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~isPartOf:"Business horizons"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"Value co-creation"
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Value co-creation
Customer integration
69
Kundenintegration
69
Betriebliche Wertschöpfung
40
Value creation
40
Beziehungsmarketing
34
Relationship marketing
34
Lieferantenmanagement
25
Supplier relationship management
25
B-to-B-Marketing
18
Business-to-business marketing
18
Customer value
18
Kundenwert
18
Innovation
16
Business network
12
Unternehmensnetzwerk
12
Consumer behaviour
10
Innovation management
10
Innovationsmanagement
10
Konsumentenverhalten
10
Service-Dominant Logic
10
Service-dominant logic
10
Social Web
10
Social web
10
Customer engagement
9
Co-creation
8
Marketing management
8
Marketingmanagement
8
Inter-firm cooperation
7
New product development
7
Produktentwicklung
7
Unternehmenskooperation
7
Brand management
6
Markenführung
6
Resource-based view
6
Ressourcenorientierter Ansatz
6
Bundling strategy
5
Corporate Social Responsibility
5
Corporate social responsibility
5
Internet marketing
5
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Article
30
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30
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30
Conference paper
1
Konferenzbeitrag
1
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English
30
Author
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Babu, Mujahid Mohiuddin
2
Baumann, Jasmin
2
Dey, Bidit Lal
2
Apostolidis, Chrysostomos
1
Berthon, Pierre R.
1
Biggemann, Sergio
1
Blazevic, Vera
1
Breidbach, Christoph F.
1
Brown, David M.
1
Cabiddu, Francesca
1
Canhoto, Ana Isabel Domingos
1
Cao, Dong-Mei
1
Chen, Feng-Wen
1
Chowdhury, Ilma Nur
1
Cortimiglia, Marcelo Nogueira
1
Dalsace, Frédéric
1
Davey, Janet
1
Dibb, Sally
1
Du, Mingfei
1
Fedorenko, Ivan
1
Fisher, Gregory J.
1
Friend, Scott B.
1
Frow, Pennie
1
Garry, Tony
1
Gruber, Thorsten
1
Gupta, Sumeet
1
Jackson, Paul J.
1
Jacob, Frank
1
Jap, Sandy D.
1
Jiang, Yanxin
1
Johnston, Wesley J.
1
Kaartemo, Valtteri
1
Kamal, Muhammad Mustafa
1
Kohtamäki, Marko
1
Kot, Mateusz
1
Kretsos, Lefteris
1
Le Meunier-FitzHugh, Kenneth
1
Leposky, Tiina
1
Leszczyński, Grzegorz
1
Li, Julie Juan
1
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Business horizons
Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business research : JBR
40
Journal of retailing and consumer services
15
The journal of business & industrial marketing
12
International journal of hospitality management
8
Technological forecasting & social change : an international journal
8
International journal of contemporary hospitality management
6
Service business
6
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
5
Journal of service management
5
Journal of service theory and practice : JSTP
5
The journal of services marketing
5
European management journal
4
International review on public and non-profit marketing
4
Tourism management : research, policies, practice
4
International journal of quality and service sciences
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Management decision : MD
3
The TQM journal : the international review of organizational improvement
3
AMS review : official publication of the Academy of Marketing Science
2
Chinese management studies
2
European journal of marketing
2
IIMB management review
2
International journal of project management : the journal of The International Project Management Association
2
International journal of retail & distribution management
2
Journal of Islamic marketing
2
Journal of hospitality marketing & management
2
Journal of marketing for higher education
2
Journal of service theory and practice
2
Journal of the Academy of Marketing Science
2
Management decision
2
Management research review
2
The journal of consumer marketing
2
Tourism management perspectives : TMP
2
Asia Pacific business review
1
Asia Pacific journal of marketing and logistics
1
Baltic journal of management : BJM
1
Business & information systems engineering : BISE ; the international journal of Wirtschaftsinformatik
1
Business Development and Economic Governance in Southeastern Europe : 13th International Conference on the Economies of the Balkan and Eastern European Countries (EBEEC), Pafos, Cyprus, 2021
1
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ECONIS (ZBW)
30
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1
Sustainability starts from within : a critical analysis of internal marketing in supporting sustainable value co-creation in B2B organisations
Brown, David M.
;
Apostolidis, Chrysostomos
;
Dey, Bidit Lal
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 14-27
Persistent link: https://www.econbiz.de/10014531450
Saved in:
2
How do firms capture value in a full-scene smart service? : effectiveness of value proposition and co-creation capabilities
Zhang, Hong
;
Wang, Weina
;
Gupta, Sumeet
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. 128-144
Persistent link: https://www.econbiz.de/10014334314
Saved in:
3
Rethinking customer engagement design : using customer-mobilized engagement (CME) to grow business networks
Davey, Janet
;
O'Brien, Ingrid M.
;
Ouschan, Robyn
; …
- In:
Industrial marketing management : the international …
105
(
2022
),
pp. 453-466
Persistent link: https://www.econbiz.de/10013494030
Saved in:
4
AI-activated value co-creation : an exploratory study of conversational agents
Kot, Mateusz
;
Leszczyński, Grzegorz
- In:
Industrial marketing management : the international …
107
(
2022
),
pp. 287-299
Persistent link: https://www.econbiz.de/10014230613
Saved in:
5
An entrepreneurial framework for value co-creation in servitization
Yang, Man
;
Leposky, Tiina
- In:
Industrial marketing management : the international …
107
(
2022
),
pp. 484-497
Persistent link: https://www.econbiz.de/10014230628
Saved in:
6
Value co-creation and appropriation of platform-based alliances in cooperative advertising
Zhang, Lu
;
Chen, Feng-Wen
;
Xia, Sen-Mao
;
Cao, Dong-Mei
; …
- In:
Industrial marketing management : the international …
96
(
2021
),
pp. 213-225
Persistent link: https://www.econbiz.de/10013194580
Saved in:
7
Value co-creation in industrial AI : the interactive role of B2B supplier, customer and technology provider
Li, Shuyang
;
Peng, Guochao
;
Xing, Fei
;
Zhang, Jun
; …
- In:
Industrial marketing management : the international …
98
(
2021
),
pp. 105-114
Persistent link: https://www.econbiz.de/10013206360
Saved in:
8
Developing and leveraging platforms in a traditional industry : an orchestration and co-creation perspective
Tian, Jiamian
;
Vanderstraeten, Johanna
;
Matthyssens, Paul
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 14-33
Persistent link: https://www.econbiz.de/10012490924
Saved in:
9
Value co-creation through social innovation : a study of sustainable strategic alliance in telecommunication and financial services sectors in Bangladesh
Babu, Mujahid Mohiuddin
;
Dey, Bidit Lal
;
Rahman, Mizan
; …
- In:
Industrial marketing management : the international …
89
(
2020
),
pp. 13-27
Persistent link: https://www.econbiz.de/10012289115
Saved in:
10
What drives customer re-engagement? : the foundational role of the sales-service interplay in episodic value co-creation
Friend, Scott B.
;
Malshe, Avinash
;
Fisher, Gregory J.
- In:
Industrial marketing management : the international …
84
(
2020
),
pp. 271-286
Persistent link: https://www.econbiz.de/10012162589
Saved in:
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