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Search: person:"Anna S. Mattila"
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Consumer behaviour
65
Konsumentenverhalten
65
Dienstleistungsqualität
20
Service quality
20
Beziehungsmarketing
18
Relationship marketing
18
Customer satisfaction
17
Kundenzufriedenheit
17
Gastronomie
13
Restaurant industry
13
Hotel industry
12
Hotellerie
12
Corporate social responsibility
11
Experiment
11
Corporate Social Responsibility
10
Emotion
10
Beschwerdemanagement
9
Complaint management
9
Customer service
7
Kundenservice
7
Preismanagement
7
Pricing strategy
7
Viral marketing
7
Virales Marketing
7
Gastgewerbe
6
Hospitality industry
6
Internet marketing
6
Kundenbindungsprogramm
6
Loyalty program
6
Online-Marketing
6
Advertising effects
5
CSR
5
Gender
5
Online retailing
5
Online-Handel
5
Power
5
Werbewirkung
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Advertising
4
Experimental design
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2
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1
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English
106
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Mattila, Anna S.
109
Hwang, Yoo Hee
11
Wu, Luorong
11
Gao, Yixing
10
Liu, Qing
9
Pinto, Diego Costa
9
Choi, Sungwoo
8
Shin, Joongwon
8
Fan, Alei
6
Shuqair, Saleh
6
Choi, Choongbeom
5
Ye, Tian
5
Xue, Xunyue
4
Herter, Márcia Maurer
3
Luo, Anqi
3
Miao, Li
3
Ozanne, Marie
3
Yang, Bi
3
Yang, Wan
3
Atanga, Barbara Apaalabono
2
Bolton, Lisa E.
2
Chen, Feier
2
Hanks, Lydia
2
Ladeira, Wagner Junior
2
Lee, Seoki
2
Liu, Stephanie Q.
2
McGinley, Sean
2
Noone, Breffni M.
2
Perin, Marcelo Gattermann
2
Quadri-Felitti, Donna
2
Sharma, Amit
2
Shen, Han
2
So, Kevin Kam Fung
2
Song, Myungkeun
2
Viglia, Giampaolo
2
Wang, Chen-Ya
2
Yang, Hyunjoo
2
Zhao, Xinyuan
2
Aattila, Anna S.
1
Ahn, Jin Sun
1
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International journal of hospitality management
31
Journal of business research : JBR
8
Cornell hospitality quarterly : CQ
7
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
7
The Cornell hospitality quarterly
7
International Journal of Contemporary Hospitality Management
4
International journal of contemporary hospitality management
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
The journal of services marketing
4
Journal of Business Research
3
Journal of Services Marketing
3
Journal of hospitality marketing & management
3
Journal of Consumer Marketing
2
Journal of retailing and consumer services
2
Journal of service research
2
Journal of service research : JSR
2
Marketing intelligence & planning
2
Tourism economics : the business and finance of tourism and recreation
2
Bringing the Soul Back to Marketing : Proceedings of the 2023 AMS World Marketing Congress, Canterbury, UK, July 11-14, 2023
1
Design science in tourism : foundations of destination management
1
European journal of marketing
1
Journal of Service Management
1
Journal of business ethics : JOBE
1
Journal of revenue and pricing management
1
Journal of service management
1
Journal of travel and tourism marketing
1
Marketing Intelligence & Planning
1
Organizational Behavior and Human Decision Processes
1
Services marketing quarterly
1
The journal of product & brand management
1
Tourism management : research, policies, practice
1
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ECONIS (ZBW)
95
Other ZBW resources
11
RePEc
4
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110
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1
AI (vs. human) recommendation on luxury services
Gonçalves, Ana Rita
;
Pinto, Diego Costa
;
Shuqair, Saleh
; …
- In:
Bringing the Soul Back to Marketing : Proceedings of …
,
(pp. 121-131)
.
2024
Persistent link: https://www.econbiz.de/10014501115
Saved in:
2
What makes experimental research publishable in leading hospitality and tourism journals? : perspectives of editorial board members
Leung, Xi Y.
;
Fong, Lawrence Hoc Nang
;
Xue, Xunyue
; …
- In:
International journal of contemporary hospitality management
36
(
2024
)
4
,
pp. 1418-1431
Persistent link: https://www.econbiz.de/10014483850
Saved in:
3
Reducing resistance to sponsorship disclosure : the role of experiential versus material posts
Shuqair, Saleh
;
Viglia, Giampaolo
;
Pinto, Diego Costa
; …
- In:
Journal of travel research : a quarterly publication of …
63
(
2024
)
4
,
pp. 959-973
Persistent link: https://www.econbiz.de/10014582416
Saved in:
4
Does crowdsourcing necessarily lead to brand engagement? : the role of crowdsourcing cues and relationship norms on customer-brand relationships
Herter, Márcia Maurer
;
Shuqair, Saleh
;
Pinto, Diego Costa
- In:
The journal of product & brand management
32
(
2023
)
7
,
pp. 988-1004
Persistent link: https://www.econbiz.de/10014334390
Saved in:
5
Corporate sociopolitical activism (CSA) : the role of perceived impact on consumer response to contribution type
Atanga, Barbara Apaalabono
;
Mattila, Anna S.
- In:
International journal of hospitality management
113
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014325587
Saved in:
6
Cross-category add-on bundling : impact of the consumption nature of bundled products on discount framing effectiveness
Song, Myungkeun
;
Noone, Breffni M.
;
Mattila, Anna S.
- In:
Journal of travel research : a quarterly publication of …
62
(
2023
)
1
,
pp. 197-216
Persistent link: https://www.econbiz.de/10014245298
Saved in:
7
The impact of environmental management on firm performance in the U.S. lodging REITs : the moderating role of outside board of directors
Yeon, Jihwan
;
Lee, Seoki
;
Jolly, Phillip M.
;
Mattila, …
- In:
Tourism economics : the business and finance of tourism …
29
(
2023
)
2
,
pp. 513-532
Persistent link: https://www.econbiz.de/10014246049
Saved in:
8
Generation influences perceived coolness but not favorable attitudes toward cool hotel brands
Chen, Feier
;
Quadri-Felitti, Donna
;
Mattila, Anna S.
- In:
The Cornell hospitality quarterly
64
(
2023
)
1
,
pp. 95-103
Persistent link: https://www.econbiz.de/10014229652
Saved in:
9
Optimizing handwritten font style to connect with customers
Hwang, Yoo Hee
;
Gao, Yixing
;
Mattila, Anna S.
;
Wang, Peihao
- In:
The Cornell hospitality quarterly
64
(
2023
)
3
,
pp. 381-395
Persistent link: https://www.econbiz.de/10014312211
Saved in:
10
The impact of product name on consumer responses to meat alternatives
Ye, Tian
;
Mattila, Anna S.
;
Dai, Shanshan
- In:
International journal of contemporary hospitality management
35
(
2023
)
3
,
pp. 1051-1067
Persistent link: https://www.econbiz.de/10013546112
Saved in:
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