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~isPartOf:"Business horizons"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~isPartOf:"Journal of service research : JSR"
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Search: "Customer relationship management"
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Subject
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Beziehungsmarketing
911
Relationship marketing
911
Consumer behaviour
484
Konsumentenverhalten
484
Customer satisfaction
206
Kundenzufriedenheit
206
Brand management
167
Markenführung
167
Dienstleistungsqualität
164
Service quality
164
Social Web
142
Social web
142
Brand image
121
Markenimage
121
Customer integration
117
Kundenintegration
116
Internet marketing
109
Online-Marketing
109
Lieferantenmanagement
97
Supplier relationship management
97
Brand
88
Customer value
87
Kundenwert
87
Markenartikel
82
Marketing management
67
Marketingmanagement
67
Beschwerdemanagement
58
Complaint management
58
Emotion
58
Einzelhandel
56
Retail trade
56
Social media
56
Customer service
54
Kundenservice
54
Online retailing
53
Online-Handel
53
Confidence
51
Innovation
51
Vertrauen
51
Dienstleistungssektor
50
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585
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13
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Article
907
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4
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907
Aufsatz in Zeitschrift
907
Conference paper
11
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11
Collection of articles of several authors
3
Sammelwerk
3
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2
Fallstudie
2
Aufsatzsammlung
1
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1
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1
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English
911
Author
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Verhoef, Peter C.
11
Ko, Eunju
8
Balaji, M. S.
7
Brodie, Roderick J.
7
Eisingerich, Andreas B
7
Kim, Kyung Hoon
7
Beatty, Sharon E.
6
Hollebeek, Linda D.
6
Malthouse, Edward C.
6
Noble, Stephanie M.
6
Parasuraman, A.
6
Roy, Sanjit
6
Sesé, F. Javier
6
Agnihotri, Raj
5
Aksoy, Lerzan
5
Gustafsson, Anders
5
McColl-Kennedy, Janet R.
5
McLean, Graeme J.
5
Pitt, Leyland F.
5
Plangger, Kirk
5
Schumann, Jan Hendrik
5
Veloutsou, Cleopatra
5
Wangenheim, Florian von
5
Akter, Shahriar
4
Babin, Barry J.
4
Bijmolt, Tammo H. A.
4
Bolton, Ruth N.
4
Chan, Kimmy Wa
4
Chebat, Jean-Charles
4
Evanschitzky, Heiner
4
Grewal, Dhruv
4
Gupta, Suraksha
4
Haenlein, Michael
4
Keiningham, Timothy
4
Krafft, Manfred
4
Kukar-Kinney, Monika
4
Kumar, V.
4
Larivière, Bart
4
Lemon, Katherine N.
4
Lervik-Olsen, Line
4
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Business horizons
Journal of business research : JBR
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Journal of service research : JSR
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
406
SpringerLink / Bücher
312
International journal of hospitality management
280
The journal of services marketing
225
The journal of business & industrial marketing
193
The service industries journal
185
Journal of strategic marketing
171
Journal of the Academy of Marketing Science
164
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
118
Journal of hospitality marketing & management
116
The journal of product & brand management
111
Gabler Edition Wissenschaft
110
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
The journal of brand management : an international journal
107
Journal of service management
106
Cogent business & management
103
Journal of retailing
103
Psychology & marketing
100
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Marketing intelligence & planning
97
European journal of marketing : EJM
95
Services marketing quarterly
92
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Springer eBook Collection / Business and Economics
79
The international review of retail, distribution and consumer research
73
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
International journal of retail & distribution management
68
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ECONIS (ZBW)
911
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911
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11
You fooled me, so I'll tell you about myself! : personnel-related brand betrayal experiences and disclosure of personal information
Teck Ming Tan
;
Salo, Jari
;
Aspara, Jaakko
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014536191
Saved in:
12
Consumer engagement through corporate social responsibility communication on social media : evidence from Facebook and Instagram Bank Accounts
Macca, Luca Simone
;
Ballerini, Jacopo
;
Santoro, Gabriele
; …
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014547405
Saved in:
13
Customer journey partitioning : a customer-centric conceptualization beyond stages and touchpoints
Reitsamer, Bernd
;
Becker, Larissa
- In:
Journal of business research : JBR
181
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014556546
Saved in:
14
Is it time for marketing to reappraise B2C relationship management? : the emergence of a new loyalty paradigm through blockchain technology
Treiblmaier, Horst
;
Petrozhitskaya, Elena
- In:
Journal of business research : JBR
159
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014287548
Saved in:
15
Technology readiness of B2B firms and AI-based
customer
relationship
management
capability for enhancing social sustainability performance
Muhammad Sabbir Rahman
;
Bag, Surajit
;
Gupta, Shivam
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013534254
Saved in:
16
The maturity of relationship management and firm performance : a step toward relationship management middle-range theory
Deszczyński, Bartosz
;
Beręsewicz, Maciej
- In:
Journal of business research : JBR
135
(
2021
),
pp. 358-372
Persistent link: https://www.econbiz.de/10012647878
Saved in:
17
A network perspective on resource interaction : past, present and future
Baraldi, Enrico
;
Harrison, Debbie
;
Kask, Johan
; …
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014547413
Saved in:
18
Relational exchanges in the sales domain : a review and research agenda through the lens of commitment-trust theory of relationship marketing
Badrinarayanan, Vishag
;
Ramachandran, Indu
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014551991
Saved in:
19
AI and digitalization in relationship management : impact of adopting AI-embedded CRM system
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Journal of business research : JBR
150
(
2022
),
pp. 437-450
Persistent link: https://www.econbiz.de/10013365740
Saved in:
20
Customer misbehavior and service providers' risk perception in the sharing economy
Roßmannek, Oliver
;
David, Natalie
;
Schramm-Klein, Hanna
; …
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014535217
Saved in:
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