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~isPartOf:"EBL-Schweitzer"
~isPartOf:"Legends in marketing"
~isPartOf:"Readings in marketing : the qualitative and quantitative areas"
~isPartOf:"SpringerLink / Bücher"
~isPartOf:"The Prentice-Hall series in marketing"
~subject:"Marketing"
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Search: person:"Kotler, Philip"
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Marketing
Marketingmanagement
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2
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Kotler, Philip
14
Andreasen, Alan R.
3
Varadarajan, Rajan
2
Zaltman, Gerald
2
Achrol, Ravi S.
1
Ambler, Tim
1
Bagozzi, Richard P.
1
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1
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1
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1
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1
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EBL-Schweitzer
Legends in marketing
Readings in marketing : the qualitative and quantitative areas
SpringerLink / Bücher
The Prentice-Hall series in marketing
Always learning
7
wi - Wirtschaft
6
Does marketing need reform? : fresh perspectives on the future
2
Erfolgreich mit den Großen des Marketings : [Best of Marketing]
2
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Always Learning
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H2H Marketing : Case Studies on Human-to-Human Marketing
1
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1
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1
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1
Legends in marketing series
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Macromarketing - a global focus ; Vol. 4
1
Marktorientierte Unternehmensführung : Reflexionen - Denkanstöße - Perspektiven ; Festschrift für Heribert Meffert zum 60. Geburtstag
1
Palgrave Executive Essentials
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Pearson Education International
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1
Pearson one
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Perspectives marketing
1
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Sunrise ... sunset : challenging the myth of industrial obsolescence
1
The Prentice Hall series in marketing
1
The journal of business strategy
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wi - Wirtschaft / Marketing
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ECONIS (ZBW)
14
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1
Planned social change and the diffusion of innovation
Zaltman, Gerald
;
Bagozzi, Richard P.
;
Andreasen, Alan R.
; …
-
2018
Persistent link: https://www.econbiz.de/10011899968
Saved in:
2
The social and ethical side of marketing
Kotler, Philip
-
2012
Persistent link: https://www.econbiz.de/10009503396
Saved in:
3
Broadening the concept and applications of marketing
Kotler, Philip
-
2012
Persistent link: https://www.econbiz.de/10009503397
Saved in:
4
Marketing in the new economy
Kotler, Philip
-
2012
Persistent link: https://www.econbiz.de/10009503398
Saved in:
5
Globalization and international marketing competition
Kotler, Philip
-
2012
Persistent link: https://www.econbiz.de/10009503399
Saved in:
6
Strategic marketing
Kotler, Philip
-
2012
Persistent link: https://www.econbiz.de/10009503400
Saved in:
7
Improving the role and practice of marketing
Kotler, Philip
-
2012
Persistent link: https://www.econbiz.de/10009503401
Saved in:
8
Creating and managing the product mix
Kotler, Philip
-
2012
Persistent link: https://www.econbiz.de/10009503402
Saved in:
9
Analytical marketing
Kotler, Philip
-
2012
Persistent link: https://www.econbiz.de/10009503403
Saved in:
10
Marketing theory and orientations
Kotler, Philip
-
2012
Persistent link: https://www.econbiz.de/10009503404
Saved in:
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