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~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"International journal of production economics"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of marketing for higher education"
~isPartOf:"Journal of marketing management : MM"
~language:"eng"
~person:"Melewar, T. C."
~person:"Merrilees, Bill"
~source:"econis"
~subject:"Firm performance"
~subject:"Industrie"
~subject:"Innovation management"
~subject:"Markenführung"
~subject:"Satisfaction"
~subject:"Scheduling"
~type:"article"
~type_genre:"Article in journal"
~type_genre:"Collection of articles of several authors"
~type_genre:"Sammelwerk"
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Firm performance
Industrie
Innovation management
Markenführung
Satisfaction
Scheduling
Brand management
20
Corporate reputation
10
Firmenimage
10
Consumer behaviour
8
Konsumentenverhalten
8
Brand image
7
Markenimage
7
Führungsstil
6
Leadership style
6
Marketing management
5
Marketingmanagement
5
Reputation
5
Brand
4
Markenartikel
4
Public relations
4
Öffentlichkeitsarbeit
4
Corporate culture
3
Higher education institution
3
Hochschule
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Luxury goods
3
Luxusgüter
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Unternehmenskultur
3
Website
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Beziehungsmarketing
2
Brand architecture
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Brand reputation
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Canada
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Communication
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Confidence
2
Corporate identity
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Corporate image
2
Credibility
2
Customer satisfaction
2
Designation of origin
2
Einzelhandel
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Franchising
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Type of publication
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Type of publication (narrower categories)
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Article in journal
Collection of articles of several authors
Sammelwerk
Aufsatz in Zeitschrift
25
Mehrbändiges Werk
2
Multi-volume publication
2
Language
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English
Author
All
Melewar, T. C.
Merrilees, Bill
Cheng, T. C. E.
22
Gunasekaran, Angappa
18
Yeung, Andy C. L.
16
Ko, Eunju
14
Foroudi, Pantea
12
Gupta, Suraksha
12
Kraus, Sascha
12
Parida, Vinit
12
Sharma, Piyush
11
Lai, Kee-hung
10
Oghazi, Pejvak
10
Veloutsou, Cleopatra
10
Wamba, Samuel Fosso
10
Bouncken, Ricarda B.
9
Kim, Kyung Hoon
9
Valette-Florence, Pierre
9
Zhao, Xiande
9
Chiappetta Jabbour, Charbel José
8
Dennis, Charles
8
Diamantopoulos, Adamantios
8
Duan, Yunlong
8
Kohtamäki, Marko
8
Lo, Chris K. Y.
8
Wincent, Joakim
8
Adomako, Samuel
7
Akter, Shahriar
7
Choi, Tsan-Ming
7
De Chernatony, Leslie
7
Dwivedi, Yogesh Kumar
7
Huarng, Kun-Huang
7
Hultman, Magnus
7
Ngai, Eric W. T.
7
O'Cass, Aron
7
Patel, Pankaj
7
Paul, Justin
7
Vrontis, Demetris
7
Boso, Nathaniel
6
Buil, Isabel
6
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Asia Pacific journal of marketing and logistics
International journal of production economics
Journal of business research : JBR
Journal of marketing for higher education
Journal of marketing management : MM
The journal of brand management : an international journal
12
The marketing review
5
International studies of management and organization
4
Journal of strategic marketing
4
European journal of marketing : EJM
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
Marketing intelligence & planning
3
The journal of product & brand management
3
Australasian marketing journal
2
Corporate reputation review
2
Journal of world business : JWB
2
Qualitative market research : an international journal
2
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Business ethics quarterly : the journal of the Society for Business Ethics
1
Corporate reputation review : an international journal
1
EuroMed journal of business
1
European business review
1
International journal of internet marketing and advertising : IJIMA
1
International journal of management reviews
1
International journal of management reviews : IJMR
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International marketing review
1
Journal for international business and entrepreneurship development
1
Journal of general management
1
Journal of global marketing
1
Journal of hospitality marketing & management
1
Journal of marketing channels : ... distribution systems, strategy, and management
1
Journal of retailing and consumer services
1
Journal of vacation marketing : an international journal
1
Technological forecasting & social change : an international journal
1
The European business journal
1
The journal of asset management
1
The journal of business & industrial marketing
1
The journal of consumer marketing
1
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ECONIS (ZBW)
Showing
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25
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1
Branding luxury hotels : evidence from the analysis of consumers' "big" visual data on TripAdvisor
Giglio, Simona
;
Pantano, Eleonora
;
Bilotta, Eleonora
; …
- In:
Journal of business research : JBR
119
(
2020
),
pp. 495-501
Persistent link: https://www.econbiz.de/10012417034
Saved in:
2
Corporate identity orientation and disorientation : a complexity theory perspective
Devereux, Luke
;
Melewar, T. C.
;
Dinnie, Keith
;
Lange, Thomas
- In:
Journal of business research : JBR
109
(
2020
),
pp. 413-424
Persistent link: https://www.econbiz.de/10012238097
Saved in:
3
Examining the effects of celebrity trust on advertising credibility, brand credibility and corporate credibility
Hussain, Shahzeb
;
Melewar, T. C.
;
Priporas, …
- In:
Journal of business research : JBR
109
(
2020
),
pp. 472-488
Persistent link: https://www.econbiz.de/10012238107
Saved in:
4
Place/nation branding and marketing : rethinking synergies and relations
Foroudi, Pantea
;
Dennis, Charles
;
Melewar, T. C.
- In:
Journal of business research : JBR
116
(
2020
),
pp. 595-596
Persistent link: https://www.econbiz.de/10012257660
Saved in:
5
Technology, brand and people : branding, identity, image and reputation in the emerging technology-mediated world
Pantano, Eleonora
;
Dennis, Charles
;
Melewar, T. C.
- In:
Journal of business research : JBR
119
(
2020
),
pp. 410-411
Persistent link: https://www.econbiz.de/10012417005
Saved in:
6
Territorial brand management : beer, authenticity, and sense of place
Melewar, T. C.
;
Skinner, Heather
- In:
Journal of business research : JBR
116
(
2020
),
pp. 680-689
Persistent link: https://www.econbiz.de/10012257669
Saved in:
7
Examining the influence of corporate website favorability on corporate image and corporate reputation : findings from fsQCA
Ageeva, Elena
;
Melewar, T. C.
;
Foroudi, Pantea
;
Dennis, …
- In:
Journal of business research : JBR
89
(
2018
),
pp. 287-304
Persistent link: https://www.econbiz.de/10011881789
Saved in:
8
Promissing the dream : changing destination image of London through the effect of website place
Foroudi, Pantea
;
Akarsu, Tugra Nazlil
;
Ageeva, Elena
; …
- In:
Journal of business research : JBR
83
(
2018
),
pp. 97-110
Persistent link: https://www.econbiz.de/10011775953
Saved in:
9
Brand ambidexterity and commitment in higher education : an exploratory study
Bang, Nguyen
;
Yu, Xiaoyu
;
Melewar, T. C.
; …
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3105-3112
Persistent link: https://www.econbiz.de/10011507929
Saved in:
10
Critical brand innovation factors (CBIF) : understanding innovation and market performance in the Chinese high-tech service industry
Bang, Nguyen
;
Yu, Xiaoyu
;
Melewar, T. C.
;
Gupta, Suraksha
- In:
Journal of business research : JBR
69
(
2016
)
7
,
pp. 2471-2479
Persistent link: https://www.econbiz.de/10011491067
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