//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Applied economics"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Technological forecasting & social change : an international journal"
~language:"eng"
~subject:"Industrie"
~subject:"Manufacturing industries"
~subject:"Markenführung"
~subject:"Markenimage"
~subject:"Social Web"
~type_genre:"Article in journal"
~type_genre:"Collection of articles of several authors"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search:
Narrow search
Delete all filters
| 11 applied filters
Year of publication
From:
To:
Subject
All
Industrie
Manufacturing industries
Markenführung
Markenimage
Social Web
Consumer behaviour
2,389
Konsumentenverhalten
2,388
Theory
2,296
Theorie
2,291
Innovation
2,198
Estimation
1,860
Schätzung
1,860
USA
1,841
United States
1,840
China
1,388
Welt
1,298
World
1,298
Technological change
1,275
Technischer Fortschritt
1,274
Innovation management
1,210
Innovationsmanagement
1,206
Firm performance
1,014
Unternehmenserfolg
1,014
Forecasting model
710
Prognoseverfahren
710
Social web
707
Relationship marketing
704
Beziehungsmarketing
702
United Kingdom
700
Großbritannien
699
Unternehmensgründung
698
Business start-up
697
Entrepreneurship
670
Brand management
630
Economic growth
623
Entrepreneurship approach
623
Wirtschaftswachstum
623
EU countries
590
EU-Staaten
590
Bibliometrics
536
Knowledge transfer
527
Wissenstransfer
527
Bibliometrie
526
more ...
less ...
Online availability
All
Undetermined
1,325
Free
26
Type of publication
All
Article
1,820
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
Collection of articles of several authors
Aufsatz in Zeitschrift
1,822
Conference paper
9
Konferenzbeitrag
9
Sammelwerk
6
Case study
2
Fallstudie
2
Mehrbändiges Werk
2
Multi-volume publication
2
Aufsatz im Buch
1
Book section
1
more ...
less ...
Language
All
English
Author
All
Foroudi, Pantea
15
Ko, Eunju
15
Gupta, Suraksha
13
Diamantopoulos, Adamantios
12
Filieri, Raffaele
12
Dwivedi, Yogesh Kumar
11
Melewar, T. C.
11
Valette-Florence, Pierre
11
Veloutsou, Cleopatra
11
Kim, Kyung Hoon
8
Teng, Lefa
8
Casaló, Luis V.
7
De Chernatony, Leslie
7
Dennis, Charles
7
Dhir, Amandeep
7
Flavián Blanco, Carlos
7
Hajli, Nick
7
Islam, Nazrul
7
Merrilees, Bill
7
Roy, Sanjit
7
Seo, Yuri
7
Shukla, Paurav
7
Bartikowski, Boris
6
Buil, Isabel
6
Krishen, Anjala S.
6
Merchant, Altaf
6
Michel, Géraldine
6
Oghazi, Pejvak
6
Voyer, Benjamin G.
6
Wallpach, Sylvia von
6
Aiello, Gaetano
5
Arslanagic-Kalajdzic, Maja
5
Bang, Nguyen
5
Barnes, Stuart J.
5
Bigné Alcañiz, J. Enrique
5
Christodoulides, George
5
Ekinci, Yuksel
5
Foroudi, Mohammad Mahdi
5
Guzman, Francisco
5
Harrigan, Paul
5
more ...
less ...
Published in...
All
Applied economics
Journal of business research : JBR
Technological forecasting & social change : an international journal
The journal of brand management : an international journal
631
International journal of production research
533
Journal of retailing and consumer services
530
The journal of product & brand management
424
International journal of production economics
353
Industrial marketing management : the international journal for industrial and high-tech firms
299
Psychology & marketing
247
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
222
Tourism management : research, policies, practice
215
International journal of hospitality management
199
Journal of marketing communications
188
European journal of marketing : EJM
183
Asia Pacific journal of marketing and logistics
182
Journal of marketing management : MM
179
Journal of travel and tourism marketing
179
Cogent business & management
169
International journal of internet marketing and advertising : IJIMA
169
Journal of strategic marketing
167
Information systems research : ISR
157
International journal of productivity and quality management : IJPQM
156
Journal of marketing
153
Marketing intelligence & planning
147
Energy economics
144
International journal of advertising : the review of marketing communications
140
European journal of operational research : EJOR
139
Business horizons
136
Journal of advertising research
134
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
134
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
131
Journal of the Academy of Marketing Science
130
Management science : journal of the Institute for Operations Research and the Management Sciences
129
Journal of management information systems : JMIS
127
Industrial and corporate change
125
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
125
Journal of promotion management : innovations in planning and applied research
122
The journal of product innovation management : an international publication of the Product Development & Management Association
122
Journal of fashion marketing and management
114
more ...
less ...
Source
All
ECONIS (ZBW)
1,822
Showing
1
-
10
of
1,822
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Activist brand perception : conceptualization, scale development and validation
Saracevic, Selma
;
Schlegelmilch, Bodo B.
- In:
Journal of business research : JBR
180
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014556454
Saved in:
2
The authentic virtual influencer : authenticity manifestations in the metaverse
Koles, Bernadett
;
Audrezet, Alice
;
Moulard, Julie Guidry
; …
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014534995
Saved in:
3
Automated social presence in AI : avoiding consumer psychological tensions to improve service value
Flavián Blanco, Carlos
;
Belk, Russell W.
;
Belanche, Daniel
- In:
Journal of business research : JBR
175
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014549581
Saved in:
4
Beyond information availability : specifying the dimensions of consumer perceived brand transparency
Sansome, Kate
;
Wilkie, Dean C. H.
;
Conduit, Jodie
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014535967
Saved in:
5
Brand stereotypes : on the relationships with gendered brand personality and agentic and communal values in fostering Consumer–Brand identification
Delgado-Ballester, Elena
;
Fernandez-Sabiote, Estela
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014550957
Saved in:
6
Can salespersons help firms overcome brand image crisis? : role of facial appearance
Agnihotri, Arpita
;
Bhattacharya, Saurabh
;
Vrontis, Demetris
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014550374
Saved in:
7
Can tweets be word of mouth that changes risky behaviors?
Abouk, Rahi
;
Jalali, Nima
;
Papatla, Purushottam
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014548074
Saved in:
8
Causal recipes of customer loyalty in a sharing economy : integrating social media analytics and fsQCA
Lee, Carmen Kar Hang
;
Tse, Ying Kei
;
Leung, Eric Ka Ho
; …
- In:
Journal of business research : JBR
181
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014556536
Saved in:
9
Connecting the dots between brand equity and brand loyalty for retailers : the mediating roles of brand attitudes and word-of-mouth communication
Troiville, Julien
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014551996
Saved in:
10
Consumer engagement through corporate social responsibility communication on social media : evidence from Facebook and Instagram Bank Accounts
Macca, Luca Simone
;
Ballerini, Jacopo
;
Santoro, Gabriele
; …
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014547405
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->