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subject:"Sponsorship"
~isPartOf:"Journal of strategic marketing"
~isPartOf:"Sport, Business and Management : an international journal ; SBM"
~subject:"Sport event"
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Sponsorship
Sport event
Sport
37
Sports
37
Professional sports
20
Profisport
20
Sportmarketing
20
Sports marketing
20
Sportveranstaltung
12
Consumer behaviour
10
Konsumentenverhalten
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Sponsoring
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Sport sponsorship
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18
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Koronios, Konstantinos
3
Ntasis, Lazaros
3
Dimitropoulos, Panagiotis
2
Alexandris, Kostas
1
Anagnostopoulos, Christos
1
Annamalai, Balamurugan
1
Annunziata, Eleonora
1
Chadwick, Simon
1
Chandrasekaran, Shabana
1
Chien, P. Monica
1
Daddi, Tiberio
1
Delia, Elizabeth
1
Dimitropoulos, Panos
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Dwyer, Brendan
1
Ellis, Dana
1
Erichsen, Morten
1
Figueira, Ariane Roder
1
Frey, Marco
1
Gerke, Anna
1
Hoff, Kristina J.
1
Holum, Marthe
1
Hyun, Moonsup
1
Iraldo, Fabio
1
Isard, Risa F.
1
Jakobsen, Tor G.
1
Kelly, Sarah J.
1
Kim, Jeeyoon
1
Kotrba, Vojtech
1
Lee, Seomgyun
1
Leopkey, Becca
1
Lianopoulos, Yannis
1
Lim, Choong Hoon
1
Mataruna-Dos-Santos, Leonardo
1
Melton, E. Nicole
1
Oh, Taeyeon
1
Oshimi, Daichi
1
Papadimitriou, D.
1
Papanikolaou, Magda
1
Parganas, P.
1
Pretner, Gaia
1
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Journal of strategic marketing
Sport, Business and Management : an international journal ; SBM
European Sport management quarterly : ESMQ
70
Journal of sport management : the official journal of the North American Society of Sport Management
62
International journal of sports marketing & sponsorship
49
Sport management review
48
International journal of sport management and marketing : IJSMM
43
Sport marketing quarterly : preferred journal of the Sport Marketing Association
31
International journal of sport finance
23
Journal of sports economics
23
Journal of business research : JBR
19
Tourism management : research, policies, practice
11
Applied economics
9
European journal of operational research : EJOR
9
Tourism management perspectives : TMP
9
International journal of event and festival management
8
Tourism economics : the business and finance of tourism and recreation
8
Faculty research series / Holy Cross, Economics and Accounting
7
Applied economics letters
6
European journal of marketing : EJM
6
Hamburg contemporary economic discussions
6
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
6
Journal of vacation marketing : an international journal
5
Asian economic policy review : AEPR
4
Europäische Hochschulschriften / 5
4
International journal of forecasting
4
Department of Economics working paper
3
Hamburg Contemporary Economic Discussions
3
Journal of destination marketing & management
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of hospitality marketing & management
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Journal of travel and tourism marketing
3
Journal of vacation marketing
3
Marketing im Sport : Grundlagen, Trends und internationale Perspektiven des modernen Sportmarketing
3
Marketing intelligence & planning
3
Perspektiven des Sportmarketing : Besonderheiten, Herausforderungen, Tendenzen ; Beiträge des 4. Deutschen Sportökonomie-Kongresses
3
Psychology & marketing
3
Springer eBook Collection
3
SpringerLink / Bücher
3
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ECONIS (ZBW)
18
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1
Sponsorship, Covid-19 and mega sport events : the case of UEFA Euro 2020
Koronios, Konstantinos
;
Ntasis, Lazaros
;
Dimitropoulos, …
- In:
Sport, Business and Management : an international …
14
(
2024
)
2
,
pp. 211-235
Persistent link: https://www.econbiz.de/10014524820
Saved in:
2
Leveraging strategies of recurring non-mega sporting events for host community development : a multiple-case study approach
Oshimi, Daichi
;
Yamaguchi, Shiro
- In:
Sport, Business and Management : an international …
13
(
2023
)
1
,
pp. 19-36
Persistent link: https://www.econbiz.de/10014317610
Saved in:
3
National Olympic Committee sponsorship in small states : a case study with a focus on the Caribbean region
Kim, Jeeyoon
;
Delia, Elizabeth
;
Walsh, Patrick
- In:
Sport, Business and Management : an international …
13
(
2023
)
1
,
pp. 57-73
Persistent link: https://www.econbiz.de/10014317612
Saved in:
4
COVID-19, sustainability and Olympic Games : which lessons can we learn from Tokyo 2020?
Russo, Eduardo
;
Figueira, Ariane Roder
; …
- In:
Sport, Business and Management : an international …
13
(
2023
)
1
,
pp. 93-117
Persistent link: https://www.econbiz.de/10014317616
Saved in:
5
Examining racial discrimination in fantasy team selection : the case of Czech soccer fans
Kotrba, Vojtech
;
Dwyer, Brendan
- In:
Sport, Business and Management : an international …
13
(
2023
)
2
,
pp. 248-267
Persistent link: https://www.econbiz.de/10014317626
Saved in:
6
Global multi-sport events : content strategy for driving fan engagement on Twitter
Shabbirhusain RV
;
Annamalai, Balamurugan
; …
- In:
Sport, Business and Management : an international …
13
(
2023
)
4
,
pp. 450-469
Persistent link: https://www.econbiz.de/10014317874
Saved in:
7
Determinants of ticket prices in the secondary ticket market and the effects of COVID-19 : empirical evidence from NBA ticket price data analytics
Hyun, Moonsup
;
Soebbing, Brian P.
- In:
Sport, Business and Management : an international …
13
(
2023
)
4
,
pp. 489-505
Persistent link: https://www.econbiz.de/10014317878
Saved in:
8
Not just intentions : predicting actual purchase behavior in sport sponsorship context
Koronios, Konstantinos
;
Ntasis, Lazaros
;
Dimitropoulos, …
- In:
Sport, Business and Management : an international …
12
(
2022
)
1
,
pp. 4-28
Persistent link: https://www.econbiz.de/10012880026
Saved in:
9
Testing the relationships among event personality, event image and runners' loyalty : a study of an international running event
Lianopoulos, Yannis
;
Theodorakis, Nicholas D.
; …
- In:
Sport, Business and Management : an international …
12
(
2022
)
2
,
pp. 189-207
Persistent link: https://www.econbiz.de/10013274354
Saved in:
10
Environmental management of sport events : a focus on European professional football
Daddi, Tiberio
;
Rizzi, Francesco
;
Pretner, Gaia
; …
- In:
Sport, Business and Management : an international …
12
(
2022
)
2
,
pp. 208-232
Persistent link: https://www.econbiz.de/10013274355
Saved in:
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