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~isPartOf:"Economics letters"
~isPartOf:"International journal of pharmaceutical and healthcare marketing : IJPHM"
~source:"econis"
~subject:"Arzneimittel"
~subject:"Markenartikel"
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Arzneimittel
Markenartikel
Pharmaceuticals
101
Pharmaceutical industry
41
Pharmaindustrie
41
Consumer behaviour
23
Konsumentenverhalten
23
Advertising effects
19
Werbewirkung
19
Advertising
17
Werbung
17
Direct marketing
16
Direktmarketing
16
Arzneimittelmarkt
15
Pharmaceutical market
15
Physicians
15
Ärzte
15
USA
13
United States
13
Brand
9
Generic drugs
9
Generika
9
Pharmacology
9
Pharmakologie
9
Gesundheitspolitik
8
Health policy
8
Coronavirus
7
Elderly people
7
Gesundheitskosten
7
Gesundheitsversorgung
7
Health care
7
Health care costs
7
Impfung
7
Theorie
7
Theory
7
Vaccination
7
Ältere Menschen
7
Infectious disease
6
Infektionskrankheit
6
Beziehungsmarketing
5
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35
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Article
98
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2
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Article in journal
100
Aufsatz in Zeitschrift
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Collection of articles of several authors
2
Mehrbändiges Werk
2
Multi-volume publication
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Sammelwerk
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English
100
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Mukherjee, Avinandan
4
Alkhateeb, Fadi M.
2
Bebber, Robert J.
2
Fiedler, Beth Ann
2
Huh, Jisu
2
Iacocca, Kathleen
2
Ju, Ilwoo
2
Kalyanaram, Gurumurthy
2
Lee-Wingate, Sooyeon Nikki
2
Mackert, Michael
2
Xie, Ying
2
Yu, Yu
2
Zhao, Yao
2
Abernathy, Ty
1
Adams-Price, Carolyn
1
Agranov, Marina
1
Ahmad, Niaz
1
Ali Shah, Syed Zulfiqar
1
Araujo, Clecio Falcao
1
Ashill, Nicholas J.
1
Athavale, Amod S.
1
Awan, Muhammad Usman
1
Babus, Ana
1
Baidoo, Patricia
1
Ball, Jennifer
1
Banahan, Benjamin F., III
1
Banerjee, Asok Kumar
1
Barak, Adam
1
Barbosa, Hugo
1
Baugh, David K.
1
Bayazidi, Yahya
1
Bello, Roberto
1
Bentley, John O.
1
Bergner, Kai N.
1
Bhutada, Nilesh
1
Bitar, Rema
1
Blackwell, Steven A.
1
Boudewyns, Vanessa
1
Bovell, Leah
1
Bredenkamp, Jhandré
1
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Economics letters
International journal of pharmaceutical and healthcare marketing : IJPHM
NBER working paper series
332
NBER Working Paper
263
Working paper / National Bureau of Economic Research, Inc.
260
Journal of health economics
114
The European journal of health economics : HEPAC ; health economics in prevention and care
111
Health economics
105
Discussion paper series / IZA
63
Health affairs : at the intersection of health, health care, and policy
63
CESifo working papers
56
Health marketing quarterly
51
Journal of medical marketing : device, diagnostic and pharmaceutical marketing
46
Research paper
44
Discussion papers / CEPR
34
Health economics review
33
IZA Discussion Paper
29
Management science : journal of the Institute for Operations Research and the Management Sciences
29
Applied economics
28
Journal of pharmaceutical finance, economics & policy
28
Research policy : policy, management and economic studies of science, technology and innovation
27
Working paper
27
International journal of the economics of business
26
The European journal of health economics
25
Journal of illicit economies and development : JIED
24
International journal of health economics and management
23
Journal of research in pharmaceutical economics
23
The American economic review
22
Research papers / South Centre
21
American economic journal : a journal of the American Economic Association
20
Applied economics letters
20
European journal of operational research : EJOR
20
Forum for health economics & policy : an evolving collection of symposia on important health care issues
20
Journal of economic behavior & organization : JEBO
20
Allokation im marktwirtschaftlichen System
19
International journal of industrial organization
19
Health care management science
18
The journal of law & economics
18
CESifo Working Paper Series
17
Discussion paper / Centre for Economic Policy Research
17
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ECONIS (ZBW)
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11
FDA approval announcements : attention-grabbing or event-day misspecification?
Hamill, Philip
;
Hutchinson, Mark
;
Quang Minh Nhi Nguyen
; …
- In:
Economics letters
170
(
2018
),
pp. 171-174
Persistent link: https://www.econbiz.de/10012019644
Saved in:
12
Physicians prescribing originals causes welfare losses
Granlund, David
;
Sundström, David
- In:
Economics letters
170
(
2018
),
pp. 143-146
Persistent link: https://www.econbiz.de/10012019676
Saved in:
13
Investigating the effects of medical marijuana laws on educational attainment
Li, Yajuan
;
Palma, Marco A.
- In:
Economics letters
164
(
2018
),
pp. 43-45
Persistent link: https://www.econbiz.de/10011939928
Saved in:
14
Thinking about fair balance : how prescription drug advertising disclosure prominence works?
Ju, Ilwoo
- In:
International journal of pharmaceutical and healthcare …
11
(
2017
)
1
,
pp. 2-15
Persistent link: https://www.econbiz.de/10011705003
Saved in:
15
Physicians' attitude towards direct to consumer advertising of pharmaceutical drugs
Siddiqi, Arslan Ahmad
;
Ali Shah, Syed Zulfiqar
- In:
International journal of pharmaceutical and healthcare …
11
(
2017
)
1
,
pp. 37-48
Persistent link: https://www.econbiz.de/10011705008
Saved in:
16
The adverse effect of doctors' skepticism toward prescription drugs
Johnson, Devon
;
Riley, Breagin K.
;
Sato, Shintaro
- In:
International journal of pharmaceutical and healthcare …
11
(
2017
)
3
,
pp. 222-234
Persistent link: https://www.econbiz.de/10011799078
Saved in:
17
Firm level profitability determinants in Indian drugs and pharmaceutical industry
Tyagi, Shilpi
;
Nauriyal, D. K.
- In:
International journal of pharmaceutical and healthcare …
11
(
2017
)
3
,
pp. 271-290
Persistent link: https://www.econbiz.de/10011799086
Saved in:
18
Physicians' relationship with the pharmaceutical industry and its reflection in introduction of a new drug
Matikainen, Minna
;
Olkkonen, Leena
;
Katajavouri, Nina
; …
- In:
International journal of pharmaceutical and healthcare …
11
(
2017
)
3
,
pp. 309-326
Persistent link: https://www.econbiz.de/10011799091
Saved in:
19
Factors influencing prescribing decisions among physicians : empirical study on generic drugs
Sanyal, Shamindra Nath
;
Datta, Saroj Kumar
;
Banerjee, …
- In:
International journal of pharmaceutical and healthcare …
11
(
2017
)
4
,
pp. 330-360
Persistent link: https://www.econbiz.de/10011812856
Saved in:
20
The effects of advertising skepticism in consumer prescription drug advertising : the moderating role of risk disclosure location
Ju, Ilwoo
- In:
International journal of pharmaceutical and healthcare …
11
(
2017
)
4
,
pp. 395-411
Persistent link: https://www.econbiz.de/10011812887
Saved in:
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