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~isPartOf:"Asia Pacific business review"
~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"European journal of marketing"
~isPartOf:"International marketing review"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of research in interactive marketing : interactive marketing and computer-mediated communication"
~isPartOf:"The journal of consumer marketing"
~language:"eng"
~language:"spa"
~person:"Balabanis, George"
~person:"Beatty, Sharon E."
~person:"Cleveland, Mark"
~person:"Kim, Kyung Hoon"
~person:"Ko, Eunju"
~person:"Papadopoulos, Nicolas G."
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~person:"Seo, Yuri"
~subject:"Beziehungsmarketing"
~subject:"Consumer behaviour"
~subject:"Indien"
~subject:"Social web"
~subject:"Welt"
~type_genre:"Article in journal"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Collection of articles of several authors"
~type_genre:"Conference paper"
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Beziehungsmarketing
Consumer behaviour
Indien
Social web
Welt
Konsumentenverhalten
102
Brand management
37
Markenführung
37
Luxury goods
29
Luxusgüter
29
Relationship marketing
26
Brand image
23
Fashion
23
Markenimage
23
Mode
23
Cultural identity
21
Kulturelle Identität
21
Social Web
18
Globalization
17
Globalisierung
16
Internet marketing
16
Online-Marketing
16
Brand
15
International marketing
15
Internationales Marketing
15
Markenartikel
14
Marketing management
13
Marketingmanagement
13
World
13
Bibliometrics
12
Bibliometrie
12
Customer value
10
Designation of origin
10
Herkunftsbezeichnung
10
Kundenwert
10
Customer satisfaction
9
Digitalisierung
9
Digitization
9
Ethnic group
9
Ethnische Gruppe
9
Kundenzufriedenheit
9
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Undetermined
80
Type of publication
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Article
116
Book / Working Paper
4
Type of publication (narrower categories)
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Article in journal
Aufsatz in Zeitschrift
Collection of articles of several authors
Conference paper
Sammelwerk
4
Konferenzbeitrag
3
Mehrbändiges Werk
3
Multi-volume publication
3
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Language
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English
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Author
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Balabanis, George
Beatty, Sharon E.
Cleveland, Mark
Kim, Kyung Hoon
Ko, Eunju
Papadopoulos, Nicolas G.
Paul, Justin
Roy, Sanjit
Seo, Yuri
Laroche, Michel
32
Diamantopoulos, Adamantios
19
Valette-Florence, Pierre
17
Septianto, Felix
16
Bartikowski, Boris
15
Pereira, Vijay
15
Dwivedi, Yogesh Kumar
14
Richard, Marie-Odile
14
Sharma, Piyush
14
Shukla, Paurav
13
Balaji, M. S.
12
Kukar-Kinney, Monika
12
Malik, Ashish
12
Teng, Lefa
12
Veloutsou, Cleopatra
12
Wang, Cheng Lu
12
Filieri, Raffaele
11
Christodoulides, George
10
Guzman, Francisco
10
Krishen, Anjala S.
10
Thaichon, Park
10
Behl, Abhishek
9
Chebat, Jean-Charles
9
Huarng, Kun-Huang
9
Liu, Martin J.
9
Martin, Drew
9
Mattila, Anna S.
9
Melewar, T. C.
9
Merchant, Altaf
9
Oghazi, Pejvak
9
Rana, Nripendra P.
9
Roy, Rajat
9
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Asia Pacific business review
Asia Pacific journal of marketing and logistics
European journal of marketing
International marketing review
Journal of business research : JBR
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
The journal of consumer marketing
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
18
Journal of retailing and consumer services
17
Journal of strategic marketing
7
International journal of advertising : the review of marketing communications
6
International journal of consumer studies
6
Journal of international marketing
6
European management journal
5
Journal of marketing theory and practice
5
Psychology & marketing
5
Technological forecasting & social change : an international journal
5
The journal of services marketing
5
International journal of advertising : the quarterly review of marketing communications
4
Journal of marketing management : JMM ; journal of the Academy of Marketing
4
Journal of service research : JSR
4
Business strategy and the environment
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International business review : the official journal of the European International Business Academy
3
International journal of market research
3
Journal of consumer behaviour : an international research review
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Cross-cultural buyer behavior
2
Dimensions of international business
2
European journal of marketing : EJM
2
International journal of Indian culture and business management
2
Journal of business ethics : JBE
2
Journal of consumer behaviour
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of global marketing
2
Journal of marketing theory and practice : JMTP
2
Qualitative market research : an international journal
2
Small business economics : an international journal
2
Technovation : the international journal of technological innovation, entrepreneurship and technology management
2
The international journal of bank marketing : IJBM
2
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ECONIS (ZBW)
120
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51
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60
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120
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51
Transformational effects of social media lurking practices on luxury consumption
Leban, Marina
;
Seo, Yuri
;
Voyer, Benjamin G.
- In:
Journal of business research : JBR
116
(
2020
),
pp. 514-521
Persistent link: https://www.econbiz.de/10012257651
Saved in:
52
Bridging Asia and the world : global platform for the interface between marketing and management
Ko, Eunju
- In:
Journal of business research : JBR
99
(
2019
),
pp. 350-353
Persistent link: https://www.econbiz.de/10012023658
Saved in:
53
Combating the negative effects of showrooming : successful salesperson tactics for converting showroomers into buyers
Faßnacht, Martin
;
Beatty, Sharon E.
;
Szajna, Markus
- In:
Journal of business research : JBR
102
(
2019
),
pp. 131-139
Persistent link: https://www.econbiz.de/10012103948
Saved in:
54
Constructing a typology of luxury brand consumption practices
Seo, Yuri
;
Buchanan-Oliver, Margo
- In:
Journal of business research : JBR
99
(
2019
),
pp. 414-421
Persistent link: https://www.econbiz.de/10012023670
Saved in:
55
The effect of cultural value orientation on consumers' perceptions of luxury value and proclivity for luxury consumption
Stathopoulou, Anastasia
;
Balabanis, George
- In:
Journal of business research : JBR
102
(
2019
),
pp. 298-312
Persistent link: https://www.econbiz.de/10012104013
Saved in:
56
Multifaceted acculturation in multiethnic settings
Cleveland, Mark
;
Xu, Cecelia
- In:
Journal of business research : JBR
103
(
2019
),
pp. 250-260
Persistent link: https://www.econbiz.de/10012104217
Saved in:
57
The role of design innovation in understanding purchase behavior of augmented products
Kim, Sang Jin
;
Kim, Kyung Hoon
;
Choi, Jeonghye
- In:
Journal of business research : JBR
99
(
2019
),
pp. 354-362
Persistent link: https://www.econbiz.de/10012023659
Saved in:
58
What is a luxury brand? : a new definition and review of the literature
Ko, Eunju
;
Costello, John P.
;
Taylor, Charles Robert
- In:
Journal of business research : JBR
99
(
2019
),
pp. 405-413
Persistent link: https://www.econbiz.de/10012023668
Saved in:
59
Cultural and identity antecedents of market mavenism : comparing Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
82
(
2018
),
pp. 354-363
Persistent link: https://www.econbiz.de/10011771907
Saved in:
60
Customer engagement behavior in individualistic and collectivistic markets
Roy, Sanjit
;
Balaji, M. S.
;
Soutar, Geoffrey N.
; …
- In:
Journal of business research : JBR
86
(
2018
),
pp. 281-290
Persistent link: https://www.econbiz.de/10011855333
Saved in:
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