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~isPartOf:"Contemplating corporate marketing, identity and communication"
~subject:"Corporate Social Responsibility"
~subject:"Corporate culture"
~subject:"Customer satisfaction"
~subject:"Stakeholder"
~subject:"Öffentlichkeitsarbeit"
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Search: subject_exact:"Corporate reputation"
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Corporate Social Responsibility
Corporate culture
Customer satisfaction
Stakeholder
Öffentlichkeitsarbeit
Corporate reputation
8
Firmenimage
8
Marketing management
4
Marketingmanagement
4
Unternehmenskultur
3
Corporate social responsibility
2
Public relations
2
1950-2009
1
Bibliometrics
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Brand architecture
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China
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Economics department
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Empirical method
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Nielsen, Anne Ellerup
2
Balmer, John M. T.
1
Brexendorf, Tim Oliver
1
Illia, Laura
1
Johansen, Trine Susanne
1
Kernstock, Joachim
1
Thomsen, Christa
1
Ying, Fan
1
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Contemplating corporate marketing, identity and communication
Journal of business ethics : JOBE
64
Corporate reputation review : an international journal
63
Corporate communications : an international journal
42
Journal of business research : JBR
42
The journal of brand management : an international journal
37
Corporate social responsibility and environmental management
23
Corporate reputation review
20
European journal of marketing : EJM
20
SpringerLink / Bücher
19
Journal of retailing and consumer services
17
Journal of marketing communications
16
Academy of Management journal : AMJ
13
Cogent business & management
13
Industrial marketing management : the international journal for industrial and high-tech firms
13
Journal of communication management : an international journal
13
Organizational identity in practice
12
The journal of product & brand management
12
Business & society
11
International studies of management and organization
11
Marketing intelligence & planning
11
Journal of business ethics : JBE
9
Strategisches Issues Management : vom erfolgreichen Umgang mit Krisen und Profilierungsthemen ; Konzepte - Implikationen - Best Practices
9
Australasian marketing journal
8
International journal of business communication : IJBC ; a publication of the Association of Business Communication
8
International journal of contemporary hospitality management
8
International journal of hospitality management
8
Journal of business strategy
8
Journal of marketing management : MM
8
Journal of strategic marketing
8
Reputation Management
8
The Academy of Management review : AMR
8
Economic research
7
Journal of hospitality marketing & management
7
Qualitative market research : an international journal
7
Unternehmenskommunikation : Kommunikationsmanagement aus Sicht der Unternehmensführung
7
Business horizons
6
Corporate brand and corporate reputation
6
Harvard-Business-Manager : das Wissen der Besten
6
Internal Branding : wie Sie Ihre Mitarbeiter zu Markenbotschaftern machen
6
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ECONIS (ZBW)
6
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1
Business schools' use of corporate social responsibility as a corporate marketing strategy
Nielsen, Anne Ellerup
;
Thomsen, Christa
- In:
Contemplating corporate marketing, identity and …
,
(pp. 144-156)
.
2010
Persistent link: https://www.econbiz.de/10008658052
Saved in:
2
Corporate communications in China : a preliminary study
Ying, Fan
- In:
Contemplating corporate marketing, identity and …
,
(pp. 122-131)
.
2010
Persistent link: https://www.econbiz.de/10008658055
Saved in:
3
Exploring how organizational identity is affected by the arrival of new members
Illia, Laura
- In:
Contemplating corporate marketing, identity and …
,
(pp. 73-90)
.
2010
Persistent link: https://www.econbiz.de/10008658058
Saved in:
4
Corporate social responsibility and corporate identity : potentials for disciplinary cross-fertilization within research and teaching
Nielsen, Anne Ellerup
;
Johansen, Trine Susanne
- In:
Contemplating corporate marketing, identity and …
,
(pp. 51-59)
.
2010
Persistent link: https://www.econbiz.de/10008658060
Saved in:
5
Schools of thought in corporate marketing : traces and future perspectives
Kernstock, Joachim
;
Brexendorf, Tim Oliver
- In:
Contemplating corporate marketing, identity and …
,
(pp. 36-48)
.
2010
Persistent link: https://www.econbiz.de/10008658062
Saved in:
6
Weathervanes or signposts? Constructs or philosophy? : scrutinizing and explicating corporate image, corporate identity, corporate communications, corporate reputation, corporate b...
Balmer, John M. T.
- In:
Contemplating corporate marketing, identity and …
,
(pp. 3-35)
.
2010
Persistent link: https://www.econbiz.de/10008658063
Saved in:
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