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~isPartOf:"Academy of Management learning & education : AMLE"
~isPartOf:"Journal of marketing education : JME"
~subject:"experiential learning techniques"
~subject:"undergraduate education"
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experiential learning techniques
undergraduate education
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Lernen
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Fleming, David
2
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1
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1
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Academy of Management learning & education : AMLE
Journal of marketing education : JME
Journal of education for business
2
Journal of management education : the official publication of the Organizational Behavior Teaching Society
1
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ECONIS (ZBW)
26
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Post-pandemic marketing : use of business crisis recovery frameworks to enhance entrepreneurial marketing education
Jones, Rosalind
;
Morrish, Sussie C.
;
Heyworth-Thomas, …
- In:
Journal of marketing education : JME
45
(
2023
)
3
,
pp. 211-225
Persistent link: https://www.econbiz.de/10014580247
Saved in:
2
Heuristics and the choice of method in entrepreneurial marketing education
Larios Hernández, Guillermo Jesús
;
Borbolla-Albores, …
- In:
Journal of marketing education : JME
45
(
2023
)
3
,
pp. 296-308
Persistent link: https://www.econbiz.de/10014580262
Saved in:
3
Student anxiety, preparation, and learning framework for responding to external crises : the moderating role of self-efficacy as a coping mechanism
Peltier, James
;
Chennamaneni, Pavan Rao
;
Barber, Kenyatta N.
- In:
Journal of marketing education : JME
44
(
2022
)
2
,
pp. 149-165
Persistent link: https://www.econbiz.de/10013473683
Saved in:
4
Does empathy matter? : an exploratory study of class-transition satisfaction in unplanned course interruptions
Munoz, Laura
;
Fergurson, J. Ricky
;
Harris, Eric G.
; …
- In:
Journal of marketing education : JME
44
(
2022
)
2
,
pp. 217-234
Persistent link: https://www.econbiz.de/10013473712
Saved in:
5
Thank you for being a friend : a peer-learning approach to marketing education
Lastner, Matthew M.
;
Delpechitre, Duleep
;
Goad, Emily A.
; …
- In:
Journal of marketing education : JME
43
(
2021
)
2
,
pp. 216-232
Persistent link: https://www.econbiz.de/10012592921
Saved in:
6
The undergraduate marketing research course : two decades of change
Bridges, Eileen
- In:
Journal of marketing education : JME
43
(
2021
)
3
,
pp. 285-297
Persistent link: https://www.econbiz.de/10012662592
Saved in:
7
Teaching the online marketing research course for MBA students
Peterson, Mark
- In:
Journal of marketing education : JME
43
(
2021
)
3
,
pp. 371-385
Persistent link: https://www.econbiz.de/10012662600
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8
Bridging theory and practice in an applied retail track
Lange, Frederik
;
Rosengren, Sara
;
Colliander, Jonas
; …
- In:
Journal of marketing education : JME
40
(
2018
)
1
,
pp. 6-16
Persistent link: https://www.econbiz.de/10011868399
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9
Tolerance for cheating from the classroom to the boardroom : a study of underlying personal and cultural drivers
Brodowsky, Glen H.
;
Tarr, Emily
;
Ho, Foo Nin
; …
- In:
Journal of marketing education : JME
42
(
2020
)
1
,
pp. 23-36
Persistent link: https://www.econbiz.de/10012216681
Saved in:
10
The matchmaking activity : an experiential learning exercise on influencer marketing for the digital marketing classroom
Kemp, April
;
McDougal, Elizabeth Randon
;
Syrdal, Holly
- In:
Journal of marketing education : JME
41
(
2019
)
2
,
pp. 141-153
Persistent link: https://www.econbiz.de/10012113902
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