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~isPartOf:"ASEAN marketing journal : Association of Southeast Asian Nations marketing journal"
~isPartOf:"Journal of retailing and consumer services"
~subject:"Markenimage"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject:"Sustainable product"
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Markenimage
Sustainable product
29
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Consumer behaviour
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Environmental consciousness
11
Umweltbewusstsein
11
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Aufsatz in Zeitschrift
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Chen, Pao-Zhen
1
Chen, Yi-Chong
1
Doni Purnama Alamsyah
1
Jiang, Kan
1
Leckie, Civilai
1
Lin, Guan-Yi
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Lin, Jialing
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Lobo, Antonio
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Luo, Shaohua
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Muhammed, Hayder Alhadey Ahmed
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Su, Zheng-Cheng
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ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
Journal of retailing and consumer services
Business strategy and the environment
8
Journal of business ethics : JOBE
4
Cogent business & management
3
International journal of hospitality management
3
Journal of business research : JBR
3
Journal of promotion management : innovations in planning and applied research
3
Management decision : MD
3
International journal of consumer studies
2
International journal of green economics : IJGE
2
Journal of strategic marketing
2
Journal of travel and tourism marketing
2
Marketing intelligence & planning
2
The journal of brand management : an international journal
2
The service industries journal
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Total quality management & business excellence
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Asia-Pacific journal of business administration
1
Asian Journal of Management Science and Applications
1
Business ethics, the environment & responsibility
1
Business, mangagement and economics engineering : BMEE
1
Cleaner and responsible consumption
1
EuroMed journal of management
1
European journal of innovation management
1
Forum Wirtschaftsethik : Jahresschrift des DNWE
1
Global business and finance review
1
Global journal of business research : GJBR
1
IIMS journal of management science
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of business innovation and research
1
International journal of contemporary hospitality management
1
International journal of e-business research : an official publication of the Information Resources Management Association
1
International journal of emerging markets
1
International journal of public sector performance management : IJPSPM
1
International journal of retail & distribution management
1
International studies of management and organization
1
Journal for global business advancement : JGBA
1
Journal of Islamic marketing
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Journal of advertising : official publication of the American Academy of Advertising
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ECONIS (ZBW)
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1
Green power of virtual influencer : the role of virtual influencer image, emotional appeal, and product involvement
Jiang, Kan
;
Zheng, Junyuan
;
Luo, Shaohua
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462270
Saved in:
2
Exploring the effect of Starbucks' green marketing on consumers' purchase decisions from consumers' perspective
Tsai, Pei-Hsuan
;
Lin, Guan-Yi
;
Zheng, Yu-Lin
;
Chen, Yi-Chong
- In:
Journal of retailing and consumer services
56
(
2020
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012389986
Saved in:
3
Antecedents of green awareness for increased consumption of eco-friendly products
Doni Purnama Alamsyah
;
Muhammed, Hayder Alhadey Ahmed
- In:
ASEAN marketing journal : Association of Southeast …
10
(
2018
)
2
,
pp. 109-126
Persistent link: https://www.econbiz.de/10012106929
Saved in:
4
The role of benefits and transparency in shaping consumers' green perceived value, self-brand connection and brand loyalty
Lin, Jialing
;
Lobo, Antonio
;
Leckie, Civilai
- In:
Journal of retailing and consumer services
35
(
2017
),
pp. 133-141
Persistent link: https://www.econbiz.de/10011645145
Saved in:
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