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~isPartOf:"Asia Pacific business review"
~isPartOf:"Australasian marketing journal"
~isPartOf:"British journal of management"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of consumer behaviour : an international research review"
~isPartOf:"Journal of marketing theory and practice"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Journal of strategic marketing"
~isPartOf:"Services marketing cases in emerging markets : an asian perspective"
~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Cleveland, Mark"
~person:"Kim, Kyung Hoon"
~person:"Kukar-Kinney, Monika"
~person:"Lunardo, Renaud"
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~person:"Seo, Yuri"
~person:"Septianto, Felix"
~subject:"Consumer behaviour"
~subject:"Indien"
~subject:"Konsumentenverhalten"
~subject:"Mode"
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Consumer behaviour
Indien
Konsumentenverhalten
Mode
Relationship marketing
34
Beziehungsmarketing
33
Brand management
30
Markenführung
30
Emotion
21
Brand image
20
Markenimage
20
Customer satisfaction
17
Dienstleistungsqualität
17
Kundenzufriedenheit
17
Service quality
17
Cultural identity
16
Kulturelle Identität
16
Luxury goods
16
Luxusgüter
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Einzelhandel
15
Online retailing
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Online-Handel
15
Retail trade
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14
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14
Social web
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Markenartikel
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Personality psychology
12
Persönlichkeitspsychologie
12
Werbewirkung
12
Advertising
11
Satisfaction
10
Fashion
9
Marketing management
9
Marketingmanagement
9
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Beatty, Sharon E.
Cleveland, Mark
Kim, Kyung Hoon
Kukar-Kinney, Monika
Lunardo, Renaud
Paul, Justin
Roy, Sanjit
Seo, Yuri
Septianto, Felix
Laroche, Michel
32
Ko, Eunju
24
Prentice, Catherine
22
Dwivedi, Yogesh Kumar
21
Chebat, Jean-Charles
18
Dhir, Amandeep
18
Jebarajakirthy, Charles
18
Park, Jungkun
18
Diamantopoulos, Adamantios
16
Rana, Nripendra P.
16
Thaichon, Park
16
Das, Gopal
15
Pantano, Eleonora
15
Balaji, M. S.
14
Dennis, Charles
14
Japutra, Arnold
14
Richard, Marie-Odile
14
Valette-Florence, Pierre
14
Kaur, Puneet
13
Mortimer, Gary
13
Sands, Sean
13
Sharma, Piyush
13
Talwar, Shalini
13
Bartikowski, Boris
12
Klaus, Philipp
12
Lim, Weng Marc
12
Lombart, Cindy
12
Otterbring, Tobias
12
Phau, Ian
12
Babin, Barry J.
11
Bogomolova, Svetlana
11
Dawes, John
11
Hollebeek, Linda D.
11
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Asia Pacific business review
Australasian marketing journal
British journal of management
Journal of business research : JBR
Journal of consumer behaviour : an international research review
Journal of marketing theory and practice
Journal of retailing and consumer services
Journal of strategic marketing
Services marketing cases in emerging markets : an asian perspective
Psychology & marketing
11
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
10
Asia Pacific journal of marketing and logistics
8
International marketing review
7
European journal of marketing
5
European management journal
5
International journal of consumer studies
5
Technological forecasting & social change : an international journal
5
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
4
International journal of market research
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of retailing
4
Journal of the Academy of Marketing Science
4
The journal of consumer marketing
4
Business strategy and the environment
3
Journal of advertising
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
Marketing letters : a journal of research in marketing
3
Advances in finance, accounting, and economics (AFAE) book series
2
European journal of marketing : EJM
2
International business review : the official journal of the European International Business Academy
2
International journal of Indian culture and business management
2
International journal of advertising : the review of marketing communications
2
Journal of business ethics : JBE
2
Journal of marketing theory and practice : JMTP
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Qualitative market research : an international journal
2
The journal of services marketing
2
Asian journal of business ethics : AJBE
1
Australian journal of management
1
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ECONIS (ZBW)
133
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1
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133
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1
Are two reasons better than one? : how natural and ethical appeals influence consumer preferences for clean meat
Septianto, Felix
;
Sung, Billy
;
Doung, Chien
;
Conroy, Denise
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014261181
Saved in:
2
Brexit or brand it? : the effects of attitude towards brexit and reshored brands on consumer purchase intention
Dey, Bidit Lal
;
Sharifah Faridah Syed Alwi
;
Babu, …
- In:
British journal of management
34
(
2023
)
3
,
pp. 1215-1237
Persistent link: https://www.econbiz.de/10014336272
Saved in:
3
Circle the wagons : measuring the strength of consumers' brand defense
Roy, Sanjit
;
Gaganpreet Singh
;
Japutra, Arnold
;
Javed, …
- In:
Journal of strategic marketing
31
(
2023
)
4
,
pp. 817-837
Persistent link: https://www.econbiz.de/10014304973
Saved in:
4
Cross-national consistency of place-related identity dispositions as antecedents of global brand advocacy among ethnic Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013492752
Saved in:
5
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
6
How believing in brand conspiracies shapes relationships with brands
Lunardo, Renaud
;
Alemany Oliver, Mathieu
;
Shepherd, Steven
- In:
Journal of business research : JBR
159
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014287641
Saved in:
7
An international and cross-cultural perspective on "the wired consumer" : the digital divide and device difference dilemmas
Papadopoulos, Nicolas G.
;
Cleveland, Mark
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013534131
Saved in:
8
Social influence research in consumer behavior: What we learned and what we need to learn? : a hybrid systematic literature review
Bhukya, Ramulu
;
Paul, Justin
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-21
Persistent link: https://www.econbiz.de/10014301814
Saved in:
9
Social media usage, materialism and psychological well-being among immigrant consumers
Cleveland, Mark
;
Iyer, Rajesh
;
Babin, Barry J.
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-14
Persistent link: https://www.econbiz.de/10013492778
Saved in:
10
Unraveling customer repurchase intention in OFDL context : an investigation using a hybrid technique of SEM and fsQCA
Dogra, Nikhil
;
Adil, Mohd
;
Sadiq, Mohd
;
Dash, Ganesh
; …
- In:
Journal of retailing and consumer services
72
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014253481
Saved in:
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