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~isPartOf:"Die Kausalanalyse : ein Instrument der empirischen betriebswirtschaftlichen Forschung"
~isPartOf:"International journal of business and emerging markets : IJBEM"
~isPartOf:"Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction"
~isPartOf:"Journal of targeting, measurement and analysis for marketing"
~isPartOf:"Research and the development of pedagogical materials : working papers"
~person:"Alashban, Aref A."
~person:"Amoako, George Kofi"
~person:"Azadi, Mohammad"
~person:"Backhaus, Klaus"
~person:"Deependra Singh"
~person:"Khare, Arpita"
~person:"Malhotra, Naresh K."
~person:"Xun, Jiyao"
~subject:"B-to-B-Marketing"
~subject:"Emerging economies"
~subject:"Konsumentenverhalten"
~subject:"Kundenzufriedenheit"
~subject:"Supplier relationship management"
~subject:"relationship marketing"
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B-to-B-Marketing
Emerging economies
Konsumentenverhalten
Kundenzufriedenheit
Supplier relationship management
relationship marketing
Consumer behaviour
9
Beziehungsmarketing
6
Relationship marketing
6
Brand image
3
Brand management
3
India
3
Indien
3
Lieferantenmanagement
3
Markenführung
3
Markenimage
3
Brand
2
Business-to-business marketing
2
Customer satisfaction
2
E-commerce
2
Electronic Commerce
2
Emotion
2
Ghana
2
Markenartikel
2
Market research
2
Marktforschung
2
Structural equation model
2
Strukturgleichungsmodell
2
Advertising industry
1
Bank
1
Bank marketing
1
Bankgeschäft
1
Banking services
1
Bankmarketing
1
Bekleidung
1
Brand experience
1
Brand identification
1
Clothing
1
Confidence
1
Consumption
1
Customer value
1
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11
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10
Aufsatz in Zeitschrift
10
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English
12
German
1
Author
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Alashban, Aref A.
Amoako, George Kofi
Azadi, Mohammad
Backhaus, Klaus
Deependra Singh
Khare, Arpita
Malhotra, Naresh K.
Xun, Jiyao
James, William L.
3
Fazli-Salehi, Reza
2
Fink, Robert C.
2
Hatten, Kenneth J.
2
Jain, Arun K.
2
Jensen, Morten Bach
2
Pilny, Henrietta Leonie
2
Pinson, Christian
2
Svensson, Göran
2
Torres, Ivonne M.
2
Zúñiga, Miguel Ángel
2
Abratt, Russell
1
Agarwal, Reeti
1
Agarwal, Sakshi
1
Ahuja, Vandana
1
Aish, Ehab Abou
1
Ajay Singh
1
Alam, Shahid
1
Alavi, Ali
1
Albaum, Gerald S.
1
Albrecht, Lisa
1
Ali, Ahsan
1
Almomani, Hamzeh Q.
1
Amir, Aysel
1
Amponsah, David K.
1
Antipov, Evgeny A.
