//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~accessRights:"restricted"
~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Journal of business ethics : JBE"
~language:"eng"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Premium products"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Luxury goods
19
Luxusgüter
19
Consumer behaviour
18
Konsumentenverhalten
18
Brand management
8
Markenführung
8
Luxury
6
Corporate Social Responsibility
4
Corporate social responsibility
4
Sustainability
3
Advertising
2
Advertising effects
2
Brand
2
Emotion
2
Fashion
2
Lebensstil
2
Lifestyle
2
Luxury brands
2
Luxury lifestyle
2
Markenartikel
2
Marketing management
2
Marketingmanagement
2
Mode
2
Nachhaltige Entwicklung
2
Nachhaltigkeit
2
Social Web
2
Social web
2
Sustainable development
2
Sustainable luxury
2
Werbewirkung
2
Werbung
2
Actual self-concept
1
Advertising skepticism
1
Agenda-setting theory
1
Attitudes
1
Attitudes and purchase intentions
1
Bekleidungsindustrie
1
Brand image
1
Brand strategy
1
Business ethics
1
more ...
less ...
Online availability
All
Undetermined
Free
1
Type of publication
All
Article
19
Type of publication (narrower categories)
All
Article in journal
19
Aufsatz in Zeitschrift
19
Language
All
English
Author
All
Ko, Eunju
2
Kumagai, Ken
2
Septianto, Felix
2
Bandyopadhyay, Argho
1
Bartikowski, Boris
1
Ben Dahmane Mouelhi, Norchène
1
Cheng, Kwang-Hwee
1
Davies, Iain
1
Diallo, Mbaye Fall
1
Errmann, Amy Christine
1
Fastoso, Fernando
1
Feng, Jiao
1
Fogel, Joshua
1
Fratocchi, Luciano
1
Gadekar, Mahesh
1
Gierl, Heribert
1
Ho Huy Tuu
1
Jiang, Qi
1
Kikuchi, Kazuo
1
Kim, Jongdae
1
Kim, Kyung Hoon
1
Kim, Miyea
1
Kim, Sang Jin
1
Kim, Sang-hoon
1
Ko, Jisu
1
Kwon, Jung Eun
1
Lascu, Dana-Nicoleta
1
Lau, Antonio K. W.
1
Le Chi Cong
1
Leban, Marina
1
Li, Guoxin
1
Lu, Cheng
1
Machida, Ippei
1
Manrai, Ajay K.
1
McLeay, Fraser
1
Nagasawa, Shin'ya
1
Nallaperuma, Kaushalya
1
Ndereyimana, Charmant Sengabira
1
Olsen, Svein O.
1
Osburg, Victoria-Sophie
1
more ...
less ...
Published in...
All
Asia Pacific journal of marketing and logistics
Journal of business ethics : JBE
Journal of business research : JBR
142
Journal of retailing and consumer services
73
The journal of brand management : an international journal
38
The journal of product & brand management
34
Journal of fashion marketing and management
29
International journal of hospitality management
28
Journal of global fashion marketing : JGfM
26
International journal of advertising : the review of marketing communications
17
Journal of international consumer marketing
16
SpringerLink / Bücher
16
International marketing review
15
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
15
New luxury management : creating and managing sustainable value across the organization
15
Psychology & marketing
15
Developing successful global strategies for marketing luxury brands
13
Springer eBook Collection
13
Transportation research / E : an international journal
13
Global marketing strategies for the promotion of luxury goods
12
International journal of retail & distribution management
12
Global luxury : organizational change and emerging markets since the 1970s
11
Sustainable Luxury : An International Perspective
11
The Cornell hospitality quarterly
11
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
10
International journal of contemporary hospitality management
10
Journal of consumer behaviour
10
Journal of travel and tourism marketing
10
Palgrave Advances in Luxury
10
Springer eBook Collection / Business and Management
10
Strategic change
10
Tourism management perspectives : TMP
10
Building consumer-brand relationship in luxury brand management
9
European journal of marketing
9
Journal of revenue and pricing management
9
The rise of positive luxury : transformative research agenda for well-being, social impact, and sustainable growth
9
International journal of consumer studies
8
International journal of wine business research : IJWBR
8
Journal of hospitality marketing & management
8
Journal of marketing communications
8
Journal of strategic marketing
8
more ...
less ...
Source
All
ECONIS (ZBW)
19
Showing
1
-
10
of
19
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Luxury brands and corporate social responsibility (CSR) : exploring the differences between traditional and new luxury
Kwon, Jung Eun
;
Kim, Jongdae
;
Kim, Sang-hoon
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 1-25
Persistent link: https://www.econbiz.de/10014486649
Saved in:
2
Use of real-life imagery and words in luxury brand trademarks : a study of the trademark lawsuits involving the Polo/Lauren Company
Cheng, Kwang-Hwee
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
3
,
pp. 606-624
Persistent link: https://www.econbiz.de/10014285864
Saved in:
3
How streamer channels influence luxury brand sales in live streaming commerce : an empirical study
Li, Guoxin
;
Tang, Peiwen
;
Feng, Jiao
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
12
,
pp. 3069-3090
Persistent link: https://www.econbiz.de/10014486636
Saved in:
4
Exploring the role of brand-sustainability-self-congruence on consumers' evaluation of luxury brands
Kumagai, Ken
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
8
,
pp. 1951-1969
Persistent link: https://www.econbiz.de/10014430195
Saved in:
5
The metaverse experience in luxury brands
Jiang, Qi
;
Kim, Miyea
;
Ko, Eunju
;
Kim, Kyung Hoon
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
10
,
pp. 2501-2520
Persistent link: https://www.econbiz.de/10014430263
Saved in:
6
Mixed emotional appeal enhances advertising effectiveness of pro-environmental luxury brands : the mediating role of cognitive flexibility
Nallaperuma, Kaushalya
;
Septianto, Felix
; …
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
1
,
pp. 175-189
Persistent link: https://www.econbiz.de/10012798110
Saved in:
7
Luxury goods and their counterfeits in Sub-Saharan Africa : a conceptual model of counterfeit luxury purchase intentions and empirical test
Ndereyimana, Charmant Sengabira
;
Lau, Antonio K. W.
; …
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
6
,
pp. 1222-1244
Persistent link: https://www.econbiz.de/10013391028
Saved in:
8
The effects of perceived luxury value on customer engagement and purchase intention in live streaming shopping
Yu, Fan
;
Zheng, Ran
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
6
,
pp. 1303-1323
Persistent link: https://www.econbiz.de/10013391045
Saved in:
9
Hedonic shopping experience, subjective well-being and brand luxury : a comparative discussion of physical stores and e-retailers
Kumagai, Ken
;
Nagasawa, Shin'ya
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
9
,
pp. 1809-1826
Persistent link: https://www.econbiz.de/10013391134
Saved in:
10
Impact of COVID-19 pandemic upon fashion consumer behavior : focus on mass and luxury products
Pang, Wonbae
;
Ko, Jisu
;
Kim, Sang Jin
;
Ko, Eunju
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
10
,
pp. 2149-2164
Persistent link: https://www.econbiz.de/10013552980
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->