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~accessRights:"restricted"
~isPartOf:"Journal of retailing and consumer services"
~subject:"Advertising effects"
~subject:"Mobiltelefon"
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Advertising effects
Mobiltelefon
Mobile Business
41
Mobile business
41
Consumer behaviour
35
Konsumentenverhalten
35
Mobile communications
20
Mobilkommunikation
20
Innovation adoption
18
Innovationsakzeptanz
18
Mobile Anwendung
13
Mobile application
13
Customer satisfaction
10
Kundenzufriedenheit
10
Electronic money
9
Elektronisches Geld
9
Online retailing
9
Online-Handel
9
Beziehungsmarketing
8
Mobile commerce
8
Relationship marketing
8
Mobile phone
7
Einzelhandel
6
Retail trade
6
Dienstleistungsqualität
4
Internet marketing
4
Kundenbindungsprogramm
4
Loyalty program
4
Mobile apps
4
Mobile payment
4
Online-Marketing
4
Service quality
4
Bargeldloser Zahlungsverkehr
3
Brand image
3
China
3
Confidence
3
E-commerce
3
Electronic Commerce
3
Intention to use
3
M-commerce
3
Markenimage
3
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English
7
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Brand, Benedikt
1
Chen, Xudong
1
Eschenbrenner, Brenda
1
Groß, Michael
1
Hsu, Jen-Hsien
1
Kumar, Deepak S.
1
Li, Gang
1
Luo, Meiling
1
Mohsen, Kholoud
1
Omar, Suha
1
Oozeerally, Adam
1
Purani, Keyoor
1
Qin, Yinggao
1
Shaw, Norman
1
Sohn, Stefanie
1
Tsimonis, Georgios
1
Viswanathan, Shyam A.
1
Yu, Yu
1
Zhang, Hongchao
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Journal of retailing and consumer services
International journal of internet marketing and advertising : IJIMA
5
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
5
Technological forecasting & social change : an international journal
5
Information systems research : ISR
4
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
International journal of business information systems : IJBIS
3
International journal of business innovation and research : IJBIR
3
International journal of e-business research : an official publication of the Information Resources Management Association
3
Journal of business research : JBR
3
Journal of hospitality marketing & management
3
Journal of internet commerce
3
Asia Pacific journal of marketing and logistics
2
Information systems and e-business management : ISeB
2
International journal of advertising : the review of marketing communications
2
International journal of bank marketing
2
International journal of business excellence : IJBEX
2
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
2
International journal of services, economics and management
2
Journal of accounting & management information systems : JAMIS
2
Journal of the Academy of Marketing Science
2
Marketing intelligence & planning
2
Marktplätze im Umbruch : digitale Strategien für Services im Mobilen Internet
2
Psychology & marketing
2
Telecommunications policy : the international journal of digital economy, data sciences and new media
2
Young consumers : insight and ideas for responsible marketers
2
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Business & information systems engineering : BISE ; the international journal of Wirtschaftsinformatik
1
Business and Economic Research : BER
1
Business horizons
1
Cultural and creative industries : a path to entrepreneurship and innovation
1
Discussion papers / CEPR
1
Economic research
1
Electronic markets : EM ; the international journal of electronic commerce and business media
1
Electronic markets : the international journal on networked business
1
Entrepreneurial business and economics review : EBER
1
European journal of marketing
1
Faculty & research / Insead : working paper series
1
Forschungsgruppe Konsum und Verhalten
1
Gabler Theses
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ECONIS (ZBW)
7
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1
The effects of constrained mobile coupons in the mobile channel
Zhang, Hongchao
;
Yu, Yu
;
Qin, Yinggao
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014373389
Saved in:
2
Towards a mobile app Diffusion of Innovations model : a multinational study of mobile wallet adoption
Shaw, Norman
;
Eschenbrenner, Brenda
;
Brand, Benedikt
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013209460
Saved in:
3
M-commerce : the nexus between mobile shopping service quality and loyalty
Omar, Suha
;
Mohsen, Kholoud
;
Tsimonis, Georgios
; …
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-15
Persistent link: https://www.econbiz.de/10012502686
Saved in:
4
Competitive location-based mobile coupon targeting strategy
Luo, Meiling
;
Li, Gang
;
Chen, Xudong
- In:
Journal of retailing and consumer services
58
(
2021
),
pp. 1-15
Persistent link: https://www.econbiz.de/10012431570
Saved in:
5
Influences of "appscape" on mobile app adoption and m-loyalty
Kumar, Deepak S.
;
Purani, Keyoor
;
Viswanathan, Shyam A.
- In:
Journal of retailing and consumer services
45
(
2018
),
pp. 132-141
Persistent link: https://www.econbiz.de/10011929917
Saved in:
6
Consumer processing of mobile online stores : sources and effects of processing fluency
Sohn, Stefanie
- In:
Journal of retailing and consumer services
36
(
2017
),
pp. 137-147
Persistent link: https://www.econbiz.de/10011697945
Saved in:
7
Impediments to mobile shopping continued usage intention : a trust-risk-relationship
Groß, Michael
- In:
Journal of retailing and consumer services
33
(
2016
),
pp. 109-119
Persistent link: https://www.econbiz.de/10011598708
Saved in:
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