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~isPartOf:"American journal of agricultural economics"
~isPartOf:"Marketing letters : a journal of research in marketing"
~subject:"Experiment"
~subject:"Theory of preferences"
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Experiment
Theory of preferences
Consumer behaviour
416
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416
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52
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Lusk, Jayson L.
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American journal of agricultural economics
Marketing letters : a journal of research in marketing
Journal of business research : JBR
92
Journal of marketing research : JMR
73
Journal of economic behavior & organization : JEBO
69
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
63
Journal of consumer research : JCR ; an interdisciplinary bimonthly
60
Journal of behavioral and experimental economics
58
Journal of retailing and consumer services
53
Psychology & marketing
53
Management science : journal of the Institute for Operations Research and the Management Sciences
51
Journal of behavioral decision making
48
Journal of economic psychology : research in economic psychology and behavioral economics
42
NBER working paper series
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Food policy : economics planning and politics of food and agriculture
39
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
35
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
32
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
31
International journal of hospitality management
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CESifo working papers
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Discussion paper
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NBER Working Paper
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Working paper / National Bureau of Economic Research, Inc.
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Discussion paper series / IZA
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
25
Information systems research : ISR
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Journal of retailing
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Experimental economics : a journal of the Economic Science Association
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Journal of consumer research : JCR ; an interdisciplinary journal
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International journal of consumer studies
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Economics letters
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International journal of electronic commerce : IJEC
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Tourism management : research, policies, practice
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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European economic review : EER
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Journal of travel and tourism marketing
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Discussion papers / CEPR
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Journal of marketing communications
16
Journal of marketing research
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51
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1
The power of nostalgia : age and preference for popular music
Davies, Callum
;
Page, Bill
;
Driesener, Carl
;
Anesbury, Zac
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
4
,
pp. 681-692
Persistent link: https://www.econbiz.de/10013454715
Saved in:
2
The oversensitivity in gift-giving phenomenon
Givi, Julian
;
Mu, Yumei
- In:
Marketing letters : a journal of research in marketing
34
(
2023
)
4
,
pp. 619-631
Persistent link: https://www.econbiz.de/10014458437
Saved in:
3
Contextual reference price in choice experiments
Lim, Kar Ho
;
Hu, Wuyang
- In:
American journal of agricultural economics
105
(
2023
)
4
,
pp. 1288-1306
Persistent link: https://www.econbiz.de/10014364363
Saved in:
4
Does music really work? : the two-stage audiovisual cross-modal correspondence effect on consumers’ shopping behavior
Yang, Shuai
;
Chang, Xinyu
;
Chen, Sixing
;
Lin, Shan
; …
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
2
,
pp. 251-276
Persistent link: https://www.econbiz.de/10013273040
Saved in:
5
The memory-search frame effect : impacts on consumers' retrieval and evaluation of consumption experiences
Si, Kao
;
Dai, Xianchi
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
1
,
pp. 5-17
Persistent link: https://www.econbiz.de/10013184245
Saved in:
6
When less is more : consumers prefer brands that donate more in relative versus absolute terms
Keenan, Elizabeth A.
;
Wilson, Anne V.
;
John, Leslie K.
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
1
,
pp. 31-43
Persistent link: https://www.econbiz.de/10013184252
Saved in:
7
Sad but smiling? : how the combination of happy victim images and sad message appeals increase prosocial behavior
Septianto, Felix
;
Paramita, Widya
- In:
Marketing letters : a journal of research in marketing
32
(
2021
)
1
,
pp. 91-110
Persistent link: https://www.econbiz.de/10012488855
Saved in:
8
The influence of graphical versus numerical information representation modes on the compromise effect
Kim, Jungkeun
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
3
,
pp. 397-409
Persistent link: https://www.econbiz.de/10011730657
Saved in:
9
Brand-anchored discrete choice experiment (BDCE) vs. direct attribute rating (DAR) : an empirical comparison of predictive validity
Farsky, Mario
;
Schnittka, Oliver
;
Sattler, Henrik
; …
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
2
,
pp. 231-240
Persistent link: https://www.econbiz.de/10011675165
Saved in:
10
Malleability of taste perception : biasing effects of rating scale format on taste recognition, product evaluation, and willingness to pay
Mantonakis, Antonia
;
Schwarz, Norbert
;
Wudarzewski, Amanda
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
2
,
pp. 293-303
Persistent link: https://www.econbiz.de/10011675186
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