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~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Finance research letters"
~isPartOf:"Psychology & marketing"
~language:"bul"
~language:"eng"
~language:"spa"
~person:"Woodside, Arch G."
~subject:"Financial crisis"
~subject:"Impact assessment"
~subject:"Innovation"
~subject:"Konsumentenverhalten"
~subject:"Volatility"
~type_genre:"Article in journal"
~type_genre:"Bibliografie"
~type_genre:"Bibliographie enthalten"
~type_genre:"Conference paper"
~type_genre:"Handbuch"
~type_genre:"Konferenzbeitrag"
~type_genre:"Ratgeber"
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Financial crisis
Impact assessment
Innovation
Konsumentenverhalten
Volatility
Consumer behaviour
10
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4
Markenführung
4
Brand image
3
Markenimage
3
Narrative Methode
3
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3
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2
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Woodside, Arch G.
Goodell, John W.
14
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13
Bouri, Elie
12
Corbet, Shaen
11
Gupta, Rangan
11
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9
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Lyócsa, Štefan
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Septianto, Felix
6
Thaichon, Park
6
Wei, Yu
6
Bruwer, Johan
5
Chan, Eugene Y.
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Cheng, Julian Ming Sung
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Das, Gopal
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Gillas, Konstantinos Gkillas
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Ko, Eunju
5
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5
Yousaf, Imran
5
Yue, Pengpeng
5
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4
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Asia Pacific journal of marketing and logistics
Finance research letters
Psychology & marketing
Journal of business research : JBR
4
Australasian marketing journal
2
International journal of business and economics
2
Journal of business ethics : JOBE
2
Journal of retailing and consumer services
2
The journal of business & industrial marketing
2
European journal of marketing : EJM
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of services technology and management : IJSTM
1
International marketing review
1
Journal of advertising research
1
Journal of global fashion marketing : JGfM
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of innovation & knowledge : JIK
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Journal of macromarketing
1
Journal of marketing management : MM
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Management decision
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Qualitative market research : an international journal
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The journal of brand management : an international journal
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ECONIS (ZBW)
10
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10
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date (oldest first)
1
Consumer hate and boycott communications of socially irresponsible fashion brands : applying complexity theory in psychology and marketing research
Woodside, Arch G.
;
Akrout, Houcine
;
Mrad, Mona
- In:
Psychology & marketing
40
(
2023
)
10
,
pp. 1986-2015
Persistent link: https://www.econbiz.de/10014338454
Saved in:
2
Advertising archetypes' impact on physician engagement and behavior in the context of healthcare products
Woodside, Arch G.
;
Persing, Adam
;
Ward, Brendan
; …
- In:
Psychology & marketing
35
(
2018
)
7
,
pp. 533-541
Persistent link: https://www.econbiz.de/10011970138
Saved in:
3
Consuming alone : broadening Putnam's "bowling alone" thesis
Rauch, Andreas
;
Deker, Johannes S.
;
Woodside, Arch G.
- In:
Psychology & marketing
32
(
2015
)
9
,
pp. 967-976
Persistent link: https://www.econbiz.de/10011340187
Saved in:
4
Revisiting problem gamblers' harsh gaze on casino services : applying complexity theory to identify exceptional customers
Woodside, Arch G.
;
Prentice, Catherine
;
Larsen, Anders
- In:
Psychology & marketing
32
(
2015
)
1
,
pp. 65-77
Persistent link: https://www.econbiz.de/10011287634
Saved in:
5
Cultural diversity and marketing transactions : are market integration, large community size, and world religions necessary for fairness in ephemeral exchanges?
Woodside, Arch G.
;
Zhang, Mann
- In:
Psychology & marketing
30
(
2013
)
3
,
pp. 263-276
Persistent link: https://www.econbiz.de/10009728497
Saved in:
6
Problem gamblers' harsh gaze on casino services
Prentice, Catherine
;
Woodside, Arch G.
- In:
Psychology & marketing
30
(
2013
)
12
,
pp. 1108-1123
Persistent link: https://www.econbiz.de/10010232490
Saved in:
7
Consumer evaluations of competing brands : perceptual versus predictive validity
Woodside, Arch G.
- In:
Psychology & marketing
29
(
2012
)
6
,
pp. 458-466
Persistent link: https://www.econbiz.de/10009554784
Saved in:
8
Creating visual narrative art for decoding stories that consumers and brands tell
Megehee, Carol M.
;
Woodside, Arch G.
- In:
Psychology & marketing
27
(
2010
)
6
,
pp. 603-622
Persistent link: https://www.econbiz.de/10003981120
Saved in:
9
Special issue: Brand-consumer storytelling theory and research
Woodside, Arch G.
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10003981127
Saved in:
10
When consumers and brands talk : storytelling theory and research in psychology and marketing
Woodside, Arch G.
;
Sood, Suresh
;
Miller, Kenneth E.
- In:
Psychology & marketing
25
(
2008
)
2
,
pp. 97-145
Persistent link: https://www.econbiz.de/10003735801
Saved in:
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