//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Marketing letters : a journal of research in marketing"
~subject:"Pricing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: "Preismanagement"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Pricing
Preismanagement
35
Pricing strategy
35
Consumer behaviour
18
Konsumentenverhalten
18
Sales promotion
7
Verkaufsförderung
7
Price
6
Theorie
6
Theory
6
Preis
5
Game theory
4
Preisdifferenzierung
4
Price discrimination
4
Spieltheorie
4
Advertising
3
Advertising effects
3
Brand management
3
Distribution channel
3
Duopol
3
Duopoly
3
Einzelhandel
3
Low-cost strategy
3
Markenführung
3
Marketing management
3
Marketingmanagement
3
Niedrigpreisstrategie
3
Online retailing
3
Online-Handel
3
Preiswettbewerb
3
Price competition
3
Price promotion
3
Rabatt
3
Rebate
3
Retail trade
3
Vertriebsweg
3
Werbewirkung
3
Werbung
3
Willingness to pay
3
Zahlungsbereitschaftsanalyse
3
more ...
less ...
Online availability
All
Undetermined
5
Type of publication
All
Article
8
Type of publication (narrower categories)
All
Article in journal
8
Aufsatz in Zeitschrift
8
Conference paper
1
Konferenzbeitrag
1
Language
All
English
8
Author
All
Achtani, Dhiren
1
Banker, Sachin
1
Barone, Michael J.
1
Blanchard, Simon J.
1
Bonatti, Alessandro
1
Coulter, Keith S.
1
Garvey, Aaron M.
1
Ghose, Anindya
1
Goldfarb, Avi
1
Goldstein, Daniel G.
1
Jiang, Baojun
1
Kaufmann, Katharina
1
Khare, Arpita
1
Khattar, Manish
1
Kim, Ju-Young
1
Kulow, Katina
1
Lambrecht, Anja
1
Li, Xingbo
1
Liu, Weiyan
1
Park, Joowon
1
Srinivasan, Kannan
1
Stegemann, Manuel
1
Su, Qin
1
Winterich, Karen Page
1
more ...
less ...
Published in...
All
Asia Pacific journal of marketing and logistics
Marketing letters : a journal of research in marketing
European journal of operational research : EJOR
94
International journal of production economics
72
Journal of revenue and pricing management
34
Omega : the international journal of management science
23
Transportation research / E : an international journal
18
Journal of retailing and consumer services
17
Journal of business research : JBR
15
Journal of retailing
14
Computers & operations research : and their applications to problems of world concern ; an international journal
10
International journal of hospitality management
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
10
Decision sciences : DS
9
Operational research : an international journal
8
Operations research letters
8
International journal of industrial organization
6
Journal of the Operational Research Society
5
Operations research perspectives
5
The journal of product & brand management
5
Economics letters
4
European journal of marketing : EJM
4
Journal of industrial engineering international
4
Management decision : MD
4
Quantitative marketing and economics : QME
4
Review of industrial organization
4
Tourism management : research, policies, practice
4
Applied economics
3
Business horizons
3
ESMT working paper
3
Faculty & research / Insead : working paper series
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of air transport management
3
Journal of economic behavior & organization : JEBO
3
Management for Professionals
3
Opsearch : journal of the Operational Research Society of India
3
Research in transportation economics
3
Springer eBook Collection
3
The marketing review
3
Business & information systems engineering
2
more ...
less ...
Source
All
ECONIS (ZBW)
8
Showing
1
-
8
of
8
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Bitcoin-denominated prices can reduce preference for vice products
Park, Joowon
;
Banker, Sachin
- In:
Marketing letters : a journal of research in marketing
34
(
2023
)
2
,
pp. 309-319
Persistent link: https://www.econbiz.de/10014333939
Saved in:
2
How internal reference prices determine when a price's location will influence consumer judgments
Kulow, Katina
;
Coulter, Keith S.
;
Barone, Michael J.
; …
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
4
,
pp. 563-575
Persistent link: https://www.econbiz.de/10013454634
Saved in:
3
Turning unplanned overpayment into a status signal : how mentioning the price paid repairs satisfaction
Garvey, Aaron M.
;
Blanchard, Simon J.
;
Winterich, Karen Page
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
1
,
pp. 71-83
Persistent link: https://www.econbiz.de/10011653731
Saved in:
4
Market segmentation and pricing strategies based on product platform
Su, Qin
;
Liu, Weiyan
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
1
,
pp. 183-199
Persistent link: https://www.econbiz.de/10011613346
Saved in:
5
Pricing and persuasive advertising in a differentiated market
Jiang, Baojun
;
Srinivasan, Kannan
- In:
Marketing letters : a journal of research in marketing
27
(
2016
)
3
,
pp. 579-588
Persistent link: https://www.econbiz.de/10011537284
Saved in:
6
Influence of price perception and shopping motives on Indian consumer' attitude towards retailer promotions in malls
Khare, Arpita
;
Achtani, Dhiren
;
Khattar, Manish
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
2
,
pp. 272-295
Persistent link: https://www.econbiz.de/10010349412
Saved in:
7
How do firms make money selling digital goods online?
Lambrecht, Anja
;
Goldfarb, Avi
;
Bonatti, Alessandro
; …
- In:
Marketing letters : a journal of research in marketing
25
(
2014
)
3
,
pp. 331-341
Persistent link: https://www.econbiz.de/10010401317
Saved in:
8
The impact of buyer-seller relationships and reference prices on the effectiveness of the pay what you want pricing mechanism
Kim, Ju-Young
;
Kaufmann, Katharina
;
Stegemann, Manuel
- In:
Marketing letters : a journal of research in marketing
25
(
2014
)
4
,
pp. 409-423
Persistent link: https://www.econbiz.de/10010439152
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->