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~isPartOf:"Australasian marketing journal"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Psychology & marketing"
~language:"bul"
~language:"eng"
~person:"Darley, William K."
~person:"Kim, Jungkeun"
~person:"Septianto, Felix"
~person:"Spence, Charles"
~person:"Sung, Yongjun"
~source:"econis"
~subject:"Consumer behaviour"
~subject:"Online-Marketing"
~subject:"Perception"
~type_genre:"Article in journal"
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Consumer behaviour
Online-Marketing
Perception
Konsumentenverhalten
39
Advertising effects
11
Emotion
11
Werbewirkung
11
Advertising
8
Beziehungsmarketing
8
Relationship marketing
8
Brand image
6
Markenimage
6
Psychology of advertising
6
Werbepsychologie
6
Werbung
6
Experiment
5
Luxury goods
5
Luxusgüter
5
Brand management
4
Cognition
4
Coronavirus
4
Customer satisfaction
4
Kognition
4
Kundenzufriedenheit
4
Markenführung
4
Satisfaction
4
Wahrnehmung
4
Zufriedenheit
4
Brand
3
COVID-19
3
Decision
3
Einzelhandel
3
Entscheidung
3
Hope
3
Ladengestaltung
3
Markenartikel
3
Marketing management
3
Marketingmanagement
3
Personality psychology
3
Persönlichkeitspsychologie
3
Retail trade
3
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Online availability
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Undetermined
22
Free
5
Type of publication
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Article
39
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
40
Collection of articles of several authors
1
Sammelwerk
1
Language
All
Bulgarian
English
Author
All
Darley, William K.
Kim, Jungkeun
Septianto, Felix
Spence, Charles
Sung, Yongjun
Laroche, Michel
29
Ko, Eunju
24
Cleveland, Mark
17
Valette-Florence, Pierre
15
Woodside, Arch G.
15
Diamantopoulos, Adamantios
14
Dwivedi, Yogesh Kumar
14
Filieri, Raffaele
14
Bartikowski, Boris
13
Richard, Marie-Odile
13
Teng, Lefa
12
Balaji, M. S.
11
Bigné Alcañiz, J. Enrique
11
Krishen, Anjala S.
11
Kukar-Kinney, Monika
11
Shukla, Paurav
11
Veloutsou, Cleopatra
11
Das, Gopal
10
Lim, Weng Marc
10
McLean, Graeme J.
10
Seo, Yuri
10
Yi, Youjae
10
Chebat, Jean-Charles
9
Flavián Blanco, Carlos
9
Grewal, Dhruv
9
Gustafsson, Anders
9
Megehee, Carol M.
9
Merchant, Altaf
9
Paul, Justin
9
Romaniuk, Jenni
9
Wiedmann, Klaus-Peter
9
Yang, Zhiyong
9
Beatty, Sharon E.
8
Choi, Jeonghye
8
Donthu, Naveen
8
Geuens, Maggie
8
Gonc̦alves, Helena Martins
8
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Published in...
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Australasian marketing journal
Journal of business research : JBR
Psychology & marketing
Journal of retailing and consumer services
22
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
13
International journal of advertising : the review of marketing communications
8
Marketing letters : a journal of research in marketing
8
European journal of marketing
6
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
4
The journal of brand management : an international journal
4
Asia Pacific journal of marketing and logistics
3
International journal of advertising : the quarterly review of marketing communications
3
Journal of advertising
3
Journal of business ethics : JBE
3
Marketing intelligence & planning
3
International journal of hospitality management
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of marketing communications
2
Journal of travel and tourism marketing
2
Australian journal of management
1
Business ethics, the environment & responsibility
1
Corporate reputation review : an international journal
1
European journal of marketing : EJM
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of market research
1
International marketing review
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of advertising research
1
Journal of consumer behaviour
1
Journal of consumer behaviour : an international research review
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of destination marketing & management
1
Journal of food products marketing
1
Journal of global fashion marketing : JGfM
1
Journal of global marketing
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of hospitality marketing & management
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of international consumer marketing
1
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ECONIS (ZBW)
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1
How micro- (vs. mega-) influencers generate word of mouth in the digital economy age : the moderating role of mindset
Li, Wenting
;
Zhao, Fang
;
Lee, Ji Min
;
Park, Jiwoon
; …
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014536007
Saved in:
2
Self-construals and health communications : the persuasive roles of guilt and shame
Chan, Eugene Y.
;
Septianto, Felix
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014535965
Saved in:
3
The impact of childhood environments on the sunk-cost fallacy
Jhang, Jihoon
;
Lee, Daniel Chaein
;
Park, Jooyoung
;
Lee, …
- In:
Psychology & marketing
40
(
2023
)
3
,
pp. 531-541
Persistent link: https://www.econbiz.de/10014290760
Saved in:
4
Relationship (breakup) reminders drive online advertising effectiveness
Tan, Ser Zian
;
Bandyopadhyay, Argho
;
Septianto, Felix
- In:
Psychology & marketing
40
(
2023
)
6
,
pp. 1152-1161
Persistent link: https://www.econbiz.de/10014291784
Saved in:
5
Art infusion and functional theories of attitudes toward luxury brands : the mediating role of feelings of self-inauthenticity
Quach, Sara
;
Septianto, Felix
;
Thaichon, Park
;
Mao, Wen
- In:
Journal of business research : JBR
150
(
2022
),
pp. 538-552
Persistent link: https://www.econbiz.de/10013365761
Saved in:
6
The effects of mixed emotional appeals in leveraging paradox brands
Xin, Benlu
;
Zhu, Chengfeng
;
Septianto, Felix
- In:
Journal of business research : JBR
153
(
2022
),
pp. 266-275
Persistent link: https://www.econbiz.de/10013534022
Saved in:
7
The impact of COVID-19 on consumer evaluation of authentic advertising messages
Park, Jooyoung
;
Kim, Jungkeun
;
Lee, Daniel C.
;
Kim, …
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 76-89
Persistent link: https://www.econbiz.de/10012796063
Saved in:
8
The impact of infectious disease threat on consumers' pattern-seeking in sequential choices
Park, Jooyoung
;
Kim, Jungkeun
;
Jhang, Jihoon
;
Lee, Jacob C.
- In:
Psychology & marketing
39
(
2022
)
2
,
pp. 370-389
Persistent link: https://www.econbiz.de/10012796110
Saved in:
9
The impact of socioeconomic status on preferences for sustainable luxury brands
Kim, Jungkeun
;
Park, Jooyoung
;
Septianto, Felix
- In:
Psychology & marketing
39
(
2022
)
8
,
pp. 1563-1578
Persistent link: https://www.econbiz.de/10013280167
Saved in:
10
"Looking sharp" : price typeface influences awareness of spending in mobile payment
Park, Jaewoo
;
Velasco, Carlos
;
Spence, Charles
- In:
Psychology & marketing
39
(
2022
)
6
,
pp. 1170-1189
Persistent link: https://www.econbiz.de/10013280072
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