//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Australasian marketing journal"
~isPartOf:"Journal of marketing management : MM"
~isPartOf:"Journal of service management"
~isPartOf:"Psychology & marketing"
~language:"bul"
~language:"eng"
~language:"msa"
~person:"Aksoy, Lerzan"
~person:"Chan, Eugene Y."
~person:"Darley, William K."
~person:"Hollebeek, Linda D."
~person:"Kim, Jungkeun"
~person:"Romaniuk, Jenni"
~person:"Spence, Charles"
~person:"Sung, Yongjun"
~source:"econis"
~subject:"Consumer behaviour"
~subject:"Online-Marketing"
~subject:"Retail trade"
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search:
Narrow search
Delete all filters
| 20 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Online-Marketing
Retail trade
Konsumentenverhalten
46
Beziehungsmarketing
16
Relationship marketing
16
Customer satisfaction
9
Kundenzufriedenheit
9
Brand image
6
Markenimage
6
Advertising effects
5
Perception
5
Wahrnehmung
5
Werbewirkung
5
Bibliometrics
4
Bibliometrie
4
Brand
4
Brand management
4
Coronavirus
4
Experiment
4
Markenartikel
4
Markenführung
4
USA
4
United States
4
Viral marketing
4
Virales Marketing
4
Advertising
3
COVID-19
3
Eating habit
3
Einzelhandel
3
Ernährungsverhalten
3
Food
3
Ladengestaltung
3
Lebensmittel
3
Luxury goods
3
Luxusgüter
3
Marketing management
3
Marketingmanagement
3
Measurement
3
Messung
3
Nachhaltige Entwicklung
3
Nachhaltigkeit
3
more ...
less ...
Online availability
All
Undetermined
21
Free
5
Type of publication
All
Article
44
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
46
Collection of articles of several authors
2
Sammelwerk
2
Language
All
Bulgarian
English
Malay (macrolanguage)
Author
All
Aksoy, Lerzan
Chan, Eugene Y.
Darley, William K.
Hollebeek, Linda D.
Kim, Jungkeun
Romaniuk, Jenni
Spence, Charles
Sung, Yongjun
Woodside, Arch G.
12
Yi, Youjae
10
Belk, Russell W.
8
Malthouse, Edward C.
7
Piacentini, Maria
7
Wirtz, Jochen
7
Carlson, Jamie
6
Hogg, Margaret K.
6
Russell-Bennett, Rebekah
6
Sauer, Nicola E.
6
Uncles, Mark D.
6
Broderick, Amanda J.
5
East, Robert
5
Grewal, Dhruv
5
Harris, Lloyd C.
5
Keiningham, Timothy
5
Lim, Weng Marc
5
Lomax, Wendy
5
Lowe, Ben
5
McKechnie, Sally
5
Michaelidou, Nina
5
Mitchell, Vincent-Wayne
5
Rauschnabel, Philipp A.
5
Veer, Ekant
5
Albrecht, Carmen-Maria
4
Bagozzi, Richard P.
4
Bigné Alcañiz, J. Enrique
4
Bloemer, Johanna M.
4
Das, Gopal
4
Dennis, Charles
4
Dibb, Sally
4
Felix, Reto
4
Gonc̦alves, Helena Martins
4
Gould, Stephen J.
4
more ...
less ...
Published in...
All
Australasian marketing journal
Journal of marketing management : MM
Journal of service management
Psychology & marketing
Journal of business research : JBR
16
Journal of retailing and consumer services
15
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
13
Marketing letters : a journal of research in marketing
8
European journal of marketing
5
International journal of market research : JMRS ; the journal of the Market Research Society
5
The journal of services marketing
5
International journal of advertising : the review of marketing communications
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
Marketing intelligence & planning
4
The journal of brand management : an international journal
4
The journal of product & brand management
4
European journal of marketing : EJM
3
International journal of advertising : the quarterly review of marketing communications
3
Journal of advertising research
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
International journal of hospitality management
2
International journal of market research
2
Journal of advertising
2
Journal of consumer behaviour
2
Journal of consumer behaviour : an international research review
2
Journal of marketing communications
2
Journal of service research : JSR
2
Journal of travel and tourism marketing
2
The journal of asset management
2
Tourism management : research, policies, practice
2
Asia Pacific journal of marketing and logistics
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Corporate reputation review : an international journal
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of business ethics : JBE
1
Journal of destination marketing & management
1
Journal of fashion marketing and management
1
Journal of food products marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
Showing
21
-
30
of
46
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
21
Social amplification : a mechanism in the spread of brand usage
East, Robert
;
Uncles, Mark
;
Romaniuk, Jenni
;
Lomax, Wendy
- In:
Australasian marketing journal
25
(
2017
)
1
,
pp. 20-25
Persistent link: https://www.econbiz.de/10011782245
Saved in:
22
Comparing direct and indirect branding in advertising
Hartnett, Nicole
;
Romaniuk, Jenni
;
Kennedy, Rachel
- In:
Australasian marketing journal
24
(
2016
)
1
,
pp. 20-28
Persistent link: https://www.econbiz.de/10011484613
Saved in:
23
Is share of wallet exclusively about making customers happy or having more customers? : exploring the relationship between satisfaction and double jeopardy
Buoye, Alexander
;
Loureiro, Yuliya Komarova
;
Kabadayi, …
- In:
Journal of service management
27
(
2016
)
4
,
pp. 434-459
Persistent link: https://www.econbiz.de/10011563591
Saved in:
24
Measuring the impact of positive and negative word of mouth : a reappraisal
East, Robert
;
Uncles, Mark D.
;
Romaniuk, Jenni
;
Lomax, Wendy
- In:
Australasian marketing journal
24
(
2016
)
1
,
pp. 54-58
Persistent link: https://www.econbiz.de/10011484650
Saved in:
25
New versus frequent donors : exploring the behaviour of the most desirable donors
Faulkner, Margaret
;
Romaniuk, Jenni
;
Stern, Philip
- In:
Australasian marketing journal
24
(
2016
)
3
,
pp. 198-204
Persistent link: https://www.econbiz.de/10011596771
Saved in:
26
Pleasure and the control of food intake : an embodied cognition approach to consumer self-regulation
Petit, Olivia
;
Basso, Frédéric
;
Merunka, Dwight
; …
- In:
Psychology & marketing
33
(
2016
)
8
,
pp. 608-619
Persistent link: https://www.econbiz.de/10011534718
Saved in:
27
Special issue: Customer engagement
Hollebeek, Linda D.
(
ed.
);
Conduit, Jodie
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011483117
Saved in:
28
Perceptions are relative : a examination of the relationship between relative satisfaction medtrics and share of wallet
Keiningham, Timothy Lee
;
Cooil, Bruce
;
Malthouse, Edward C.
- In:
Journal of service management
26
(
2015
)
1
,
pp. 2-43
Persistent link: https://www.econbiz.de/10010504652
Saved in:
29
Smiles over frowns : when curved lines influence product preference
Salgado-Montejo, Alejandro
;
Leon, Isabell Tapia
; …
- In:
Psychology & marketing
32
(
2015
)
7
,
pp. 771-781
Persistent link: https://www.econbiz.de/10011295602
Saved in:
30
The cumulative effect of satisfaction with discrete transactions on share of wallet
Keiningham, Timothy
;
Aksoy, Lerzan
;
Malthouse, Edward C.
; …
- In:
Journal of service management
25
(
2014
)
3
,
pp. 310-333
Persistent link: https://www.econbiz.de/10010384976
Saved in:
First
Prev
1
2
3
4
5
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->