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~accessRights:"restricted"
~isPartOf:"Journal of fashion marketing and management"
~isPartOf:"Journal of marketing research : JMR"
~isPartOf:"Journal of marketing"
~isPartOf:"Journal of travel research : a quarterly publication of the Travel and Tourism Research Association"
~subject:"Tourismusmarketing"
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Search: subject_exact:"Markenidentität"
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Tourismusmarketing
Brand image
107
Markenimage
107
Brand management
75
Markenführung
75
Consumer behaviour
67
Konsumentenverhalten
67
Tourism marketing
35
Brand
30
Markenartikel
30
Destination management
28
Destinationsmanagement
28
Holiday behaviour
22
Urlaubsverhalten
22
Social Web
19
Social web
19
Beziehungsmarketing
17
Designation of origin
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Herkunftsbezeichnung
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Relationship marketing
17
destination image
16
Luxury goods
13
Luxusgüter
13
Tourism destination
13
Tourismusregion
13
Fashion
12
Mode
12
Tourism
12
Tourismus
12
Internet marketing
10
Online-Marketing
10
Viral marketing
10
Virales Marketing
10
brand equity
9
Personality psychology
8
Persönlichkeitspsychologie
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Emotion
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Marketing management
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Marketingmanagement
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branding
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Stylidis, Dimitrios
3
Lai, Kun
2
Law, Chun Hung Roberts
2
Li, Xiang
2
Stepchenkova, Svetlana
2
Tung, Vincent Wing Sun
2
Wang, Ying
2
Alaei, Ali Reza
1
Assaf, A. Georges
1
Assaker, Guy
1
Barbieri, Carla
1
Barrio-García, Salvador del
1
Bashir, Makhmoor
1
Bastiaansen, Marcel
1
Bekk, Magdalena
1
Biran, Avital
1
Bose, Sunny
1
Buckley, Ralf
1
Bui, Vinh
1
Cano Guervos, R. A.
1
Castañeda García, J. Alberto
1
Chekalina, Tatiana
1
Chen, Shan-Pei
1
Cheung, Catherine
1
Chica Olmo, J.
1
Cooper, Mary-Ann
1
Ekinci, Yuksel
1
Frías Jamilena, D. M.
1
Frías-Jamilena, D. M.
1
Fuchs, Matthias
1
Gil-Arroyo, Claudia
1
Gkritzali, Alkmini
1
Gritzalis, Dimitris
1
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1
Hasan, Md. Rajibul
1
He, Yun
1
Hollebeek, Linda D.
1
Huang, Wen-Shiung
1
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1
Jansen, Saskia
1
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Journal of fashion marketing and management
Journal of marketing research : JMR
Journal of marketing
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
Tourism management : research, policies, practice
49
Journal of travel and tourism marketing
38
Tourism management perspectives : TMP
30
Journal of destination marketing & management
26
Tourism analysis : an interdisciplinary tourism & hospitality journal
23
Journal of vacation marketing
19
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
15
Journal of hospitality and tourism insights
12
Tourism review
12
Journal of business research : JBR
10
Journal of vacation marketing : an international journal
7
Tourism and hospitality research : THR
7
Journal of Islamic marketing
6
Journal of retailing and consumer services
6
International journal of event and festival management
5
Journal of hospitality marketing & management
5
Asia Pacific journal of marketing and logistics
4
Tourism and hospitality research : the surrey quarterly review
4
Co-creation and well-being in tourism
3
International journal of contemporary hospitality management
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of promotion management : innovations in planning and applied research
3
The Cornell hospitality quarterly
3
The service industries journal
3
Tourism planning & development
3
Tourism review : the official journal of the AIEST
3
Evolution of destination planning and strategy : the rise of tourism in Croatia
2
International journal of Indian culture and business management : IJICBM
2
International journal of technology marketing : IJTMkt
2
International marketing review
2
Journal for global business advancement : JGBA
2
New frontiers in hospitality and tourism management in Africa
2
Problems and perspectives in management : PPM ; international research journal
2
Sport marketing quarterly : preferred journal of the Sport Marketing Association
2
Tourism, hospitality & event management
2
Advanced issues in the economics of emerging markets
1
Advances in hospitality and leisure
1
Advances in hospitality, tourism, and the services industry (AHTSI) book series
1
Asia Pacific journal of innovation and entrepreneurship : APJIE
1
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ECONIS (ZBW)
35
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1
Small changes make a big difference : the impact of visual symbol color lightness on destination image
He, Yun
;
Li, Xiao
;
Zhong, Ke
- In:
Journal of travel research : a quarterly publication of …
63
(
2024
)
4
,
pp. 1013-1028
Persistent link: https://www.econbiz.de/10014582424
Saved in:
2
Exploring tourists' virtual reality-based brand engagement : a uses-and-gratifications perspective
Rather, Raouf Ahmad
;
Hollebeek, Linda D.
;
Loureiro, …
- In:
Journal of travel research : a quarterly publication of …
63
(
2024
)
3
,
pp. 606-624
Persistent link: https://www.econbiz.de/10014582360
Saved in:
3
Good match, deep love : three studies examining the celebrity endorsement's influence on destination brand love
Zhang, Hui
;
Xu, Honggang
- In:
Journal of travel research : a quarterly publication of …
63
(
2024
)
3
,
pp. 565-587
Persistent link: https://www.econbiz.de/10014582358
Saved in:
4
Perceiving destination through animated gifs : a mixed method design for multifaceted image assessment
Li, Huahua
;
Li, Mimi
;
Lin, Guyang
;
Zhang, Hanqin Qiu
- In:
Journal of travel research : a quarterly publication of …
62
(
2023
)
1
,
pp. 154-175
Persistent link: https://www.econbiz.de/10014245294
Saved in:
5
Extension and validation of a novel destination brand equity model
Ekinci, Yuksel
;
Japutra, Arnold
;
Molinillo, Sebastian
; …
- In:
Journal of travel research : a quarterly publication of …
62
(
2023
)
6
,
pp. 1257-1276
Persistent link: https://www.econbiz.de/10014295315
Saved in:
6
Exploring resident-tourist interaction and its impact on tourists' destination image
Stylidis, Dimitrios
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
1
,
pp. 186-201
Persistent link: https://www.econbiz.de/10012794795
Saved in:
7
Emotion measurement in tourism destination marketing : a comparative electroencephalographic and behavioral study
Bastiaansen, Marcel
;
Straatman, Sebastiaan
;
Mitas, Ondrej
; …
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
2
,
pp. 252-264
Persistent link: https://www.econbiz.de/10012794801
Saved in:
8
Place-oriented or people-oriented concepts for destination loyalty : destination image and place attachment versus perceived distances and emotional solidarity
Tasci, Asli DA
;
Uslu, Abdullah
;
Stylidis, Dimitrios
; …
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
2
,
pp. 430-453
Persistent link: https://www.econbiz.de/10012794820
Saved in:
9
Customer-based place brand equity and tourism : a regional identity perspective
Bose, Sunny
;
Pradhan, Sudeepta
;
Bashir, Makhmoor
;
Roy, …
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
3
,
pp. 511-527
Persistent link: https://www.econbiz.de/10012880233
Saved in:
10
Measuring the valence and intensity of residents' behaviors in host-tourist interactions : implications for destination image and destination competitiveness
Tse, Serene Wai Tsz
;
Tung, Vincent Wing Sun
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
3
,
pp. 565-580
Persistent link: https://www.econbiz.de/10012880246
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