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~isPartOf:"Asia Pacific business review"
~isPartOf:"British journal of management"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of marketing theory and practice : JMTP"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Journal of strategic marketing"
~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Cleveland, Mark"
~person:"Kim, Kyung Hoon"
~person:"Lombart, Cindy"
~person:"Paul, Justin"
~person:"Rana, Nripendra P."
~person:"Roy, Sanjit"
~person:"Seo, Yuri"
~subject:"Consumer behaviour"
~subject:"Cultural identity"
~subject:"Customer value"
~subject:"Indien"
~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
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Consumer behaviour
Cultural identity
Customer value
Indien
Konsumentenverhalten
Relationship marketing
41
Beziehungsmarketing
40
Brand management
31
Markenführung
31
Brand image
20
Customer satisfaction
20
Kundenzufriedenheit
20
Markenimage
20
Social Web
20
Social web
20
Internet marketing
16
Kulturelle Identität
16
Online-Marketing
16
Online retailing
15
Online-Handel
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Einzelhandel
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Retail trade
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Bibliometrics
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Bibliometrie
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Globalization
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Globalisierung
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Luxury goods
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Luxusgüter
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Confidence
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Dienstleistungsqualität
11
Satisfaction
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Service quality
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Vertrauen
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Brand
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Viral marketing
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Virales Marketing
10
Corporate reputation
9
Digitalisierung
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Digitization
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Fashion
9
Firmenimage
9
Markenartikel
9
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111
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112
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Beatty, Sharon E.
Cleveland, Mark
Kim, Kyung Hoon
Lombart, Cindy
Paul, Justin
Rana, Nripendra P.
Roy, Sanjit
Seo, Yuri
Laroche, Michel
32
Septianto, Felix
26
Ko, Eunju
24
Prentice, Catherine
22
Dwivedi, Yogesh Kumar
21
Park, Jungkun
18
Dhir, Amandeep
17
Jebarajakirthy, Charles
17
Chebat, Jean-Charles
16
Diamantopoulos, Adamantios
16
Thaichon, Park
16
Das, Gopal
15
Pantano, Eleonora
15
Richard, Marie-Odile
15
Balaji, M. S.
14
Japutra, Arnold
14
Valette-Florence, Pierre
14
Bartikowski, Boris
13
Dennis, Charles
13
Kaur, Puneet
13
Otterbring, Tobias
13
Sharma, Piyush
13
Talwar, Shalini
13
Klaus, Philipp
12
Lim, Weng Marc
12
Sands, Sean
12
Kukar-Kinney, Monika
11
Lunardo, Renaud
11
Mortimer, Gary
11
Pereira, Vijay
11
Babin, Barry J.
10
Gustafsson, Anders
10
Hollebeek, Linda D.
10
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Asia Pacific business review
British journal of management
Journal of business research : JBR
Journal of marketing theory and practice : JMTP
Journal of retailing and consumer services
Journal of strategic marketing
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
8
International marketing review
7
European journal of marketing : EJM
6
Technological forecasting & social change : an international journal
5
Asia Pacific journal of marketing and logistics
4
European management journal
4
International journal of consumer studies
4
Business strategy and the environment
3
International journal of Indian culture and business management
3
International journal of market research
3
Journal of consumer behaviour : an international research review
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Journal of marketing theory and practice
3
Psychology & marketing
3
The journal of consumer marketing
3
European journal of marketing
2
Information systems management
2
International business review : the official journal of the European International Business Academy
2
International journal of emerging markets
2
Journal of consumer behaviour
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of hospitality marketing & management
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Qualitative market research : an international journal
2
The international journal of bank marketing : IJBM
2
The journal of services marketing
2
The marketing review
2
Asian journal of business ethics : AJBE
1
Benchmarking : an international journal
1
Corporate social responsibility and environmental management
1
Electronic commerce research
1
Electronic markets : EM ; the international journal of electronic commerce and business media
1
European management review : EMR
1
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ECONIS (ZBW)
112
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112
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1
Assessing customer passion, commitment, and word-of-mouth intentions in digital assistant usage : the moderating role of technology anxiety
Maduku, Daniel K.
;
Mpinganjira, Mercy
;
Rana, Nripendra P.
; …
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014259246
Saved in:
2
Assessing customers' attitude towards online apparel shopping : a three-way interaction model
Patel, Ashok Kumar
;
Anurag Singh
;
Rana, Nripendra P.
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014303772
Saved in:
3
Brexit or brand it? : the effects of attitude towards brexit and reshored brands on consumer purchase intention
Dey, Bidit Lal
;
Sharifah Faridah Syed Alwi
;
Babu, …
- In:
British journal of management
34
(
2023
)
3
,
pp. 1215-1237
Persistent link: https://www.econbiz.de/10014336272
Saved in:
4
Circle the wagons : measuring the strength of consumers' brand defense
Roy, Sanjit
;
Gaganpreet Singh
;
Japutra, Arnold
;
Javed, …
- In:
Journal of strategic marketing
31
(
2023
)
4
,
pp. 817-837
Persistent link: https://www.econbiz.de/10014304973
Saved in:
5
Cross-national consistency of place-related identity dispositions as antecedents of global brand advocacy among ethnic Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013492752
Saved in:
6
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
7
An international and cross-cultural perspective on "the wired consumer" : the digital divide and device difference dilemmas
Papadopoulos, Nicolas G.
;
Cleveland, Mark
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013534131
Saved in:
8
The new wave of AI-powered luxury brands online shopping experience : the role of digital multisensory cues and customers' engagement
Muhammad Sabbir Rahman
;
Bag, Surajit
;
Hossain, Md Afnan
; …
- In:
Journal of retailing and consumer services
72
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014253474
Saved in:
9
Social influence research in consumer behavior: What we learned and what we need to learn? : a hybrid systematic literature review
Bhukya, Ramulu
;
Paul, Justin
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-21
Persistent link: https://www.econbiz.de/10014301814
Saved in:
10
Social media usage, materialism and psychological well-being among immigrant consumers
Cleveland, Mark
;
Iyer, Rajesh
;
Babin, Barry J.
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-14
Persistent link: https://www.econbiz.de/10013492778
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