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~isPartOf:"Data mining for design and marketing"
~isPartOf:"International journal of electronic customer relationship management : IJECRM"
~subject:"Data Mining"
~subject:"Market research"
~subject:"Wissensmanagement"
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Data mining for design and marketing
International journal of electronic customer relationship management : IJECRM
SpringerLink / Bücher
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2
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Arbeitspapier / Institut für Marketing und Unternehmungsführung, Universität Bern
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Chaos, complexity and leadership 2012
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Das Internet der Zukunft : bewährte Erfolgstreiber und neue Chancen ; Wolfgang Fritz zum 60. Geburtstag
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Fuzzy methods for customer relationship management and marketing : applications and classifications
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Handbook on ethics and marketing
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International journal of economics and management science : a biennual journal of School of Management ; the journal of Society of Economics and Management Research (SEMAR), School of Management, Pondicherry University
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Aligning customer knowledge management tools with business strategy
Al-Busaidi, Kamla Ali
- In:
International journal of electronic customer …
7
(
2013
)
2
,
pp. 117-134
Persistent link: https://www.econbiz.de/10010395820
Saved in:
2
An approach to optimised customer segmentation and profiling using RFM, LTV, and demographic features
Namvar, Morteza
;
Khakabimamaghani, Sahand
;
Gholamian, …
- In:
International journal of electronic customer …
5
(
2011
)
3/4
,
pp. 220-235
Persistent link: https://www.econbiz.de/10009489261
Saved in:
3
Application of segmentation in customer relationship management : a data mining perspective
Ranjan, Jayanthi
;
Agarwal, Ruchi
- In:
International journal of electronic customer …
3
(
2009
)
4
,
pp. 402-414
Persistent link: https://www.econbiz.de/10003935726
Saved in:
4
Association bundle-based market basket analysis
Huang, Wenxue
;
Krneta, Milorad
;
Lin, Limin
;
Wu, Jianhong
- In:
Data mining for design and marketing
,
(pp. 187-209)
.
2009
Persistent link: https://www.econbiz.de/10003861758
Saved in:
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