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~institution:"American Marketing Association"
~institution:"Bundesverband Materialwirtschaft, Einkauf und Logistik"
~language:"bos"
~language:"eng"
~language:"fin"
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~language:"kor"
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~language:"nor"
~language:"ron"
~language:"rus"
~subject:"Germany"
~subject:"Großbritannien"
~subject:"Innovation"
~subject:"Kapitaleinkommen"
~subject:"Konsumentenverhalten"
~subject:"Lieferkette"
~subject:"Wirkungsanalyse"
~type_genre:"Article in journal"
~type_genre:"Aufsatz im Buch"
~type_genre:"Book section"
~type_genre:"Collection of articles of several authors"
~type_genre:"Fallstudie"
~type_genre:"Übersichtsarbeit"
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Germany
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Marketing management
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7
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Bundesverband Materialwirtschaft, Einkauf und Logistik
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61
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30
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25
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14
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11
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Advanced Studies in Supply Management
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Advanced studies in supply management
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AMA educators proceedings
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ECONIS (ZBW)
18
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1
Supply Management Research : aktuelle Forschungsergebnisse 2019
Bode, Christoph
(
ed.
);
Bogaschewsky, Ronald
(
ed.
); …
-
Supply Management <Veranstaltung> <12., 2019, Mannheim>
;
…
-
2019
Persistent link: https://www.econbiz.de/10012051526
Saved in:
2
Integrating paradigms in a world where marketing is everywhere : AMA educators proceedings volume 29 : New Orleans, Louisiana, USA 23-25 February 2018
Goldenberg, Jacob
(
ed.
);
Laran, Juliano
(
ed.
); …
-
Winter Marketing Academic Conference <2018, New …
;
…
-
2018
Persistent link: https://www.econbiz.de/10011900987
Saved in:
3
Better marketing for a better world : Winter Marketing Academic Conference 2017 : AMA educators proceedings volume 28 : Orlando, Florida, USA, 17-19 February 2017
Chandy, Rajesh K.
(
ed.
);
Inman, Jeffrey
(
ed.
); …
-
Winter Marketing Academic Conference <2017, Orlando, Fla.>
;
…
-
2017
Persistent link: https://www.econbiz.de/10011809219
Saved in:
4
Supply Management Research : aktuelle Forschungsergebnisse 2015
Bogaschewsky, Ronald
(
ed.
);
Eßig, Michael
(
ed.
); …
-
Wissenschaftliches Symposium Supply Management <8., …
;
…
-
2016
Persistent link: https://www.econbiz.de/10011337488
Saved in:
5
What happens in marketing, stays digital : rethinking marketing in the era of unlimited data : Winter Marketing Academic Conference 2016 : Las Vegas, Nevada, USA, 26-28 February 20...
Hennig-Thurau, Thorsten
(
ed.
);
Hofacker, Charles F.
(
ed.
)
-
Winter Marketing Academic Conference <2016, Las Vegas, Nev.>
;
…
-
2016
Persistent link: https://www.econbiz.de/10011528126
Saved in:
6
Leveraging new technologies to create value ; AMA Summer Educators' Conference 2014 ; AMA educators proceedings volume 25 ; San Francisco, California, 1 - 3 August 2014
Hamilton, Rebecca W.
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011288446
Saved in:
7
Engaging customers : AMA Winter Marketing Educators' Conference 2014 ; Orlando, Florida, USA, 21 - 23 February 2014
Hunter, Gary K.
(
contributor
); …
-
Winter Marketing Educators' Conference <2014, Orlando, Fla.>
-
2014
Persistent link: https://www.econbiz.de/10010404712
Saved in:
8
Innovating and collaborating in a global marketplace : AMA Summer Educators' Conference 2013 : AMA educators proceedings volume 24 : Boston, Massachussetts, USA, 9 - 11 August 2013
Slotegraaf, Rebecca
(
ed.
);
Griffith, David
(
ed.
)
-
Summer Educators' Conference <2013, Boston, Mass.>
-
2014
Persistent link: https://www.econbiz.de/10010360300
Saved in:
9
Supply Management Research : aktuelle Forschungsergebnisse 2014 ; [Tagungsband des 7. Wissenschaftlichen Symposiums Supply Management ; Würzburg, 10.-11. März 2014]
Bogaschewsky, Ronald
(
contributor
); …
-
2014
Persistent link: https://www.econbiz.de/10010439299
Saved in:
10
Aktuelle Forschungsergebnisse 2013 ; [Tagungsband des 6. Wissenschaftlichen Symposiums Supply Management ; Würzburg, 05. - 06. März 2013]
Bogaschewsky, Ronald
(
ed.
)
-
2013
Persistent link: https://www.econbiz.de/10010190607
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