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~institution:"American Marketing Association"
~institution:"Munich Economic Summit"
~language:"eng"
~subject:"Absatz"
~type_genre:"Article in journal"
~type_genre:"Collection of articles of several authors"
~type_genre:"Elektronischer Datenträger"
~type_genre:"Konferenzschrift"
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Subject
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Absatz
Marketing
57
Marketing management
44
Marketingmanagement
44
Marketingtheorie
35
Marketing theory
33
Consumer behaviour
30
Konsumentenverhalten
30
Marktforschung
19
Market research
17
Welt
15
World
15
USA
14
United States
13
Verkauf
13
Selling
12
Theorie
11
Theory
11
Internet marketing
9
Online-Marketing
9
Beziehungsmarketing
8
Corporate Social Responsibility
8
Corporate social responsibility
8
Digitalisierung
8
Digitization
8
Relationship marketing
8
Social Web
8
Social web
8
Werbung
8
Internationales Marketing
7
EU countries
6
EU-Staaten
6
International marketing
6
Kongress
6
Advertising
5
Artificial intelligence
5
Dienstleistungsmarketing
5
Europa
5
Europe
5
Knowledge management
5
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Type of publication
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Book / Working Paper
6
Type of publication (narrower categories)
All
Article in journal
Collection of articles of several authors
Elektronischer Datenträger
Konferenzschrift
Sammelwerk
4
Conference proceedings
3
Aufsatzsammlung
1
Language
All
English
Author
All
Berry, Leonard L.
1
Dunne, Patrick M.
1
Houston, Michael J.
1
Kirpalani, Vishnu H.
1
Lamb, Charles W.
1
Lutz, Richard J.
1
Morin, Bernard
1
Shostack, G. Lynn
1
Spekman, Robert E.
1
Upah, Gregory D.
1
Wilson, David T.
1
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Institution
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American Marketing Association
Munich Economic Summit
Kyi͏̈vsʹkyj mižnarodnyj universytet / Naukovo-doslidnyj instytut hlobalizacii͏̈ ta jevropejs'koi͏̈ integracii͏̈
2
Meždunarodnaja naučno-praktičeskaja konferencija "Vodnye resursy Central'noj Azii i ich ispolʹzovanie" <2016, Almaty>
2
Afrika-Studiecentrum Leiden
1
Agricultural Cooperative Service, Washington, DC
1
Centre for International Research on Economic Tendency Surveys
1
Conference on Advances in Innovation Diffusion Models <1983, Harvard>
1
Esomar / Congress <Amsterdam, Netherlands>
1
European Association of Agricultural Economists / Working Group
1
German American Conference on Industrial Marketing <1984, Mainz>
1
International Air Transport Association / Airline Economic Task Force
1
International Center for Public Enterprises in Developing Countries <Ljubljana>
1
International Seminar on Marketing Boards in Tropical Africa <1983, Leiden>
1
Macro-Marketing Seminar <1976, Boulder, Colo.>
1
Mediterranean Social Sciences Research Council
1
Mednarodni Center Upravljanje
1
National Workshop in Marketing
1
New York University / Institute of Retail Management
1
Retail Research Society
1
Technical Association of the Pulp and Paper Industry
1
USA / Bureau of the Census
1
University of Colorado Boulder / Business Research Division
1
Wharton School <Philadelphia, Pa.>
1
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Published in...
All
Proceedings series / American Marketing Association
3
AMA proceedings series
2
Series / American Marketing Association
1
Source
All
ECONIS (ZBW)
6
Showing
1
-
6
of
6
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date (oldest first)
1
Marketing communications : theory and research
Houston, Michael J.
(
ed.
);
Lutz, Richard J.
(
contributor
)
-
1985
Persistent link: https://www.econbiz.de/10000710974
Saved in:
2
A strategic approach to business marketing
Spekman, Robert E.
(
contributor
); …
-
1985
Persistent link: https://www.econbiz.de/10000697570
Saved in:
3
Emerging perspectives on services marketing
Berry, Leonard L.
(
ed.
);
Shostack, G. Lynn
(
contributor
); …
-
1983
Persistent link: https://www.econbiz.de/10013541174
Saved in:
4
International marketing : managerial issues, research, and opportunities ; proceedings from a workshop
Kirpalani, Vishnu H.
(
contributor
)
-
1983
Persistent link: https://www.econbiz.de/10000700068
Saved in:
5
Theoretical developments in marketing
Lamb, Charles W.
(
contributor
); …
-
1980
Persistent link: https://www.econbiz.de/10000684529
Saved in:
6
Marketing in a changing world : 1969 June Conference Proceedings
Morin, Bernard
(
ed.
)
-
1969
Persistent link: https://www.econbiz.de/10013457166
Saved in:
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