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~isPartOf:"Business ethics quarterly : the journal of the Society for Business Ethics"
~isPartOf:"Corporate reputation review"
~isPartOf:"International journal of production economics"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of marketing management : MM"
~isPartOf:"The journal of business & industrial marketing"
~language:"eng"
~person:"Melewar, T. C."
~source:"econis"
~subject:"Firm performance"
~subject:"Industrie"
~subject:"Innovation management"
~subject:"Lieferantenmanagement"
~subject:"Luxury goods"
~subject:"Markenführung"
~subject:"Mode"
~subject:"Public relations"
~subject:"Scheduling"
~type_genre:"Article in journal"
~type_genre:"Collection of articles of several authors"
~type_genre:"Sammelwerk"
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Firm performance
Industrie
Innovation management
Lieferantenmanagement
Luxury goods
Markenführung
Mode
Public relations
Scheduling
Brand management
14
Corporate reputation
12
Firmenimage
12
Consumer behaviour
9
Konsumentenverhalten
9
Brand image
8
Markenimage
8
Reputation
6
Öffentlichkeitsarbeit
5
Brand
4
Markenartikel
4
Corporate culture
3
Corporate image
3
Credibility
3
Glaubwürdigkeit
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Marketing management
3
Marketingmanagement
3
Unternehmenskultur
3
Website
3
Advertising
2
Advertising credibility
2
Advertising effects
2
B-to-B-Marketing
2
Beziehungsmarketing
2
Brand architecture
2
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2
Brand reputation
2
Business-to-business marketing
2
Celebrity endorsement
2
Celebrity trust
2
Celebrity-Werbung
2
Confidence
2
Corporate credibility
2
Corporate identity
2
Designation of origin
2
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2
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21
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Article in journal
Collection of articles of several authors
Sammelwerk
Aufsatz in Zeitschrift
21
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English
Author
All
Melewar, T. C.
Cheng, T. C. E.
34
Ko, Eunju
22
Gunasekaran, Angappa
20
Yeung, Andy C. L.
18
Sharma, Piyush
17
Choi, Tsan-Ming
16
Foroudi, Pantea
16
Gupta, Suraksha
15
Parida, Vinit
15
Valette-Florence, Pierre
15
Zhao, Xiande
15
Lai, Kee-hung
14
Huo, Baofeng
13
Kraus, Sascha
13
Kowalkowski, Christian
12
Kim, Kyung Hoon
11
Vrontis, Demetris
11
Kohtamäki, Marko
10
O'Cass, Aron
10
Oghazi, Pejvak
10
Veloutsou, Cleopatra
10
Bouncken, Ricarda B.
9
Caniato, Federico
9
Chiappetta Jabbour, Charbel José
9
Dubey, Rameshwar
9
Shukla, Paurav
9
Wamba, Samuel Fosso
9
Wincent, Joakim
9
Wong, Christina W. Y.
9
Adomako, Samuel
8
De Chernatony, Leslie
8
Duan, Yunlong
8
Huarng, Kun-Huang
8
Johnston, Wesley J.
8
Kindström, Daniel
8
Lo, Chris K. Y.
8
Merrilees, Bill
8
Ndubisi, Nelson Oly
8
Ngai, Eric W. T.
8
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Business ethics quarterly : the journal of the Society for Business Ethics
Corporate reputation review
International journal of production economics
Journal of business research : JBR
Journal of marketing management : MM
The journal of business & industrial marketing
International studies of management and organization
7
European journal of marketing : EJM
6
Qualitative market research : an international journal
6
The journal of brand management : an international journal
6
The marketing review
6
Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of marketing communications
3
Corporate reputation review : an international journal
2
Journal of strategic marketing
2
Journal of world business : JWB
2
Marketing intelligence & planning
2
Asia Pacific journal of marketing and logistics
1
Asia-Pacific journal of business administration
1
EuroMed journal of business
1
European business review
1
International journal of internet marketing and advertising : IJIMA
1
International journal of management reviews
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International marketing review
1
Journal of Asia Pacific business
1
Journal of general management
1
Journal of global marketing
1
Journal of marketing for higher education
1
Journal of retailing and consumer services
1
Journal of vacation marketing : an international journal
1
The European business journal
1
The journal of asset management
1
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ECONIS (ZBW)
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21
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1
Impact of the strength of religious beliefs on brand love in the Islamic market
Yousef, Waleed
;
Foroudi, Pantea
;
Hussain, Shahzeb
; …
- In:
Corporate reputation review
25
(
2022
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10012819715
Saved in:
2
Understanding celebrity trust and its effects on other credibility and image constructs : a qualitative approach
Hussain, Shahzeb
;
Melewar, T. C.
;
Priporas, …
- In:
Corporate reputation review
24
(
2021
)
4
,
pp. 247-262
Persistent link: https://www.econbiz.de/10012666334
Saved in:
3
Branding luxury hotels : evidence from the analysis of consumers' "big" visual data on TripAdvisor
Giglio, Simona
;
Pantano, Eleonora
;
Bilotta, Eleonora
; …
- In:
Journal of business research : JBR
119
(
2020
),
pp. 495-501
Persistent link: https://www.econbiz.de/10012417034
Saved in:
4
Corporate identity orientation and disorientation : a complexity theory perspective
Devereux, Luke
;
Melewar, T. C.
;
Dinnie, Keith
;
Lange, Thomas
- In:
Journal of business research : JBR
109
(
2020
),
pp. 413-424
Persistent link: https://www.econbiz.de/10012238097
Saved in:
5
Examining the effects of celebrity trust on advertising credibility, brand credibility and corporate credibility
Hussain, Shahzeb
;
Melewar, T. C.
;
Priporas, …
- In:
Journal of business research : JBR
109
(
2020
),
pp. 472-488
Persistent link: https://www.econbiz.de/10012238107
Saved in:
6
New conceptualization and measurement of corporate identity : evidence from UK food and beverage industry
Tourky, Marwa
;
Sharifah Faridah Syed Alwi
;
Kitchen, …
- In:
Journal of business research : JBR
109
(
2020
),
pp. 595-606
Persistent link: https://www.econbiz.de/10012238135
Saved in:
7
Place/nation branding and marketing : rethinking synergies and relations
Foroudi, Pantea
;
Dennis, Charles
;
Melewar, T. C.
- In:
Journal of business research : JBR
116
(
2020
),
pp. 595-596
Persistent link: https://www.econbiz.de/10012257660
Saved in:
8
Technology, brand and people : branding, identity, image and reputation in the emerging technology-mediated world
Pantano, Eleonora
;
Dennis, Charles
;
Melewar, T. C.
- In:
Journal of business research : JBR
119
(
2020
),
pp. 410-411
Persistent link: https://www.econbiz.de/10012417005
Saved in:
9
Territorial brand management : beer, authenticity, and sense of place
Melewar, T. C.
;
Skinner, Heather
- In:
Journal of business research : JBR
116
(
2020
),
pp. 680-689
Persistent link: https://www.econbiz.de/10012257669
Saved in:
10
Examining the influence of corporate website favorability on corporate image and corporate reputation : findings from fsQCA
Ageeva, Elena
;
Melewar, T. C.
;
Foroudi, Pantea
;
Dennis, …
- In:
Journal of business research : JBR
89
(
2018
),
pp. 287-304
Persistent link: https://www.econbiz.de/10011881789
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