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~isPartOf:"Australasian marketing journal"
~isPartOf:"Journal of global marketing"
~isPartOf:"Journal of marketing management : MM"
~isPartOf:"Journal of service management"
~language:"bul"
~language:"eng"
~language:"msa"
~person:"Darley, William K."
~person:"Hollebeek, Linda D."
~person:"Kim, Jungkeun"
~person:"Spence, Charles"
~person:"Sung, Yongjun"
~source:"econis"
~subject:"Consumer behaviour"
~subject:"Customer integration"
~subject:"Online-Marketing"
~subject:"Retail trade"
~subject:"Werbewirkung"
~type_genre:"Article in journal"
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Consumer behaviour
Customer integration
Online-Marketing
Retail trade
Werbewirkung
Beziehungsmarketing
7
Konsumentenverhalten
7
Relationship marketing
7
Consumer engagement
2
Kundenintegration
2
Social Web
2
Social web
2
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2
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2
Advertising
1
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1
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1
Baron and Kenny causal chain approach
1
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Aufsatz in Zeitschrift
8
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Darley, William K.
Hollebeek, Linda D.
Kim, Jungkeun
Spence, Charles
Sung, Yongjun
Romaniuk, Jenni
8
Aksoy, Lerzan
7
Malthouse, Edward C.
7
Manrai, Ajay K.
7
Piacentini, Maria
7
Belk, Russell W.
6
Carlson, Jamie
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6
Uncles, Mark D.
6
East, Robert
5
Harris, Lloyd C.
5
Jaakkola, Elina
5
Keiningham, Timothy
5
Khare, Arpita
5
Lomax, Wendy
5
Michaelidou, Nina
5
Phau, Ian
5
Russell-Bennett, Rebekah
5
Veer, Ekant
5
Wirtz, Jochen
5
Witell, Lars
5
Bloemer, Johanna M.
4
Drennan, Judy
4
Edvardsson, Bo
4
Hamilton, Kathy
4
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4
Maclaran, Pauline
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4
Polonsky, Michael J.
4
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4
Rosenberger, Philip J.
4
Sharp, Byron
4
Stocchi, Lara
4
Szmigin, Isabelle
4
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4
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Australasian marketing journal
Journal of global marketing
Journal of marketing management : MM
Journal of service management
Psychology & marketing
22
Journal of retailing and consumer services
13
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
13
Journal of business research : JBR
9
Marketing letters : a journal of research in marketing
6
International journal of advertising : the review of marketing communications
5
The journal of brand management : an international journal
5
International journal of advertising : the quarterly review of marketing communications
4
Marketing intelligence & planning
4
The journal of services marketing
4
European journal of marketing
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of service research
3
Journal of service research : JSR
3
The journal of product & brand management
3
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of hospitality management
2
Journal of advertising
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of consumer behaviour
2
Journal of marketing communications
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of travel and tourism marketing
2
Tourism management : research, policies, practice
2
Tourism review
2
Asia Pacific journal of marketing and logistics
1
Corporate reputation review : an international journal
1
European journal of marketing : EJM
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of consumer behaviour : an international research review
1
Journal of destination marketing & management
1
Journal of fashion marketing and management
1
Journal of food products marketing
1
Journal of global fashion marketing : JGfM
1
Journal of hospitality marketing & management
1
Journal of international consumer marketing
1
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ECONIS (ZBW)
Showing
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date (oldest first)
1
The invisible leash : when human brands hijack corporate brands' consumer relationships
Giertz, Johann N.
;
Hollebeek, Linda D.
;
Weiger, Welf Hermann
- In:
Journal of service management
33
(
2022
)
3
,
pp. 485-495
Persistent link: https://www.econbiz.de/10013325644
Saved in:
2
The role of recommender systems in fostering consumers' long-term platform engagement
Maslowska, Ewa
;
Malthouse, Edward C.
;
Hollebeek, Linda D.
- In:
Journal of service management
33
(
2022
)
4/5
,
pp. 721-732
Persistent link: https://www.econbiz.de/10013325753
Saved in:
3
Impact of the perceived threat of COVID-19 on variety-seeking
Kim, Jungkeun
- In:
Australasian marketing journal
28
(
2020
)
3
,
pp. 108-116
Persistent link: https://www.econbiz.de/10012599966
Saved in:
4
A multi-attribute examination of consumer conformity in group-level ordering
Lee, Jacob C.
;
Kim, Jungkeun
;
Kwak, Kyuseop
- In:
Australasian marketing journal
26
(
2018
)
1
,
pp. 41-48
Persistent link: https://www.econbiz.de/10011880459
Saved in:
5
The influence of mating goal activation and gender differences on the evaluation of advertisements containing sexual words
Kim, Jungkeun
;
Kim, Sungeun Ange
- In:
Australasian marketing journal
24
(
2016
)
3
,
pp. 205-213
Persistent link: https://www.econbiz.de/10011596772
Saved in:
6
Special issue: Customer engagement
Hollebeek, Linda D.
(
ed.
);
Conduit, Jodie
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011483117
Saved in:
7
The customer engagement/value interface : an exploratory investigation
Hollebeek, Linda D.
- In:
Australasian marketing journal
21
(
2013
)
1
,
pp. 17-24
Persistent link: https://www.econbiz.de/10009697633
Saved in:
8
An explorative study of Korean consumer participation in virtual brand communities in social network sites
Sung, Yongjun
;
Kim, Yoojung
;
Kwon, Ohyoon
;
Moon, Jangho
- In:
Journal of global marketing
23
(
2010
)
5
,
pp. 430-445
Persistent link: https://www.econbiz.de/10008822591
Saved in:
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