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~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"International journal of retail and distribution management"
~isPartOf:"Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management"
~subject:"Einzelhandel"
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Einzelhandel
Brand management
143
Markenführung
143
Consumer behaviour
116
Konsumentenverhalten
116
Markenimage
93
Brand image
91
Markenartikel
66
Brand
65
Beziehungsmarketing
41
Relationship marketing
41
Markenpolitik
26
Brand loyalty
20
B-to-B-Marketing
18
Business-to-business marketing
18
Markentreue
17
Retail trade
16
Social Web
16
Social web
16
Deutschland
14
Germany
14
Customer satisfaction
13
Kundenzufriedenheit
13
Online-Marketing
13
Internet marketing
12
China
11
Fashion
11
Luxury goods
11
Luxusgüter
11
Mode
11
Confidence
10
Vertrauen
10
Advertising effects
9
Brand attitude
9
Designation of origin
9
Herkunftsbezeichnung
9
Personality psychology
9
Persönlichkeitspsychologie
9
Werbewirkung
9
Business-to-Business-Marketing
8
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Au-Yeung, Amelia Yuen Shan
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Banerjee, Saikat
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Burmann, Christoph Klaus
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Cadeaux, Jack
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Chang, En Chi
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1
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1
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Hart, Cathryn A.
1
Hatton-Jones, Siobhan
1
Kapoor, Sunaina
1
Konuk, Faruk Anıl
1
Launspach, Julia
1
Liu, Minghao
1
Liu, Ting
1
Lombart, Cindy
1
Louis, Didier
1
Lu, Jessica
1
Mantrala, Murali K.
1
Mukherjee, Arpita
1
Parker, Christopher J.
1
Pascoe, Michael
1
Roßmann, Patrick
1
Satija, Divya
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Schade, Michael
1
Signori, Paola
1
Tan, Lay Peng
1
Teah, Min
1
Untilov, Olga
1
Wang, Pengji
1
Winzar, Hume
1
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1
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1
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Asia Pacific journal of marketing and logistics
International journal of retail and distribution management
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
Journal of retailing and consumer services
88
Journal of retailing
30
The international review of retail, distribution and consumer research
28
International journal of retail & distribution management
26
Journal of business research : JBR
26
The journal of brand management : an international journal
15
SpringerLink / Bücher
14
European journal of operational research : EJOR
13
Springer Proceedings in Business and Economics
11
The journal of product & brand management
11
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
10
Transportation research / E : an international journal
8
Australasian marketing journal
6
European journal of marketing : EJM
6
International journal of production economics
6
Journal of the Academy of Marketing Science
6
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
5
Industrial marketing management : the international journal for industrial and high-tech firms
5
International marketing review
5
Journal of food products marketing
5
Cogent business & management
4
European review of agricultural economics : ERAE
4
Handel und Internationales Marketing / Retailing and International Marketing
4
International journal of electronic marketing and retailing : IJEMR
4
Journal of agricultural & food industrial organization
4
Journal of fashion marketing and management
4
Journal of marketing management : MM
4
Journal of marketing theory and practice
4
Marketing : ZFP ; journal of research and management
4
Review of industrial organization : RIO
4
Springer eBook Collection
4
The service industries journal
4
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
3
Applied economics letters
3
Brick & mortar shopping in the 21st century
3
Business history
3
European retail research
3
Fashion branding and communication : core strategies of European luxury brands
3
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ECONIS (ZBW)
16
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10
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16
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1
Does cross-channel consistency always create brand loyalty in omni-channel retailing?
Liu, Ting
;
Liu, Minghao
- In:
International journal of retail and distribution management
52
(
2024
)
1
,
pp. 125-145
Persistent link: https://www.econbiz.de/10014484231
Saved in:
2
What is a retail brand : a systematic review of terms and definitions
Chen, Shaoyuan
;
Wang, Pengji
;
Wood, Jacob
- In:
International journal of retail and distribution management
51
(
2023
)
5
,
pp. 653-673
Persistent link: https://www.econbiz.de/10014281096
Saved in:
3
What claims best convey the quality of retailers' standard private label products?
Louis, Didier
;
Lombart, Cindy
;
Grappe, Cindy G.
;
Durif, …
- In:
International journal of retail and distribution management
51
(
2023
)
11
,
pp. 1569-1587
Persistent link: https://www.econbiz.de/10014484155
Saved in:
4
Trust transfer, price fairness and brand loyalty : the moderating influence of private label product type
Konuk, Faruk Anıl
- In:
International journal of retail and distribution management
50
(
2022
)
5
,
pp. 658-674
Persistent link: https://www.econbiz.de/10013398094
Saved in:
5
Retaining consumer engagement in online retail brand communities
Wong, Amy
;
Chung, Seh Woong
- In:
International journal of retail and distribution management
51
(
2023
)
8
,
pp. 1010-1026
Persistent link: https://www.econbiz.de/10014334350
Saved in:
6
When manufacturer brands did not support retailer brand images
Roßmann, Patrick
;
Schade, Michael
;
Burmann, Christoph Klaus
- In:
International journal of retail and distribution management
51
(
2023
)
11
,
pp. 1516-1532
Persistent link: https://www.econbiz.de/10014484104
Saved in:
7
How augmented reality can enhance fashion retail : a UX design perspective
Xue, Liangchao
;
Parker, Christopher J.
;
Hart, Cathryn A.
- In:
International journal of retail and distribution management
51
(
2023
)
1
,
pp. 59-80
Persistent link: https://www.econbiz.de/10013552683
Saved in:
8
The role of retailers during brand scandals : insights from a case study
Kapoor, Sunaina
;
Banerjee, Saikat
;
Signori, Paola
- In:
International journal of retail and distribution management
50
(
2022
)
2
,
pp. 276-298
Persistent link: https://www.econbiz.de/10013397960
Saved in:
9
Using best-worse scaling to reveal perceived relative importance of website attributes
Pascoe, Michael
;
Wright, Owen
;
Winzar, Hume
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
2
,
pp. 393-408
Persistent link: https://www.econbiz.de/10011636616
Saved in:
10
Case analysis of the do-it-yourself industry
Hatton-Jones, Siobhan
;
Teah, Min
- In:
Asia Pacific journal of marketing and logistics
27
(
2015
)
5
,
pp. 826-838
Persistent link: https://www.econbiz.de/10011478855
Saved in:
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