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~isPartOf:"Business ethics quarterly : the journal of the Society for Business Ethics"
~isPartOf:"International journal of production economics"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of marketing management : MM"
~isPartOf:"Marketing intelligence & planning"
~isPartOf:"The journal of business & industrial marketing"
~language:"eng"
~person:"Melewar, T. C."
~source:"econis"
~subject:"Corporate culture"
~subject:"Firm performance"
~subject:"Industrie"
~subject:"Innovation management"
~subject:"Lieferantenmanagement"
~subject:"Luxury goods"
~subject:"Markenführung"
~subject:"Mode"
~subject:"Scheduling"
~type_genre:"Article in journal"
~type_genre:"Collection of articles of several authors"
~type_genre:"Sammelwerk"
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Corporate culture
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Brand management
13
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13
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13
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8
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Melewar, T. C.
Cheng, T. C. E.
34
Ko, Eunju
22
Gunasekaran, Angappa
21
Sharma, Piyush
19
Yeung, Andy C. L.
18
Choi, Tsan-Ming
16
Parida, Vinit
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Valette-Florence, Pierre
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14
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13
Huo, Baofeng
13
Kraus, Sascha
13
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12
Kim, Kyung Hoon
11
Kohtamäki, Marko
11
Vrontis, Demetris
11
Dubey, Rameshwar
10
Foroudi, Pantea
10
Merrilees, Bill
10
O'Cass, Aron
10
Oghazi, Pejvak
10
Phau, Ian
10
Shukla, Paurav
10
Veloutsou, Cleopatra
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10
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9
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9
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9
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8
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8
Duan, Yunlong
8
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8
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8
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Business ethics quarterly : the journal of the Society for Business Ethics
International journal of production economics
Journal of business research : JBR
Journal of marketing management : MM
Marketing intelligence & planning
The journal of business & industrial marketing
European journal of marketing : EJM
6
International studies of management and organization
6
The marketing review
6
The journal of brand management : an international journal
5
Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of marketing communications
3
Qualitative market research : an international journal
3
Corporate reputation review
2
Journal of strategic marketing
2
Journal of world business : JWB
2
Asia Pacific journal of marketing and logistics
1
Asia-Pacific journal of business administration
1
Corporate communications : an international journal
1
Corporate reputation review : an international journal
1
EuroMed journal of business
1
European business review
1
International journal of internet marketing and advertising : IJIMA
1
International journal of management reviews
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International marketing review
1
Journal of Asia Pacific business
1
Journal of general management
1
Journal of global marketing
1
Journal of marketing for higher education
1
Journal of retailing and consumer services
1
Journal of vacation marketing : an international journal
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The European business journal
1
The journal of asset management
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ECONIS (ZBW)
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19
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1
Branding luxury hotels : evidence from the analysis of consumers' "big" visual data on TripAdvisor
Giglio, Simona
;
Pantano, Eleonora
;
Bilotta, Eleonora
; …
- In:
Journal of business research : JBR
119
(
2020
),
pp. 495-501
Persistent link: https://www.econbiz.de/10012417034
Saved in:
2
Corporate identity orientation and disorientation : a complexity theory perspective
Devereux, Luke
;
Melewar, T. C.
;
Dinnie, Keith
;
Lange, Thomas
- In:
Journal of business research : JBR
109
(
2020
),
pp. 413-424
Persistent link: https://www.econbiz.de/10012238097
Saved in:
3
Examining the effects of celebrity trust on advertising credibility, brand credibility and corporate credibility
Hussain, Shahzeb
;
Melewar, T. C.
;
Priporas, …
- In:
Journal of business research : JBR
109
(
2020
),
pp. 472-488
Persistent link: https://www.econbiz.de/10012238107
Saved in:
4
New conceptualization and measurement of corporate identity : evidence from UK food and beverage industry
Tourky, Marwa
;
Sharifah Faridah Syed Alwi
;
Kitchen, …
- In:
Journal of business research : JBR
109
(
2020
),
pp. 595-606
Persistent link: https://www.econbiz.de/10012238135
Saved in:
5
Place/nation branding and marketing : rethinking synergies and relations
Foroudi, Pantea
;
Dennis, Charles
;
Melewar, T. C.
- In:
Journal of business research : JBR
116
(
2020
),
pp. 595-596
Persistent link: https://www.econbiz.de/10012257660
Saved in:
6
Technology, brand and people : branding, identity, image and reputation in the emerging technology-mediated world
Pantano, Eleonora
;
Dennis, Charles
;
Melewar, T. C.
- In:
Journal of business research : JBR
119
(
2020
),
pp. 410-411
Persistent link: https://www.econbiz.de/10012417005
Saved in:
7
Territorial brand management : beer, authenticity, and sense of place
Melewar, T. C.
;
Skinner, Heather
- In:
Journal of business research : JBR
116
(
2020
),
pp. 680-689
Persistent link: https://www.econbiz.de/10012257669
Saved in:
8
Ethical management of intangible assets in contemporary organizations
Gambetti, Rossella C.
;
Melewar, T. C.
;
Martin, Kelly D.
- In:
Business ethics quarterly : the journal of the Society …
27
(
2017
)
3
,
pp. 381-392
Persistent link: https://www.econbiz.de/10011735306
Saved in:
9
Brand ambidexterity and commitment in higher education : an exploratory study
Bang, Nguyen
;
Yu, Xiaoyu
;
Melewar, T. C.
; …
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3105-3112
Persistent link: https://www.econbiz.de/10011507929
Saved in:
10
Critical brand innovation factors (CBIF) : understanding innovation and market performance in the Chinese high-tech service industry
Bang, Nguyen
;
Yu, Xiaoyu
;
Melewar, T. C.
;
Gupta, Suraksha
- In:
Journal of business research : JBR
69
(
2016
)
7
,
pp. 2471-2479
Persistent link: https://www.econbiz.de/10011491067
Saved in:
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