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~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology"
~isPartOf:"Journal of fashion marketing and management"
~isPartOf:"Journal of hospitality marketing & management"
~isPartOf:"Marketing intelligence & planning"
~isPartOf:"Бизнес Информ"
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Search: subject_exact:"Consumer preferences"
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Consumer behaviour
1,503
Konsumentenverhalten
1,503
Brand image
251
Markenimage
251
Brand management
245
Markenführung
245
Beziehungsmarketing
226
Relationship marketing
226
Customer satisfaction
171
Kundenzufriedenheit
171
Fashion
148
Mode
148
Brand
141
Markenartikel
141
Dienstleistungsqualität
131
Service quality
131
Emotion
115
USA
115
United States
114
Online retailing
109
Online-Handel
109
Social Web
103
Social web
103
Clothing
96
Bekleidung
94
Personality psychology
94
Persönlichkeitspsychologie
94
Internet marketing
93
Online-Marketing
92
Advertising effects
89
Werbewirkung
89
Luxury goods
84
Luxusgüter
84
Hotel industry
82
Hotellerie
82
China
73
Viral marketing
73
Virales Marketing
73
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70
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70
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Phau, Ian
15
Khare, Arpita
9
Griskevicius, Vladas
8
Wyer, Robert S.
8
Arli, Denni
7
Cheah, Isaac
7
Han, Heesup
7
Lennon, Sharron J.
7
Liu, Matthew Tingchi
7
Thaichon, Park
7
Eisingerich, Andreas B
6
Fitzsimons, Gavan J.
6
Krishna, Aradhna
6
Mattila, Anna S.
6
Park, C. Whan
6
Ramkissoon, Haywantee
6
Roy, Rajat
6
Schmitt, Bernd
6
Ahn, Jiseon
5
Bruwer, Johan
5
Casidy, Riza
5
Gilovich, Thomas
5
Kumar, Amit
5
Lim, Weng Marc
5
Mavondo, Felix
5
Prayag, Girish
5
Saad, Gad
5
Sarkar, Abhigyan
5
Sarkar, Juhi Gahlot
5
Schwarz, Norbert
5
Sharma, Piyush
5
Shimul, Anwar Sadat
5
Tjiptono, Fandy
5
Alba, Joseph W.
4
Ariely, Dan
4
Baloglu, Seyhmus
4
Barone, Michael J.
4
Chattaraman, Veena
4
Cheng, Julian Ming Sung
4
Chiu, Weisheng
4
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Consumer Behavior in Tourism Symposium <2011, Bruneck>
1
Published in...
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Asia Pacific journal of marketing and logistics
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
Journal of fashion marketing and management
Journal of hospitality marketing & management
Marketing intelligence & planning
Бизнес Информ
Journal of business research : JBR
1,978
Journal of retailing and consumer services
1,929
International journal of consumer studies
762
International journal of hospitality management
723
Psychology & marketing
672
Journal of consumer research : JCR ; an interdisciplinary bimonthly
606
NBER working paper series
527
Working paper / National Bureau of Economic Research, Inc.
446
The journal of product & brand management
392
NBER Working Paper
389
The journal of brand management : an international journal
355
European journal of marketing : EJM
349
SpringerLink / Bücher
348
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
329
Journal of international consumer marketing
320
Journal of travel and tourism marketing
316
Journal of marketing management : MM
307
Journal of retailing
303
Cogent business & management
297
Journal of marketing communications
295
Marketing letters : a journal of research in marketing
293
International journal of retail & distribution management
292
Tourism management : research, policies, practice
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
291
Journal of marketing
290
The international review of retail, distribution and consumer research
289
Journal of consumer behaviour : an international research review
285
The journal of consumer marketing
284
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
Journal of the Academy of Marketing Science
266
International journal of contemporary hospitality management
261
Technological forecasting & social change : an international journal
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
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ECONIS (ZBW)
1,503
RePEc
4
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1
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1
Comparing the effects of consumers' perceptions of companies' corporate social responsibility initiatives in emerging and developed markets
Curras-Perez, Rafael
;
Alvarado-Herrera, Alejandro
; …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
11
,
pp. 2748-2764
Persistent link: https://www.econbiz.de/10014430283
Saved in:
2
A profile deviation approach to enhancing relationship marketing outcomes
Dewnarain, Senika
;
Mavondo, Felix
;
Ramkissoon, Haywantee
; …
- In:
Journal of hospitality marketing & management
32
(
2023
)
8
,
pp. 1005-1024
Persistent link: https://www.econbiz.de/10014369554
Saved in:
3
Toward a better understanding of the attitude-behavior gap in organic food conative loyalty : a moderation and moderated mediation analysis
Anisimova, Tatiana
;
Weiss, Jan
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
6
,
pp. 1474-1493
Persistent link: https://www.econbiz.de/10014286063
Saved in:
4
Social connectedness and well-being of elderly customers : do employee-to-customer interactions matter?
Feng, Kuo
;
Altinay, Levent
;
Alrawadieh, Zaid
- In:
Journal of hospitality marketing & management
32
(
2023
)
2
,
pp. 174-195
Persistent link: https://www.econbiz.de/10013545829
Saved in:
5
Effect of consumption values on consumer behavior : a Meta-analysis
Mason, Michela C.
;
Oduro, Stephen
;
Umar, Rana Muhammad
; …
- In:
Marketing intelligence & planning
41
(
2023
)
7
,
pp. 923-944
Persistent link: https://www.econbiz.de/10014381225
Saved in:
6
The role of product scarcity on display incompleteness
Ladeira, Wagner Junior
;
Santini, Fernando de Oliveira
; …
- In:
Marketing intelligence & planning
41
(
2023
)
5
,
pp. 544-556
Persistent link: https://www.econbiz.de/10014313057
Saved in:
7
E-commerce in the internet-enabled foreign expansion of Polish fashion brands owned by SMEs
Witek-Hajduk, Marzanna Katarzyna
;
Grudecka, Anna Małgorzata
- In:
Journal of fashion marketing and management
26
(
2022
)
1
,
pp. 51-66
Persistent link: https://www.econbiz.de/10012797985
Saved in:
8
Customer segment transition through the customer loyalty program
Kimura, Makoto
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
3
,
pp. 611-626
Persistent link: https://www.econbiz.de/10013163362
Saved in:
9
Customer delight, engagement, experience, value co-creation, place identity, and revisit intention : a new conceptual framework
Shoukat, Muhammad Haroon
;
Ramkissoon, Haywantee
- In:
Journal of hospitality marketing & management
31
(
2022
)
6
,
pp. 757-775
Persistent link: https://www.econbiz.de/10013327890
Saved in:
10
Does travel desire influence COVID-19 vaccination intentions?
Ekinci, Yuksel
;
Gursoy, Dogan
;
Can, Ali Selcuk
; …
- In:
Journal of hospitality marketing & management
31
(
2022
)
4
,
pp. 413-430
Persistent link: https://www.econbiz.de/10013177440
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