1
Arghashi, Vahideh
1
Babay, Hanene
1
Baber, Prerana
1
Baber, Ruturaj
1
Bagherzadeh, Javad
1
Bahadur, Waseem
1
Bahia, Kamilia
1
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Die Kausalanalyse : ein Instrument der empirischen betriebswirtschaftlichen Forschung
International journal of business and emerging markets : IJBEM
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
Journal of targeting, measurement and analysis for marketing
Research and the development of pedagogical materials : working papers
Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
7
Arbeitspapiere des Betriebswirtschaftlichen Instituts für Anlagen und Systemtechnologien
5
Journal of business-to-business marketing
5
Journal of international consumer marketing
5
Marketing intelligence & planning
5
International journal of electronic marketing and retailing : IJEMR
3
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
2
Die Betriebswirtschaft : DBW
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of business competition and growth : IJBCG
2
International journal of consumer studies
2
Journal of African business
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of hospitality and tourism insights
2
Journal of retailing and consumer services
2
Psychology & marketing
2
Review of marketing research
2
AMS review : official publication of the Academy of Marketing Science
1
Development, management and governance of relationships : 1996 International Conference on Relationship Marketing ; [March 29 - 31, 1996, Berlin]
1
Electronic markets : the international journal on networked business
1
Enhancing enterprise competitiveness : (marketing, people, IT and entrepreneurship)
1
Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen
1
Entwicklungen des Investitionsgütermarketing
1
Excellence im Marketing - Erfolgsfaktoren im Wandel : Dokumentation des 5. Münsteraner Marketing-Symposiums aus Anlass des 30-jährigen Bestehens des Instituts für Marketing an der Westfälischen Wilhelms-Universität Münster am 16. Oktober 1999
1
Handbuch Kundenbindungsmanagement : Strategien und Instrumente für ein erfolgreiches CRM
1
Innovatives Marketing : Entscheidungsfelder - Management - Instrumente ; Hermann Diller zum 60. Geburtstag
1
International journal of Indian culture and business management
1
International journal of emerging markets
1
International journal of internet marketing and advertising : IJIMA
1
International journal of retail & distribution management
1
International journal of retail and distribution management
1
Internetökonomie : ein interdisziplinärer Beitrag zur Erklärung und Gestaltung hybrider Systeme
1
Journal of business research : JBR
1
Journal of customer behaviour
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
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All
ECONIS (ZBW)
13
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1
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13
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date (oldest first)
1
Relationship
marketing
, orientation, brand equity and firm value : the mediating role of customer value : an emerging market perspective
Amoako, George Kofi
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
4
,
pp. 280-308
Persistent link: https://www.econbiz.de/10012181030
Saved in:
2
Antecedents and outcomes of brand identification with apple products among Iranian consumers
Fazli-Salehi, Reza
;
Azadi, Mohammad
;
Torres, Ivonne M.
; …
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
2
,
pp. 135-155
Persistent link: https://www.econbiz.de/10012515003
Saved in:
3
Brand experience-brand love relationship for Indian hypermarket brands : the moderating role of customer personality traits
Deependra Singh
;
Bajpai, Naval
;
Kulshreshtha, Kushagra
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
1
,
pp. 20-41
Persistent link: https://www.econbiz.de/10012483395
Saved in:
4
Relationship
marketing
and repurchase intention in Ghana's hospitality industry : an empirical examination of trust and commitment
Amoako, George Kofi
;
Kutu-Adu, Solomon G.
;
Caesar, …
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
2
,
pp. 77-107
Persistent link: https://www.econbiz.de/10012181020
Saved in:
5
Multi-item scale development for online consumption emotion construct and psychometric evaluation for relationship
marketing
Kautish, Pradeep
;
Sharma, Rajesh
;
Khare, Arpita
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
2
,
pp. 91-134
Persistent link: https://www.econbiz.de/10012515002
Saved in:
6
Measuring the effects of dating websites' investments in user self-presentation and peer-interactivity on firm performance
Xun, Jiyao
- In:
Journal of targeting, measurement and analysis for marketing
19
(
2011
)
3/4
,
pp. 183-193
Persistent link: https://www.econbiz.de/10009427434
Saved in:
7
Einsatz der Kausalanalyse in der empirischen Forschung zum Investitionsgütermarketing
Backhaus, Klaus
- In:
Die Kausalanalyse : ein Instrument der empirischen …
,
(pp. 149-168)
.
1998
Persistent link: https://www.econbiz.de/10001299882
Saved in:
8
Applying netnography to market research : the case of the online forum
Xun, Jiyao
;
Reynolds, Jonathan
- In:
Journal of targeting, measurement and analysis for marketing
18
(
2010
)
1
,
pp. 17-31
Persistent link: https://www.econbiz.de/10003964161
Saved in:
9
The evolution of retailing in India's small towns
Khare, Arpita
;
Mayo, Michael C.
- In:
International journal of business and emerging markets …
2
(
2010
)
1
,
pp. 58-76
Persistent link: https://www.econbiz.de/10003901781
Saved in:
10
Predictors of fashion clothing involvement among Indian youth
Khare, Arpita
;
Rakesh, Sapna
- In:
Journal of targeting, measurement and analysis for marketing
18
(
2010
)
3/4
,
pp. 209-220
Persistent link: https://www.econbiz.de/10008840818
Saved in:
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