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type_genre:"Article in journal"
~person:"Frasquet Deltoro, Marta"
~person:"Ganguli, Shirshendu"
~person:"Hübner, Alexander"
~source:"econis"
~subject:"Behavioral loyalty"
~subject:"Relationship marketing"
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Behavioral loyalty
Relationship marketing
Online retailing
15
Online-Handel
15
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10
Electronic Commerce
10
Beziehungsmarketing
9
Consumer behaviour
9
Konsumentenverhalten
9
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8
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Frasquet Deltoro, Marta
Ganguli, Shirshendu
Hübner, Alexander
Kumar, Vikas
5
Park, Jungkun
5
Bang, Nguyen
4
Chung, Namho
4
Hjort, Klas
4
Moriuchi, Emi
4
Akturk, M. Serkan
3
Barari, Mojtaba
3
Carlson, Jamie
3
Gallino, Santiago
3
Gopalakrishna B. V.
3
Goutam, Doddahulugappa
3
Hellström, Daniel
3
Jebarajakirthy, Charles
3
Jung, Na Young
3
Karjaluoto, Heikki
3
Konuş, Umut
3
Laroche, Michel
3
Lazaris, Chris
3
Lee, Choong-Ki
3
Mangiaracina, Riccardo
3
Matos, Celso Augusto de
3
Mazaheri, Ebrahim
3
Mpinganjira, Mercy
3
Neslin, Scott A.
3
Pauwels, Koen
3
Rao, Shashank
3
Schumann, Jan Hendrik
3
Shobeiri, Saeed
3
Silva, Susana C.
3
Swoboda, Bernhard
3
Takahashi, Ikuo
3
Toufaily, Elissar
3
Vakulenko, Yulia
3
Vrechopoulos, Adam
3
Xu, Xun
3
Zhao, Jing
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International journal of electronic commerce : IJEC
1
International journal of internet marketing and advertising : IJIMA
1
International journal of retail & distribution management
1
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
1
Journal of operations management
1
Journal of retailing and consumer services
1
Marketing intelligence & planning
1
Psychology & marketing
1
The international review of retail, distribution and consumer research
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ECONIS (ZBW)
Showing
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9
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1
Customer inspiration in retailing : the role of perceived novelty and customer loyalty across offline and online channels
Frasquet Deltoro, Marta
;
Ieva, Marco
;
Mollá Descals, …
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014460825
Saved in:
2
Advancing the marketing-operations interface in omnichannel retail
Rooderkerk, Robert
;
Leeuw, Sander de
;
Hübner, Alexander
- In:
Journal of operations management
69
(
2023
)
2
,
pp. 188-196
Persistent link: https://www.econbiz.de/10014293327
Saved in:
3
Technology readiness and e-service quality : impact on purchase intention and loyalty
Goutam, Doddahulugappa
;
Ganguli, Shirshendu
; …
- In:
Marketing intelligence & planning
40
(
2022
)
2
,
pp. 242-255
Persistent link: https://www.econbiz.de/10013172937
Saved in:
4
Determinants of customer satisfaction and loyalty in e-commerce settings : an emerging economy perspective
Goutam, Doddahulugappa
;
Gopalakrishna B. V.
;
Ganguli, …
- In:
International journal of internet marketing and …
15
(
2021
)
3
,
pp. 327-348
Persistent link: https://www.econbiz.de/10012598994
Saved in:
5
Determinants of customer loyalty dimensions : e-commerce context in emerging economy perspective
Goutam, Doddahulugappa
;
Gopalakrishna B. V.
;
Ganguli, …
- In:
Journal of electronic commerce in organizations : the …
19
(
2021
)
1
,
pp. 1-23
Persistent link: https://www.econbiz.de/10012494922
Saved in:
6
Configuring retail fulfillment processes for omni-channel customer steering
Wollenburg, Johannes
;
Holzapfel, Andreas
;
Hübner, Alexander
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
4
,
pp. 540-575
Persistent link: https://www.econbiz.de/10011932690
Saved in:
7
Do channel integration efforts pay-off in terms of online and offline customer loyalty?
Frasquet Deltoro, Marta
;
Miquel, Maria-José
- In:
International journal of retail & distribution management
45
(
2017
)
7/8
,
pp. 859-873
Persistent link: https://www.econbiz.de/10011775727
Saved in:
8
Rewarding customers who keep a product : how reinforcement affects customers' product return decision in online retailing
Gelbrich, Katja
;
Gäthke, Jana
;
Hübner, Alexander
- In:
Psychology & marketing
34
(
2017
)
9
,
pp. 853-867
Persistent link: https://www.econbiz.de/10011738111
Saved in:
9
The role of the brand in driving online loyalty for multichannel retailers
Frasquet Deltoro, Marta
;
Ruiz-Molina, María-Eugenia
; …
- In:
The international review of retail, distribution and …
25
(
2015
)
5
,
pp. 490-502
Persistent link: https://www.econbiz.de/10011534118
Saved in:
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