Determinants of customer loyalty dimensions : e-commerce context in emerging economy perspective
Year of publication: |
2021
|
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Authors: | Goutam, Doddahulugappa ; Gopalakrishna B. V. ; Ganguli, Shirshendu |
Published in: |
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association. - Hershey, Pa. : IGI Global, ISSN 1539-2937, ZDB-ID 2270169-2. - Vol. 19.2021, 1, p. 1-23
|
Subject: | Business to Consumer E-Commerce | E-Commitment | E-Loyalty | E-Satisfaction | E-Service Quality | E-Trust | Electronic Commerce | E-commerce | Beziehungsmarketing | Relationship marketing | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Schwellenländer | Emerging economies |
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