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~isPartOf:"Asia Pacific business review"
~isPartOf:"Asian journal of business ethics : AJBE"
~isPartOf:"British journal of management"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of retailing and consumer services"
~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Cleveland, Mark"
~person:"Japutra, Arnold"
~person:"Kim, Kyung Hoon"
~person:"Lunardo, Renaud"
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~person:"Seo, Yuri"
~person:"Septianto, Felix"
~subject:"Consumer behaviour"
~subject:"Indien"
~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
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Consumer behaviour
Indien
Konsumentenverhalten
Brand management
34
Markenführung
34
Relationship marketing
29
Beziehungsmarketing
28
Brand image
21
Markenimage
21
Emotion
18
Cultural identity
16
Dienstleistungsqualität
16
Kulturelle Identität
16
Luxury goods
16
Luxusgüter
16
Service quality
16
Brand
15
Customer satisfaction
15
Kundenzufriedenheit
15
Einzelhandel
13
Markenartikel
13
Retail trade
13
Advertising effects
12
Bibliometrics
12
Bibliometrie
12
Globalization
12
Personality psychology
12
Persönlichkeitspsychologie
12
Werbewirkung
12
Advertising
11
Globalisierung
11
Satisfaction
11
Fashion
10
Internet marketing
10
Mode
10
Online-Marketing
10
Social Web
10
Social web
10
Werbung
8
Zufriedenheit
8
Digitalisierung
7
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1
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Article
114
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1
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Aufsatz in Zeitschrift
115
Aufsatzsammlung
1
Conference paper
1
Konferenzbeitrag
1
Language
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Author
All
Beatty, Sharon E.
Cleveland, Mark
Japutra, Arnold
Kim, Kyung Hoon
Lunardo, Renaud
Paul, Justin
Roy, Sanjit
Seo, Yuri
Septianto, Felix
Laroche, Michel
31
Ko, Eunju
22
Prentice, Catherine
21
Dwivedi, Yogesh Kumar
20
Park, Jungkun
18
Dhir, Amandeep
17
Chebat, Jean-Charles
16
Diamantopoulos, Adamantios
16
Rana, Nripendra P.
16
Thaichon, Park
16
Jebarajakirthy, Charles
15
Pantano, Eleonora
15
Richard, Marie-Odile
14
Valette-Florence, Pierre
14
Dennis, Charles
13
Kaur, Puneet
13
Sharma, Piyush
13
Talwar, Shalini
13
Balaji, M. S.
12
Bartikowski, Boris
12
Das, Gopal
12
Klaus, Philipp
12
Lombart, Cindy
12
Otterbring, Tobias
12
Sands, Sean
12
Kukar-Kinney, Monika
11
Mortimer, Gary
11
Pereira, Vijay
11
Babin, Barry J.
10
Gustafsson, Anders
10
Hollebeek, Linda D.
10
Loureiro, Sandra Maria Correia
10
Northey, Gavin
10
Quach, Sara
10
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Asia Pacific business review
Asian journal of business ethics : AJBE
British journal of management
Journal of business research : JBR
Journal of retailing and consumer services
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
9
Psychology & marketing
9
Asia Pacific journal of marketing and logistics
7
International marketing review
7
Journal of strategic marketing
7
European journal of marketing
6
International journal of market research
6
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
5
Technological forecasting & social change : an international journal
5
European management journal
4
International journal of consumer studies
4
The journal of consumer marketing
4
Business strategy and the environment
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of advertising
3
Journal of consumer behaviour : an international research review
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Journal of marketing theory and practice
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Marketing letters : a journal of research in marketing
3
European journal of marketing : EJM
2
International business review : the official journal of the European International Business Academy
2
International journal of Indian culture and business management
2
International journal of advertising : the review of marketing communications
2
Journal of business ethics : JBE
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of marketing theory and practice : JMTP
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Marketing intelligence & planning
2
Qualitative market research : an international journal
2
The journal of services marketing
2
Tourism analysis : an interdisciplinary tourism & hospitality journal
2
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
1
Asia-Pacific journal of business administration
1
Australasian marketing journal
1
Australian journal of management
1
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ECONIS (ZBW)
115
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115
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1
Are two reasons better than one? : how natural and ethical appeals influence consumer preferences for clean meat
Septianto, Felix
;
Sung, Billy
;
Doung, Chien
;
Conroy, Denise
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014261181
Saved in:
2
Brexit or brand it? : the effects of attitude towards brexit and reshored brands on consumer purchase intention
Dey, Bidit Lal
;
Sharifah Faridah Syed Alwi
;
Babu, …
- In:
British journal of management
34
(
2023
)
3
,
pp. 1215-1237
Persistent link: https://www.econbiz.de/10014336272
Saved in:
3
Cross-national consistency of place-related identity dispositions as antecedents of global brand advocacy among ethnic Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013492752
Saved in:
4
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
5
How believing in brand conspiracies shapes relationships with brands
Lunardo, Renaud
;
Alemany Oliver, Mathieu
;
Shepherd, Steven
- In:
Journal of business research : JBR
159
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014287641
Saved in:
6
An international and cross-cultural perspective on "the wired consumer" : the digital divide and device difference dilemmas
Papadopoulos, Nicolas G.
;
Cleveland, Mark
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013534131
Saved in:
7
Social influence research in consumer behavior: What we learned and what we need to learn? : a hybrid systematic literature review
Bhukya, Ramulu
;
Paul, Justin
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-21
Persistent link: https://www.econbiz.de/10014301814
Saved in:
8
Social media usage, materialism and psychological well-being among immigrant consumers
Cleveland, Mark
;
Iyer, Rajesh
;
Babin, Barry J.
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-14
Persistent link: https://www.econbiz.de/10013492778
Saved in:
9
Unraveling customer repurchase intention in OFDL context : an investigation using a hybrid technique of SEM and fsQCA
Dogra, Nikhil
;
Adil, Mohd
;
Sadiq, Mohd
;
Dash, Ganesh
; …
- In:
Journal of retailing and consumer services
72
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014253481
Saved in:
10
Watching is valuable : consumer views : content consumption on OTT platforms
Chakraborty, Debarun
;
Siddiqui, Mujahid
;
Siddiqui, Aaliyah
- In:
Journal of retailing and consumer services
70
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014235399
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