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~accessRights:"restricted"
~isPartOf:"International journal of Indian culture and business management"
~isPartOf:"Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction"
~isPartOf:"Journal of retailing and consumer services"
~language:"eng"
~person:"Albaum, Gerald S."
~person:"Amoako, George Kofi"
~person:"Azadi, Mohammad"
~person:"Babay, Hanene"
~person:"Balaji, M. S."
~person:"Borges, Adilson"
~person:"Cheah, Jun-Hwa"
~person:"Deependra Singh"
~person:"Khare, Arpita"
~person:"Malhotra, Naresh K."
~subject:"B-to-B-Marketing"
~subject:"Brand identification"
~subject:"Business-to-business marketing"
~subject:"Customer satisfaction"
~subject:"Konsumentenverhalten"
~subject:"Krankenhaus"
~subject:"Kundenzufriedenheit"
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B-to-B-Marketing
Brand identification
Business-to-business marketing
Customer satisfaction
Konsumentenverhalten
Krankenhaus
Kundenzufriedenheit
Consumer behaviour
11
Beziehungsmarketing
10
Relationship marketing
10
Brand management
5
Markenführung
5
Brand image
4
Markenimage
4
Online retailing
4
Online-Handel
4
Brand
3
Confidence
3
Internet marketing
3
Markenartikel
3
Online-Marketing
3
Vertrauen
3
relationship marketing
3
Dienstleistungsqualität
2
E-commerce
2
Einzelhandel
2
Electronic Commerce
2
Emotion
2
Ghana
2
Lieferantenmanagement
2
Personality psychology
2
Persönlichkeitspsychologie
2
Retail trade
2
Service quality
2
Supplier relationship management
2
Trust
2
Viral marketing
2
Virales Marketing
2
Africa
1
Afrika
1
Bank
1
Bank reputation
1
Brand experience
1
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Free
1
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Article
14
Type of publication (narrower categories)
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Article in journal
14
Aufsatz in Zeitschrift
14
Language
All
English
Author
All
Albaum, Gerald S.
Amoako, George Kofi
Azadi, Mohammad
Babay, Hanene
Balaji, M. S.
Borges, Adilson
Cheah, Jun-Hwa
Deependra Singh
Khare, Arpita
Malhotra, Naresh K.
Prentice, Catherine
14
Park, Jungkun
10
Dwivedi, Yogesh Kumar
8
Thaichon, Park
8
Klaus, Philipp
7
Lombart, Cindy
7
Quach, Sara
7
Rana, Nripendra P.
7
Septianto, Felix
7
Hollebeek, Linda D.
6
Jebarajakirthy, Charles
6
Khan, Imran
6
Loureiro, Sandra Maria Correia
6
Agag, Gomaa
5
Dhir, Amandeep
5
Kuppelwieser, Volker
5
Molinillo, Sebastian
5
Mortimer, Gary
5
Park, Eunil
5
Seger-Guttmann, Tali
5
Abdelmoety, Ziad Hassan
4
Baier, Daniel
4
Bogomolova, Svetlana
4
Elms, Jonathan
4
Eugene Cheng-xi Aw
4
Hyun, Hyowon
4
Japutra, Arnold
4
Kumar, Vikas
4
Louis, Didier
4
Paramita, Widya
4
Paul, Justin
4
Söderlund, Magnus
4
Talwar, Shalini
4
Wang, Xuequn
4
Wästlund, Erik
4
Anaya-Sánchez, Rafael
3
Baumann, Chris
3
Bilgihan, Anil
3
Cambra-Fierro, Jesús
3
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Published in...
All
International journal of Indian culture and business management
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
Journal of retailing and consumer services
Journal of business research : JBR
10
Industrial marketing management : the international journal for industrial and high-tech firms
3
European journal of marketing
2
European journal of marketing : EJM
2
International journal of consumer studies
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of hospitality and tourism insights
2
Marketing intelligence & planning
2
Technological forecasting & social change : an international journal
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of hospitality management
1
International journal of internet marketing and advertising : IJIMA
1
International journal of retail & distribution management
1
International journal of retail and distribution management
1
International journal of services, economics and management
1
Journal of African business
1
Journal of fashion marketing and management
1
Journal of global marketing
1
Journal of international consumer marketing
1
Journal of internet commerce
1
Journal of marketing analytics : JMA
1
Leveraging consumer behavior and psychology in the digital economy
1
Nachhaltigkeit und Innovation in internen und externen Unternehmensbeziehungen : Festschrift für Prof. Dr. Klaus Bellmann zum 80. Geburtstag
1
Psychology & marketing
1
Service business
1
Society and business review
1
The international journal of bank marketing : IJBM
1
The journal of brand management : an international journal
1
The journal of product & brand management
1
Tourism analysis : an interdisciplinary tourism & hospitality journal
1
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Source
All
ECONIS (ZBW)
14
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14
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1
Relationship
marketing
, orientation, brand equity and firm value : the mediating role of customer value : an emerging market perspective
Amoako, George Kofi
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
4
,
pp. 280-308
Persistent link: https://www.econbiz.de/10012181030
Saved in:
2
Why consumers exaggerate in online reviews? : moral disengagement and dark personality traits
Kapoor, Payal S.
;
Balaji, M. S.
;
Maity, Moutusy
;
Jain, …
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012502723
Saved in:
3
An integrated model for predicting consumer's intention to write online reviews
Dixit, Saumya
;
Badgaiyan, Anant Jyoti
;
Khare, Arpita
- In:
Journal of retailing and consumer services
46
(
2019
),
pp. 112-120
Persistent link: https://www.econbiz.de/10011980807
Saved in:
4
Consumer trust in internet
marketing
and direct selling in China
Poon, Patrick
;
Albaum, Gerald S.
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
3
,
pp. 216-232
Persistent link: https://www.econbiz.de/10012181027
Saved in:
5
Perceived brand relationship orientation : conceptual analysis and dimensions identification
Bahia, Kamilia
;
Babay, Hanene
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
1
,
pp. 1-28
Persistent link: https://www.econbiz.de/10013549031
Saved in:
6
Are privacy concerns still relevant? : revisiting consumer behaviour in omnichannel retailing
Cheah, Jun-Hwa
;
Lim, Xin-Jean
;
Hiram Ting
;
Liu, Yide
; …
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013169706
Saved in:
7
Are men from Mars, women from Venus? : examining gender differences towards continuous use intention of branded apps
Lim, Xin-Jean
;
Cheah, Jun-Hwa
;
Ng, Siew Imm
;
Norazlyn …
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-17
Persistent link: https://www.econbiz.de/10012502614
Saved in:
8
Antecedents and outcomes of brand identification with apple products among Iranian consumers
Fazli-Salehi, Reza
;
Azadi, Mohammad
;
Torres, Ivonne M.
; …
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
2
,
pp. 135-155
Persistent link: https://www.econbiz.de/10012515003
Saved in:
9
Brand experience-brand love relationship for Indian hypermarket brands : the moderating role of customer personality traits
Deependra Singh
;
Bajpai, Naval
;
Kulshreshtha, Kushagra
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
1
,
pp. 20-41
Persistent link: https://www.econbiz.de/10012483395
Saved in:
10
Relationship
marketing
and repurchase intention in Ghana's hospitality industry : an empirical examination of trust and commitment
Amoako, George Kofi
;
Kutu-Adu, Solomon G.
;
Caesar, …
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
2
,
pp. 77-107
Persistent link: https://www.econbiz.de/10012181020
Saved in:
1
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