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~isPartOf:"Cases on strategic social media utilization in the nonprofit sector"
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Internet marketing
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Cases on strategic social media utilization in the nonprofit sector
Journal of business research : JBR
952
Journal of retailing and consumer services
716
SpringerLink / Bücher
581
Technological forecasting & social change : an international journal
537
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
421
Telecommunications policy : the international journal of digital economy, data sciences and new media
403
NBER working paper series
378
Management science : journal of the Institute for Operations Research and the Management Sciences
325
Information systems research : ISR
323
Electronic commerce research
318
Springer eBook Collection
316
International journal of business information systems : IJBIS
313
Working paper / National Bureau of Economic Research, Inc.
297
International journal of internet marketing and advertising : IJIMA
287
Journal of internet commerce
265
NBER Working Paper
258
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
248
Journal of payments strategy & systems
244
Information systems and e-business management : ISeB
230
Industrial marketing management : the international journal for industrial and high-tech firms
229
Journal of management information systems : JMIS
227
International journal of hospitality management
224
Tourism management : research, policies, practice
224
International journal of electronic marketing and retailing : IJEMR
211
International journal of e-business research : an official publication of the Information Resources Management Association
204
Electronic commerce research and applications
200
Psychology & marketing
197
CESifo working papers
196
Journal of electronic commerce research : JECR
195
International journal of electronic commerce : IJEC
194
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
194
International journal of production research
179
Journal of advertising research
175
European journal of operational research : EJOR
174
Information economics and policy : IEP
173
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
173
Business horizons
169
Management information systems : mis quarterly
168
Premier reference source
168
International journal of production economics
167
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ECONIS (ZBW)
11
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10
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11
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1
Cat videos for a cause : a nonprofit social media marketing case study of the Central Brevard Humane Society
Schaefer, Gayla
;
Hersey, Leigh Nanney
- In:
Cases on strategic social media utilization in the …
,
(pp. 123-152)
.
2015
Persistent link: https://www.econbiz.de/10010507691
Saved in:
2
Social media as a tool for nonprofit advocacy and civic engagement : a case study of Blue Star Families
Chapman, David
;
Morris, John C.
;
Miller-Stevens, Katrina
; …
- In:
Cases on strategic social media utilization in the …
,
(pp. 66-93)
.
2015
Persistent link: https://www.econbiz.de/10010507694
Saved in:
3
Enhancing organizational capacity through the use of social media
Sun, Rui
;
Asencio, Hugo
;
Reid, Julie
- In:
Cases on strategic social media utilization in the …
,
(pp. 262-300)
.
2015
Persistent link: https://www.econbiz.de/10010507809
Saved in:
4
Social media and civil society organizations (CSOS) : transformed challenges for governance
Steen-Johnsen, Kari
;
Enjolras, Bernard
- In:
Cases on strategic social media utilization in the …
,
(pp. 237-260)
.
2015
Persistent link: https://www.econbiz.de/10010507826
Saved in:
5
Aligning the virtual with the physical : social media, strategy, and Arts and Gardens
Dumont, Georgette E.
- In:
Cases on strategic social media utilization in the …
,
(pp. 184-208)
.
2015
Persistent link: https://www.econbiz.de/10010507828
Saved in:
6
Creating brand ambassadors : strategic online engagement in a nonprofit association
Nemenoff, Erin K.
;
Schenk, Julia
- In:
Cases on strategic social media utilization in the …
,
(pp. 153-183)
.
2015
Persistent link: https://www.econbiz.de/10010507830
Saved in:
7
Microblogging (Weibo) and environmental nonprofit organizations in China : the case of urban air pollution monitoring campaign
Ma, Liang
;
Zhang, Zhibin
- In:
Cases on strategic social media utilization in the …
,
(pp. 94-121)
.
2015
Persistent link: https://www.econbiz.de/10010507692
Saved in:
8
Peer-to-peer fundraising success : Paws With A Cause®
Adler, Samantha
;
Carpenter, Heather
- In:
Cases on strategic social media utilization in the …
,
(pp. 24-64)
.
2015
Persistent link: https://www.econbiz.de/10010507697
Saved in:
9
Social media in crisis : how social media created a NPO and relief during a wildfire crisis
Brengarth, Lauren Bacon
;
Mujkic, Edin
;
Millar, Meg A.
- In:
Cases on strategic social media utilization in the …
,
(pp. 1-23)
.
2015
Persistent link: https://www.econbiz.de/10010507699
Saved in:
10
Friend raising : how the United Way of Chester County uses social media to drive change
Turner, Allison
;
Mattson, Kelsey
- In:
Cases on strategic social media utilization in the …
,
(pp. 301-331)
.
2015
Persistent link: https://www.econbiz.de/10010507807
Saved in:
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