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type_genre:"Adressbuch"
~subject:"Produktgestaltung"
~type_genre:"Aufsatz im Buch"
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Multisensory packaging : designing new product experiences
6
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
1
CSR und Produktmanagement : langfristige Wettbewerbsvorteile durch nachhaltige Produkte
1
Contemporary trends in innovative marketing strategies
1
Design Management konkret
1
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1
Human factors and ergonomics in consumer product design : uses and applications
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Marketing research : state-of-the-art perspectives ; handbook of the American Marketing Association & Professional Marketing Research Society
1
Neuroökonomie : Grundlagen - Methoden - Anwendungen
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Recht - Personal - Ökologie - Unternehmung : Festschrift für Prof. Dr. Manfred Kohler zum 65. Geburtstag
1
Sensory marketing : research on the sensuality of products
1
Strategies for environmentally responsible supply chain and production management
1
Top pay and performance : international and strategic approach
1
Verpackung - Medium im Trend der Wünsche : Marketing-Instrument Verpackung
1
Visual marketing : from attention to action ; [outgrowth of the Visual Marketing Conference that was organized at the University of Michigan in May 2005]
1
Vorträge zur Hochschultagung 2007 der Agrar- und Ernährungswissenschaftlichen Fakultät der Christian-Albrechts-Universität zu Kiel
1
Vorträge zur Hochschultagung 2009 der Agrar- und Ernährungswissenschaftlichen Fakultät der Christian-Albrechts-Universität zu Kiel
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ECONIS (ZBW)
24
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1
Examining sustainable packaging designs in the automotive industry : a case study of a luxury car manufacturer
Jones, Augustus
;
Cai, Yingdan
;
Kamasak, Rifat
- In:
Strategies for environmentally responsible supply chain …
,
(pp. 206-227)
.
2024
Persistent link: https://www.econbiz.de/10014532507
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2
Wine labels : the impact on customer perception and intention to buy wine
Silva, Margarida
;
Buchko, Nataliia
;
Parashchenko, Natalia
; …
- In:
Contemporary trends in innovative marketing strategies
,
(pp. 126-140)
.
2024
Persistent link: https://www.econbiz.de/10014519852
Saved in:
3
Innovating in design and packaging : implications for the environment
Ieva, Marco
;
D'Attoma, Ida
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 127-133)
.
2022
Persistent link: https://www.econbiz.de/10013281292
Saved in:
4
The role of typeface in packaging design
Velasco, Carlos
;
Spence, Charles
- In:
Multisensory packaging : designing new product experiences
,
(pp. 79-101)
.
2019
Persistent link: https://www.econbiz.de/10011958973
Saved in:
5
Tactile/haptic aspects of multisensory packaging design
Spence, Charles
- In:
Multisensory packaging : designing new product experiences
,
(pp. 127-159)
.
2019
Persistent link: https://www.econbiz.de/10011958988
Saved in:
6
The multisensory analysis of product packaging framework
Velasco, Carlos
;
Spence, Charles
- In:
Multisensory packaging : designing new product experiences
,
(pp. 191-223)
.
2019
Persistent link: https://www.econbiz.de/10011958993
Saved in:
7
Influencing healthy food choice through multisensory packaging design
Fenko, Anna
- In:
Multisensory packaging : designing new product experiences
,
(pp. 225-255)
.
2019
Persistent link: https://www.econbiz.de/10011959003
Saved in:
8
Multisensory packaging design across cultures
Machiels, Casparus J. A.
;
Orth, Ulrich R.
- In:
Multisensory packaging : designing new product experiences
,
(pp. 287-315)
.
2019
Persistent link: https://www.econbiz.de/10011959012
Saved in:
9
Sonic packaging : how packaging sounds influence multisensory product evaluation
Wang, Qian Janice
;
Spence, Charles
- In:
Multisensory packaging : designing new product experiences
,
(pp. 103-125)
.
2019
Persistent link: https://www.econbiz.de/10011959017
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10
Soziale Produktattribute in der Produktpolitik
Mirkovic, Mario
;
Weber, Torsten
- In:
CSR und Produktmanagement : langfristige …
,
(pp. 181-195)
.
2015
Persistent link: https://www.econbiz.de/10011290672
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