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subject:"Service industry"
~isPartOf:"Die Betriebswirtschaft : DBW"
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Journal of service research"
~subject:"Bibliometrics"
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Service industry
Bibliometrics
Services marketing
35
Dienstleistungsmarketing
33
Beziehungsmarketing
17
Dienstleistungsqualität
17
Relationship marketing
17
Service quality
17
Consumer behaviour
16
Konsumentenverhalten
16
Customer satisfaction
12
Kundenzufriedenheit
12
Dienstleistungssektor
10
Brand management
9
Markenführung
9
Dienstleistung
8
Services
8
Brand image
6
Markenimage
6
Brand
5
Markenartikel
5
Service branding
4
Theory
4
B-to-B-Marketing
3
Bibliometrie
3
Business-to-business marketing
3
Lieferantenmanagement
3
Service-Dominant Logic
3
Service-dominant logic
3
Supplier relationship management
3
Theorie
3
Brand growth
2
Brand loyalty
2
Customer service
2
Dynamic multivariate panel model
2
Kundenservice
2
Markentreue
2
Marketing management
2
Marketingmanagement
2
Service brands
2
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1
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1
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11
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2
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Huang, Ming-Hui
3
Dev, Chekitan S.
2
Ackermann, Claire-Lise
1
Belboula, Imène
1
Benkenstein, Martin
1
Donthu, Naveen
1
Edvardsson, Bo
1
Field, Joy M.
1
Finsterwalder, Jörg
1
Fotheringham, Darima
1
Gremler, Dwayne D.
1
Grohmann, Marcella Maria
1
Gustafsson, Anders
1
Hogreve, Jens
1
Holtz, Bettina
1
Kamarulzaman, Yusniza
1
Koskela-Huotari, Kaisa
1
Kumar, Satish
1
Kunz, Werner H.
1
Kuppelwieser, Volker
1
Lemon, Katherine N.
1
McColl-Kennedy, Janet R.
1
Mohd-Any, Amrul Asraf
1
Mustak, Mekhail
1
Nezami, Mehdi
1
Ostrom, Amy L.
1
Palmatier, Robert W.
1
Pattnaik, Debidutta
1
Sarker, Moniruzzaman
1
Stauss, Bernd
1
Subramony, Mahesh
1
Tronvoll, Bård
1
Ulaga, Wolfgang
1
Vink, Josina
1
Wangenheim, Florian von
1
Wetter Edman, Katarina
1
Worm, Stefan
1
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Die Betriebswirtschaft : DBW
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of retailing and consumer services
Journal of service research
The journal of services marketing
12
Journal of service management
7
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
5
Industrial marketing management : the international journal for industrial and high-tech firms
5
Journal of service research : JSR
5
Services marketing quarterly
5
Fokus Dienstleistungsmarketing
4
Journal of the Academy of Marketing Science
4
SpringerLink / Bücher
4
The service industries journal
4
European journal of marketing
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Managing service quality : MSQ ; an international journal
3
A Research Agenda for Service Marketing
2
Business process management journal
2
Business-to-Business-Marketing
2
Dienstleistungsmanagement : Jahrbuch
2
Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen
2
Gabler Edition Wissenschaft / Focus Dienstleistungsmarketing
2
Industrielle Dienstleistungen: Servicestrategie oder Outsourcing?
2
International journal of contemporary hospitality management
2
International journal of quality and service sciences
2
Journal of business research : JBR
2
Marketing theory
2
Neue Herausforderungen an das Dienstleistungsmarketing
2
The journal of business & industrial marketing
2
AMS review : official publication of the Academy of Marketing Science
1
Advances in services marketing
1
Aktuelle Forschungsfragen im Dienstleistungsmarketing : [Workshop Dienstleistungsmarketing 2008]
1
Arbeitsbericht / Institut für Unternehmensführung und Unternehmensforschung, Ruhr-Universität Bochum
1
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
1
Beiträge zur Dienstleistungsmarketing-Forschung : aktuelle Forschungsfragen und Forschungsergebnisse ; [14. Workshop Dienstleistungsmarketing 2010]
1
Betriebswirtschaftliche Abhandlungen
1
Betriebswirtschaftliche Forschung und Praxis : BFuP
1
CIM professional
1
Consultancy and innovation : the business service revolution in Europe
1
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ECONIS (ZBW)
13
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1
Free-to-fee transformation of industrial services
Mustak, Mekhail
;
Ulaga, Wolfgang
;
Grohmann, Marcella Maria
- In:
Journal of service research
26
(
2023
)
1
,
pp. 21-43
Persistent link: https://www.econbiz.de/10014246191
Saved in:
2
Service ecosystem design : propositions, process model, and future research agenda
Vink, Josina
;
Koskela-Huotari, Kaisa
;
Tronvoll, Bård
; …
- In:
Journal of service research
24
(
2021
)
2
,
pp. 168-186
Persistent link: https://www.econbiz.de/10012522519
Saved in:
3
Mapping of Journal of Service Research Themes : a 22-year review : editorial
Donthu, Naveen
;
Gremler, Dwayne D.
;
Kumar, Satish
; …
- In:
Journal of service research
25
(
2022
)
2
,
pp. 187-193
Persistent link: https://www.econbiz.de/10013268006
Saved in:
4
Consumer response to service brand physical elements : using a semantic priming task to explore implicit understanding of service brand meaning
Belboula, Imène
;
Ackermann, Claire-Lise
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012581856
Saved in:
5
Validating a consumer-based service brand equity (CBSBE) model in the airline industry
Sarker, Moniruzzaman
;
Mohd-Any, Amrul Asraf
; …
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012433421
Saved in:
6
Service research priorities : managing and delivering service in turbulent times
Ostrom, Amy L.
;
Field, Joy M.
;
Fotheringham, Darima
; …
- In:
Journal of service research
24
(
2021
)
3
,
pp. 329-353
Persistent link: https://www.econbiz.de/10012592938
Saved in:
7
Growing the service brand
Huang, Ming-Hui
;
Dev, Chekitan S.
- In:
International journal of research in marketing : IJRM ; …
37
(
2020
)
2
,
pp. 281-300
Persistent link: https://www.econbiz.de/10012288666
Saved in:
8
Growing the service brand
Huang, Ming-Hui
;
Dev, Chekitan S.
- In:
International journal of research in marketing : IJRM ; …
37
(
2020
)
2
,
pp. 281-300
Persistent link: https://www.econbiz.de/10012288668
Saved in:
9
Disentangling the effect of services on B2B firm value : trade-offs of sales, profits, and earnings volatility
Nezami, Mehdi
;
Worm, Stefan
;
Palmatier, Robert W.
- In:
International journal of research in marketing : IJRM ; …
35
(
2018
)
2
,
pp. 205-223
Persistent link: https://www.econbiz.de/10011882547
Saved in:
10
Transformative service research and service dominant logic : quo Vaditis?
Kuppelwieser, Volker
;
Finsterwalder, Jörg
- In:
Journal of retailing and consumer services
28
(
2016
),
pp. 91-98
Persistent link: https://www.econbiz.de/10011434091
Saved in:
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