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~institution:"American Marketing Association"
~subject:"Marketingmanagement"
~subject:"Verkauf"
~type_genre:"Konferenzschrift"
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Marketingmanagement
Verkauf
Marketing
14
Consumer behaviour
9
Konsumentenverhalten
9
Welt
9
World
9
Marketing management
8
Social Web
8
Social web
8
Digitalisierung
6
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6
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6
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6
Selling
6
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4
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4
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4
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3
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3
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3
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3
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Book / Working Paper
11
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Konferenzschrift
Collection of articles of several authors
5
Conference proceedings
5
Sammelwerk
5
Graue Literatur
4
Non-commercial literature
4
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English
11
Author
All
Lisjak, Monika
3
Umashankar, Nita
3
Arnold, Todd J.
1
Blanchard, Simon
1
Epp, Amber M.
1
Evans, Kenneth R.
1
Ferrell, Odies C.
1
Henderson, Geraldine Rosa
1
Krishnan, Ram
1
Lukas, Bryan A.
1
Mallapragada, Girish
1
Moore, Marian C.
1
Perreault, William D.
1
Scheer, Lisa K.
1
Viswanathan, Madhu
1
Workman, John P.
1
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American Marketing Association
AMA Winter Academic Conference <2023, Nashville, Tenn.>
3
AMA Winter Academic Conference <2023, Online>
3
European Society for Opinion and Marketing Research
3
Academy of Marketing Science
2
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
Academy of Marketing Science / World Marketing Congress <23., 2023, Canterbury>
1
Athens Institute for Education and Research
1
Cultural Perspectives in Marketing Conference <2010, Lille>
1
Freie Universität Berlin / Institut für Marketing
1
Hochschule Pforzheim - Gestaltung, Technik, Wirtschaft und Recht / Fakultät für Wirtschaft und Recht
1
Hrvatska Akademija Znanosti i Umjetnosti
1
Interdisciplinary Management Research <Veranstaltung> <17., 2021, Opatija>
1
International Conference on Business
1
International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
International Conference on Relationship Marketing <1996, Berlin>
1
International Conference on Strategic Innovative Marketing and Tourism <10., 2023, United States of the Ionian Islands>
1
International Tourism Seminar <2013, Çeşme>
1
Marketing Research Congress <45, 1992, Madrid>
1
Marketing Research Congress <48, 1995, Den Haag>
1
Seminar on Qualitative Research From International to Cross-Cultural Marketing: the Qualitative Connection <1997, Singapur>
1
Seminar on Youth Research: How to be Number One in the Youth Market <1997, Kopenhagen>
1
Seminar on the Growing Individualisation of Consumer Lifestyles and Demand: How is Marketing Coping with It? <1991, Helsinki>
1
Summer Educators' Conference <2012, Chicago, Ill.>
1
Sveučilište Josipa Jurja Strossmayera u Osijeku
1
Winter Educators' Conference <2002, Austin, Tex.>
1
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
1
World Tourism Organization / Commission for Europe
1
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Proceedings series / American Marketing Association
2
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ECONIS (ZBW)
11
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1
Reconnecting and reconceiving the marketplace : AMA Winter Academic Conference 2023 : AMA educators proceedings volume 34 : online, 6 February, Nashville, Tennessee, USA, 10 - 12 F...
Umashankar, Nita
(
ed.
);
Lisjak, Monika
(
ed.
)
-
AMA Winter Academic Conference <2023, Online>
;
AMA …
;
…
-
2023
Persistent link: https://www.econbiz.de/10014285539
Saved in:
2
Reconnecting and reconceiving the marketplace ; Part 1 of 2
Umashankar, Nita
(
ed.
);
Lisjak, Monika
(
ed.
)
-
AMA Winter Academic Conference <2023, Online>
;
AMA …
;
…
-
2023
Persistent link: https://www.econbiz.de/10014285548
Saved in:
3
A
world
disrupted : marketing's role in understanding, adapting and transforming the business ecosystem : AMA Summer Academic Conference 2023 : AMA educators proceedings volume 34...
AMA Summer Academic Conference <2023, San Francisco, Calif.>
;
…
-
2023
Persistent link: https://www.econbiz.de/10014444468
Saved in:
4
Reconnecting and reconceiving the marketplace ; Part 2 of 2
Umashankar, Nita
(
ed.
);
Lisjak, Monika
(
ed.
)
-
AMA Winter Academic Conference <2023, Online>
;
AMA …
;
…
-
2023
Persistent link: https://www.econbiz.de/10014286558
Saved in:
5
Bridging gaps: marketing in an age of disruption : AMA Summer Academic Conference 2020 : AMA educators proceedings volume 31 : online, 18-20 August 2020
Blanchard, Simon
(
ed.
);
Epp, Amber M.
(
ed.
); …
-
AMA Summer Academic Conference: Bridging Gaps Marketing …
;
…
-
2020
Persistent link: https://www.econbiz.de/10012549257
Saved in:
6
Consumers and firms in a global
world
: AMA Winter Academic Conference 2020 : AMA educators proceedings volume 31 : San Diego, California, USA, 14-16 February 2020
Lukas, Bryan A.
(
ed.
);
Ferrell, Odies C.
(
ed.
)
-
AMA Winter Academic Conference <2020, San Diego, Calif.>
;
…
-
2020
Persistent link: https://www.econbiz.de/10012486210
Saved in:
7
Marketing in the socially-networked
world
: challenges of emerging, stagnant & resurgent markets ; AMA Summer Educators' Conference 2012 ; AMA educators' proceedings Volume 23 ; Ch...
Arnold, Todd J.
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009790455
Saved in:
8
"Marketing theory and applications" ; 2003=Vol. 14
Henderson, Geraldine Rosa
(
contributor
); …
-
2003
Persistent link: https://www.econbiz.de/10001752829
Saved in:
9
"Marketing theory and applications" ; 2002=Vol. 13
Evans, Kenneth R.
(
contributor
);
Scheer, Lisa K.
(
contributor
)
-
2002
Persistent link: https://www.econbiz.de/10001752828
Saved in:
10
"Marketing theory and applications" ; 2001=Vol. 12
Krishnan, Ram
(
contributor
);
Viswanathan, Madhu
(
contributor
)
-
2001
Persistent link: https://www.econbiz.de/10001796328
Saved in:
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