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type_genre:"Collection of articles of several authors"
~isPartOf:"International marketing review"
~isPartOf:"Journal of research in marketing and entrepreneurship : JRME"
~isPartOf:"Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research"
~isPartOf:"Marketing intelligence & planning"
~subject:"Marketingmanagement"
~subject:"Success factor"
~type_genre:"Article in journal"
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Search: subject_exact:"Small and medium-sized enterprises"
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Marketingmanagement
Success factor
KMU
299
SME
299
Firm performance
57
Unternehmenserfolg
57
Business start-up
45
Unternehmensgründung
45
International market entry
36
Internationaler Markteintritt
36
Entrepreneurship
34
Marketing management
34
Entrepreneurship approach
33
USA
31
United States
31
Globalisierung
29
Globalization
29
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24
Innovationsmanagement
24
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Resource-based view
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Ressourcenorientierter Ansatz
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Family business
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International marketing
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Internationales Marketing
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Marketing
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China
11
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Collection of articles of several authors
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43
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43
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Jones, Rosalind
2
Laukkanen, Tommi
2
Reijonen, Helen
2
Tuominen, Sasu
2
Zahoor, Nadia
2
Abimbola, Temi
1
Agbemabiese, George Cudjoe
1
Allapach, Siriporn
1
Anning-Dorson, Thomas
1
Arslan, Ahmad
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Beneke, Justin
1
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1
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1
Brennan, Ross
1
Brečić, Ružica
1
Brooks, Neil
1
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Centeno, Edgar
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Didonet, Simone
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Didonet, Simone Regina
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Duque, Lola C.
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Díaz-Villavicencio, Guillermo
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International marketing review
Journal of research in marketing and entrepreneurship : JRME
Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
Marketing intelligence & planning
Journal of business research : JBR
29
International journal of entrepreneurship and small business
24
Journal of strategic marketing
22
Journal of small business and enterprise development
18
Industrial marketing management : the international journal for industrial and high-tech firms
15
Journal of research in marketing and entrepreneurship
14
Cogent business & management
13
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
13
International entrepreneurship and management journal
12
International business review : the official journal of the European International Business Academy
11
International journal of globalisation and small business : IJGSB
9
Journal of small business strategy
9
The journal of business & industrial marketing
9
Journal of enterprising culture
8
Journal of entrepreneurship in emerging economies
8
European journal of marketing : EJM
7
International journal of business and globalisation : IJBG
7
The service industries journal
7
European research studies
6
International journal of innovation management
6
International journal of management & enterprise development : IJMED
6
Administrative Sciences : open access journal
5
Entrepreneurial business and economics review : EBER
5
International journal of business information systems : IJBIS
5
International journal of economic perspectives : IJEP
5
International journal of productivity and quality management : IJPQM
5
International journal of six sigma and competitive advantage : IJSSCA
5
Management research review
5
Small business economics : an entrepreneurship journal
5
The journal of high technology management research
5
The marketing review
5
Benchmarking : an international journal
4
Business and Economic Research : BER
4
Entrepreneurship research journal : ERJ
4
Global business review
4
International business and economics research journal
4
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ECONIS (ZBW)
43
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1
Customer-centric strategy driving innovativeness and business growth in international markets
Tuominen, Sasu
;
Reijonen, Helen
;
Nagy, Gábor
;
Buratti, …
- In:
International marketing review
40
(
2023
)
3
,
pp. 479-496
Persistent link: https://www.econbiz.de/10014381217
Saved in:
2
International open innovation and international market success : an empirical study of emerging market small and medium-sized enterprises
Zahoor, Nadia
;
Khan, Zaheer
;
Arslan, Ahmad
;
Khan, Huda
; …
- In:
International marketing review
39
(
2022
)
3
,
pp. 755-782
Persistent link: https://www.econbiz.de/10013396319
Saved in:
3
Different countries, different institutionsdhow do brand-oriented SMEs leverage branding capabilities to boost export performance?
Ranjan, Piyush
- In:
International marketing review
41
(
2024
)
2
,
pp. 562-589
Persistent link: https://www.econbiz.de/10014524909
Saved in:
4
Enhancing international marketing capability and export performance of emerging market SMEs in crises : strategic flexibility and digital technologies
Zahoor, Nadia
;
Lew, Yong Kyu
- In:
International marketing review
40
(
2023
)
5
,
pp. 1158-1187
Persistent link: https://www.econbiz.de/10014470114
Saved in:
5
Launching new products in international markets : waterfall versus sprinkler strategy of Korean SMEs
Cho, Hyo Eun
;
Lee, Jong-Ho
;
Jeong, Insik
- In:
International marketing review
40
(
2023
)
2
,
pp. 224-245
Persistent link: https://www.econbiz.de/10014266943
Saved in:
6
Analysing the importance of international knowledge, orientation, networking and commitment as entrepreneurial culture and market orientation in gaining competitive advantage and i...
Mohammad Falahat
;
Soto-Acosta, Pedro
;
Thurasamy Ramayah
- In:
International marketing review
39
(
2022
)
3
,
pp. 463-481
Persistent link: https://www.econbiz.de/10013396270
Saved in:
7
Branding capabilities and SME performance in an emerging market : the moderating effect of brand regulations
Odoom, Raphael
;
Agbemabiese, George Cudjoe
; …
- In:
Marketing intelligence & planning
35
(
2017
)
4
,
pp. 473-487
Persistent link: https://www.econbiz.de/10011723771
Saved in:
8
The role of the marketing strategy process in the innovativeness-performance relationship of SMEs
Finoti, Lucas
;
Didonet, Simone Regina
;
Toaldo, Ana Maria
; …
- In:
Marketing intelligence & planning
35
(
2017
)
3
,
pp. 298-315
Persistent link: https://www.econbiz.de/10011706978
Saved in:
9
Small business performance in Thailand : key success factors
Mandhachitara, Rujirutana
;
Allapach, Siriporn
- In:
Journal of research in marketing and entrepreneurship : JRME
19
(
2017
)
2
,
pp. 167-181
Persistent link: https://www.econbiz.de/10011816139
Saved in:
10
The moderating effect of perceived effectiveness of SMEs' marketing function on the network ties-strategic adaptiveness relationship
Nyuur, Richard Benon-be-isan
;
Brečić, Ružica
; …
- In:
Journal of small business management : JSBM ; a joint …
54
(
2016
)
4
,
pp. 1080-1098
Persistent link: https://www.econbiz.de/10011602804
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