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~isPartOf:"Asia Pacific business review"
~isPartOf:"British journal of management"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of retailing and consumer services"
~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Cleveland, Mark"
~person:"Kim, Kyung Hoon"
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~person:"Seo, Yuri"
~person:"Septianto, Felix"
~person:"Sharma, Piyush"
~subject:"Bibliometrics"
~subject:"Consumer behaviour"
~subject:"Indien"
~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
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Bibliometrics
Consumer behaviour
Indien
Konsumentenverhalten
Brand management
27
Markenführung
27
Relationship marketing
27
Beziehungsmarketing
26
Emotion
19
Brand image
16
Cultural identity
16
Globalization
16
Kulturelle Identität
16
Markenimage
16
Globalisierung
15
Innovation
15
Luxury goods
15
Luxusgüter
15
Advertising
13
Advertising effects
13
Bibliometrie
13
Customer satisfaction
13
Dienstleistungsqualität
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Kundenzufriedenheit
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Werbewirkung
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Social Web
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Social web
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Marketing management
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Marketingmanagement
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Viral marketing
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Virales Marketing
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Brand
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Innovation management
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Innovationsmanagement
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Personality psychology
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Persönlichkeitspsychologie
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Satisfaction
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China
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Fashion
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Article
117
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Aufsatz in Zeitschrift
119
Aufsatzsammlung
2
Conference paper
1
Konferenzbeitrag
1
Language
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English
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Author
All
Beatty, Sharon E.
Cleveland, Mark
Kim, Kyung Hoon
Paul, Justin
Roy, Sanjit
Seo, Yuri
Septianto, Felix
Sharma, Piyush
Laroche, Michel
32
Dwivedi, Yogesh Kumar
22
Ko, Eunju
22
Prentice, Catherine
21
Dhir, Amandeep
20
Park, Jungkun
19
Chebat, Jean-Charles
17
Rana, Nripendra P.
17
Diamantopoulos, Adamantios
16
Thaichon, Park
16
Jebarajakirthy, Charles
15
Kaur, Puneet
15
Pantano, Eleonora
15
Richard, Marie-Odile
15
Talwar, Shalini
15
Valette-Florence, Pierre
15
Gustafsson, Anders
14
Pereira, Vijay
14
Bartikowski, Boris
13
Dennis, Charles
13
Balaji, M. S.
12
Das, Gopal
12
Klaus, Philipp
12
Kumar, Satish
12
Lombart, Cindy
12
Loureiro, Sandra Maria Correia
12
Otterbring, Tobias
12
Sands, Sean
12
Babin, Barry J.
11
Filieri, Raffaele
11
Japutra, Arnold
11
Kukar-Kinney, Monika
11
Lunardo, Renaud
11
Mortimer, Gary
11
Teng, Lefa
11
Hollebeek, Linda D.
10
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Asia Pacific business review
British journal of management
Journal of business research : JBR
Journal of retailing and consumer services
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
9
The journal of services marketing
9
International marketing review
8
Psychology & marketing
8
Asia Pacific journal of marketing and logistics
7
Marketing intelligence & planning
7
European management journal
6
European journal of marketing
5
European journal of marketing : EJM
5
Journal of strategic marketing
5
Technological forecasting & social change : an international journal
5
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
4
International journal of consumer studies
4
International journal of market research
4
Journal of business ethics : JBE
4
Journal of international consumer marketing
4
Journal of marketing management : JMM ; journal of the Academy of Marketing
4
Business strategy and the environment
3
International business review : the official journal of the European International Business Academy
3
Journal of advertising
3
Journal of consumer behaviour : an international research review
3
Journal of marketing theory and practice
3
Marketing letters : a journal of research in marketing
3
The journal of consumer marketing
3
International journal of Indian culture and business management
2
International journal of advertising : the review of marketing communications
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
2
Journal of international marketing
2
Journal of marketing management : MM
2
Journal of marketing theory and practice : JMTP
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Qualitative market research : an international journal
2
Asian journal of business ethics : AJBE
1
Australasian marketing journal
1
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All
ECONIS (ZBW)
119
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119
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1
Foreign market entry modes of family firms : a review and research agenda
Jain, Apoorva
;
Thukral, Sonal
;
Paul, Justin
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014546972
Saved in:
2
How micro- (vs. mega-) influencers generate word of mouth in the digital economy age : the moderating role of mindset
Li, Wenting
;
Zhao, Fang
;
Lee, Ji Min
;
Park, Jiwoon
; …
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014536007
Saved in:
3
Self-construals and health communications : the persuasive roles of guilt and shame
Chan, Eugene Y.
;
Septianto, Felix
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014535965
Saved in:
4
When mass meets prestige : the impact of symbolic motivations, inspirations, and purchase intentions for Masstige products
Mansoor, Mahnaz
;
Paul, Justin
;
Saeed, Abid
;
Hwa, Jacky …
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014550370
Saved in:
5
Are two reasons better than one? : how natural and ethical appeals influence consumer preferences for clean meat
Septianto, Felix
;
Sung, Billy
;
Doung, Chien
;
Conroy, Denise
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014261181
Saved in:
6
Brexit or brand it? : the effects of attitude towards brexit and reshored brands on consumer purchase intention
Dey, Bidit Lal
;
Sharifah Faridah Syed Alwi
;
Babu, …
- In:
British journal of management
34
(
2023
)
3
,
pp. 1215-1237
Persistent link: https://www.econbiz.de/10014336272
Saved in:
7
Cross-national consistency of place-related identity dispositions as antecedents of global brand advocacy among ethnic Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013492752
Saved in:
8
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
9
Digital entrepreneurship research : a systematic review
Paul, Justin
;
Alhassan, Ibrahim
;
Binsaif, Nasser
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013534228
Saved in:
10
An international and cross-cultural perspective on "the wired consumer" : the digital divide and device difference dilemmas
Papadopoulos, Nicolas G.
;
Cleveland, Mark
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013534131
Saved in:
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