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~accessRights:"restricted"
~isPartOf:"Journal of Islamic marketing"
~isPartOf:"Journal of hospitality marketing & management"
~isPartOf:"Journal of marketing"
~subject:"Brand loyalty"
~subject:"Brand management"
~subject:"Relationship marketing"
~subject:"Social Web"
~subject:"Social web"
~subject:"user-generated content"
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Brand loyalty
Brand management
Relationship marketing
Social Web
Social web
user-generated content
Brand image
107
Markenimage
107
Consumer behaviour
86
Konsumentenverhalten
86
Markenführung
79
Brand
37
Markenartikel
36
Beziehungsmarketing
25
Customer satisfaction
15
Kundenzufriedenheit
15
Islam
14
Hotel industry
13
Hotellerie
13
Islamic
12
Islamisch
12
Holiday behaviour
11
Tourism marketing
11
Tourismusmarketing
11
Urlaubsverhalten
11
Viral marketing
11
Virales Marketing
11
Religion
10
Advertising effects
9
Confidence
9
Destination management
9
Destinationsmanagement
9
Emotion
9
Vertrauen
9
Werbewirkung
9
Designation of origin
8
Dienstleistungsqualität
8
Herkunftsbezeichnung
8
Islamic finance
8
Islamisches Finanzsystem
8
Religiosity
8
Service quality
8
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English
84
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Zulfiqar Ali Jumani
3
Aji, Hendy Mustiko
2
Kim, Soon-Ho
2
Lee, Yong-Ki
2
Liu, Chih-Hsing
2
Loureiro, Sandra Maria Correia
2
Norzuwana Sumarjan
2
Sasiwemon Sukhabot
2
Steenkamp, Jan-Benedict E. M.
2
Swaminathan, Vanitha
2
Aali, Samad
1
Ab Hamid, Siti Ngayesah
1
Abbas, Qamar
1
Abror, Abror
1
Abu Gharara, Sahar Raafat
1
Affonso, Felipe M.
1
Agrawal, Nidhi
1
Ahmad Fauzan Badiuzaman
1
Ahmed, Ishfaq
1
Ailawadi, Kusum L.
1
Alharbi, Raed Khamis
1
Allaberganov, Azizbek
1
Altaf, Mohsin
1
Alvarez, Maria D.
1
Amalia, Fatya Alty
1
Amani, David
1
Ansari, Azarnoush
1
Arafat, Mohd Yasir
1
Arifin, Mohamad Rahmawan
1
Ashrafpour, Negar
1
Assaker, Guy
1
Azam, Mohammad Khalid
1
Aziz, Shahab
1
Bagozzi, Richard P.
1
Bajwa, Farooq Anwar
1
Balachander, Subramanian
1
Baloglu, Seyhmus
1
Batra, Rajeev
1
Berenguer Contrí, Gloria
1
Bhatti, Tariq
1
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Journal of Islamic marketing
Journal of hospitality marketing & management
Journal of marketing
Journal of business research : JBR
315
The journal of product & brand management
182
The journal of brand management : an international journal
172
Journal of retailing and consumer services
147
Asia Pacific journal of marketing and logistics
63
Journal of marketing communications
59
SpringerLink / Bücher
55
Psychology & marketing
50
International journal of hospitality management
49
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
48
Journal of strategic marketing
46
Marketing intelligence & planning
46
Journal of promotion management : innovations in planning and applied research
42
Journal of international consumer marketing
40
Journal of marketing management : JMM ; journal of the Academy of Marketing
38
Industrial marketing management : the international journal for industrial and high-tech firms
36
Tourism management : research, policies, practice
36
European journal of marketing : EJM
34
Journal of travel and tourism marketing
34
International marketing review
33
Marketing letters : a journal of research in marketing
32
International journal of advertising : the review of marketing communications
31
International journal of internet marketing and advertising : IJIMA
31
European journal of marketing
30
International journal of consumer studies
30
Journal of the Academy of Marketing Science
29
Journal of global marketing
26
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
25
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
24
Journal of marketing for higher education
23
Global business review
22
International journal of contemporary hospitality management
22
Journal of fashion marketing and management
22
International journal of market research
21
Tourism management perspectives : TMP
21
Journal of marketing management : MM
20
Journal of promotion management : JPM
20
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ECONIS (ZBW)
84
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1
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84
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1
Analyzing the cultural contradictions of authenticity : theoretical and managerial insights from the market logic of conscious capitalism
Thompson, Craig J.
;
Kumar, Ankita
- In:
Journal of marketing
86
(
2022
)
5
,
pp. 21-41
Persistent link: https://www.econbiz.de/10013390579
Saved in:
2
Love thinketh no evil : mediation role of brand love on consumer religiosity and consumer forgiveness in Tanzanian Islamic banking
Amani, David
- In:
Journal of Islamic marketing
15
(
2024
)
4
,
pp. 1035-1053
Persistent link: https://www.econbiz.de/10014520801
Saved in:
3
Driving young Muslim loyalty toward Muslim-majority tourism destinations : the sense of community theory perspective
Suhartanto, Dwi
;
Brien, Anthony
;
Amalia, Fatya Alty
; …
- In:
Journal of Islamic marketing
15
(
2024
)
5
,
pp. 1396-1413
Persistent link: https://www.econbiz.de/10014520903
Saved in:
4
Values created from far and near : influence of spatial distance on brand evaluation
Chu, Xing-Yu
;
Chang, Chun-Tuan
;
Lee, Angela Y.
- In:
Journal of marketing
85
(
2021
)
6
,
pp. 162-175
Persistent link: https://www.econbiz.de/10012662149
Saved in:
5
Brand attributes, corporate brand image and customer loyalty of Islamic banks in Malaysia
Ab Hamid, Siti Ngayesah
;
Suharni Maulan
;
Jusoh, Wan …
- In:
Journal of Islamic marketing
14
(
2023
)
10
,
pp. 2404-2428
Persistent link: https://www.econbiz.de/10014428586
Saved in:
6
Consumers' awareness and loyalty in Indonesia banking sector : does emotional bonding effect matters?
Karim, Kasnaeny
;
Ilyas, Gunawan Bata
;
Umar, Zainal Abidin
; …
- In:
Journal of Islamic marketing
14
(
2023
)
10
,
pp. 2668-2686
Persistent link: https://www.econbiz.de/10014428699
Saved in:
7
Development and validation of key antecedents of religious brand attitude : a cross-cultural quantitative analysis using smart PLS
Zulfiqar Ali Jumani
;
Nazlida Muhamad
- In:
Journal of Islamic marketing
14
(
2023
)
11
,
pp. 2771-2797
Persistent link: https://www.econbiz.de/10014428806
Saved in:
8
"Choozing" the best spelling : consumer response to unconventionally spelled brand names
Costello, John P.
;
Walker, Jesse
;
Walker Reczek, Rebecca
- In:
Journal of marketing
87
(
2023
)
6
,
pp. 889-905
Persistent link: https://www.econbiz.de/10014432738
Saved in:
9
Marketing by design : the influence of perceptual structure on brand performance
Affonso, Felipe M.
;
Janiszewski, Chris A.
- In:
Journal of marketing
87
(
2023
)
5
,
pp. 736-754
Persistent link: https://www.econbiz.de/10014325439
Saved in:
10
Translating the impacts of social advertising on Muslim consumers buying behavior : the moderating role of brand image
Ur Rehman, Fazal
;
Zeb, Ali
- In:
Journal of Islamic marketing
14
(
2023
)
9
,
pp. 2207-2234
Persistent link: https://www.econbiz.de/10014362545
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