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Search: subject:"Store brands"
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Handelsmarke
38
Store brand
38
Brand management
36
Consumer behaviour
35
Konsumentenverhalten
35
Markenführung
35
Brand
32
Markenartikel
32
Einzelhandel
30
Retail trade
30
Store brands
25
store brands
22
Brand image
13
Markenimage
13
Einzelhandelspreis
10
Preismanagement
10
Pricing strategy
10
Retail price
10
Beziehungsmarketing
5
Private labels
5
Product quality
5
Produktqualität
5
Relationship marketing
5
Distribution channel
4
Food retailing
4
Lebensmitteleinzelhandel
4
Retailing
4
Theorie
4
Theory
4
Vertriebsweg
4
Distribution channels
3
Game theory
3
Marketing management
3
Marketingmanagement
3
Product differentiation
3
Sales promotion
3
Verkaufsförderung
3
private labels
3
store loyalty
3
Antitrust law
2
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25
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Article
50
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2
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Article in journal
35
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35
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2
Conference paper
2
Graue Literatur
2
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2
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2
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English
38
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14
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Cristini, Guido
3
Diallo, Mbaye Fall
3
Lee, Eunkyu
3
Sethuraman, Raj
3
Chung, Hwan
2
Cliquet, Gérard
2
Dawes, John
2
Hansen, Karsten
2
Hoch, Stephen J.
2
Inderst, Roman
2
Kuhlmann, Raphael
2
Schivinski, Bruno
2
Singh, Vishal
2
Sudhir, K.
2
Yagüe Guillén, María Jésus
2
Łukasik, Przemysław
2
Abril Barrie, Carmen
1
Ahmed, Zafar U.
1
Ajay Singh
1
Aldousari, Abdullah A.
1
Amaldoss, Wilfred
1
Assarzadegan, Parisa
1
Bachtel, Robert C.
1
Bhattacharya, Sonali
1
Bockholdt, Katrin
1
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1
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1
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1
Choi, Sungchul
1
Colangelo, Giuseppe
1
Collins, Alan M.
1
Dhar, Sanjay K.
1
Du, Rex
1
Farzana Yasmin
1
Fredj, Karima
1
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Journal of retailing and consumer services
5
International journal of retail & distribution management
4
Journal of retailing
4
Marketing Science
4
Annales Universitatis Mariae Curie-Skłodowska / H
2
Discussion papers / CEPR
2
Journal of international consumer marketing
2
MERCATI E COMPETITIVITÀ
2
Management Science
2
Quantitative Marketing and Economics
2
The international review of retail, distribution and consumer research
2
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
1
Applied economics
1
Australasian marketing journal
1
European Journal of Operational Research
1
European journal of marketing : EJM
1
European journal of operational research : EJOR
1
European research on management and business economics
1
Foundations and Trends(R) in Marketing
1
Han gug gae bal yeon gu
1
International journal of business and emerging markets : IJBEM
1
International journal of consumer studies
1
International journal of electronic marketing and retailing : IJEMR
1
International marketing review
1
Journal of Agricultural & Food Industrial Organization
1
Journal of business research : JBR
1
Journal of international food & agribusiness marketing
1
Journal of marketing research : JMR
1
Journal of transnational management : the official journal of the International Management Development Association
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Review of Marketing Science
1
The journal of brand management : an international journal
1
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ECONIS (ZBW)
38
RePEc
14
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31
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52
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31
Consumer evaluations of
store
brands
: effects of product-perceived risks
Aldousari, Abdullah A.
;
Farzana Yasmin
;
Mohd Shukri Ab Yajid
- In:
Journal of transnational management : the official …
22
(
2017
)
2
,
pp. 71-90
Persistent link: https://www.econbiz.de/10011736148
Saved in:
32
Will they return? : Getting private label consumers to come back : price, promotion, and new product effects
Abril Barrie, Carmen
;
Sanchez, Joaquin
- In:
Journal of retailing and consumer services
31
(
2016
),
pp. 109-116
Persistent link: https://www.econbiz.de/10011528544
Saved in:
33
Marketing
store
brands
and manufacturer brands : role of referent and expert power in merchandising decisions
Chimhundu, Ranga
- In:
The journal of brand management : an international journal
23
(
2016
)
5
,
pp. 24-40
Persistent link: https://www.econbiz.de/10011565273
Saved in:
34
Store image perceptions and customer knowledge cues in emerging markets : a cross-country investigation in Brazil and Vietnam
Diallo, Mbaye Fall
;
Cliquet, Gérard
- In:
International journal of retail & distribution management
44
(
2016
)
12
,
pp. 1182-1205
Persistent link: https://www.econbiz.de/10011643922
Saved in:
35
Brand price differentials in retail distribution : product quality and service quality
Mañez Castillejo, Juan A.
;
Moner Colonques, Rafael
; …
- In:
Applied economics
48
(
2016
)
58/60
,
pp. 5749-5760
Persistent link: https://www.econbiz.de/10011772192
Saved in:
36
What drives store brand purchases during crisis periods? : evidence from panel data in four product categories
Diallo, Mbaye Fall
;
Kaswengi, Joseph
- In:
International journal of retail & distribution management
44
(
2016
)
3
,
pp. 301-319
Persistent link: https://www.econbiz.de/10011515880
Saved in:
37
Multitier
store
brands
and channel profits
Amaldoss, Wilfred
;
Shin, Woochoel
- In:
Journal of marketing research : JMR
52
(
2015
)
6
,
pp. 754-767
Persistent link: https://www.econbiz.de/10011421696
Saved in:
38
Effects of store brand perceived risk on buyers' behavior : four decades of research overview
Łukasik, Przemysław
;
Schivinski, Bruno
- In:
Annales Universitatis Mariae Curie-Skłodowska / H
49
(
2015
)
3
,
pp. 117-124
Persistent link: https://www.econbiz.de/10011515728
Saved in:
39
Price competition and store competition:
Store
brands
vs. national brand
Choi, Sungchul
;
Fredj, Karima
- In:
European Journal of Operational Research
225
(
2013
)
1
,
pp. 166-178
store
brands
and the national brand products, as well as for store competition between retailers. …
Persistent link: https://www.econbiz.de/10010871225
Saved in:
40
The Competition between National Brands and
Store
Brands
: Models, Insights, Implications, and Future Research Directions
Sethuraman, Raj
;
Raju, Jagmohan
- In:
Foundations and Trends(R) in Marketing
7
(
2013
)
1
,
pp. 1-108
national brands and
store
brands
? (ii) What insights and implications have they generated? (iii) What are some useful future …
Persistent link: https://www.econbiz.de/10010883409
Saved in:
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