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~isPartOf:"Electronic commerce research and applications"
~isPartOf:"Electronic commerce research"
~isPartOf:"Journal of international marketing"
~isPartOf:"Journal of management information systems : JMIS"
~subject:"Data mining"
~subject:"Internet marketing"
~subject:"Konsumentenverhalten"
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Search: subject:"Vertrieb"
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Data mining
Internet marketing
Konsumentenverhalten
Online retailing
260
Online-Handel
260
Consumer behaviour
176
E-commerce
171
Electronic Commerce
170
International marketing
122
Internationales Marketing
122
Online-Marketing
74
Social Web
69
Social web
69
Beziehungsmarketing
44
Relationship marketing
44
Viral marketing
41
Virales Marketing
41
Internet
38
Personalization
37
Personalisierung
36
Brand management
31
Markenführung
31
China
26
Marketing management
22
Marketingmanagement
22
Confidence
21
Vertrauen
21
Brand image
20
Globalisierung
20
Globalization
20
Markenimage
20
Preismanagement
20
Pricing strategy
20
Distribution channel
18
Einzelhandel
18
Multinationales Unternehmen
18
Retail trade
18
Transnational corporation
18
Vertriebsweg
18
Data Mining
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211
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212
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212
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1
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English
212
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Benbasat, Izak
6
Davvetas, Vasileios
3
Dennis, Alan
3
Diamantopoulos, Adamantios
3
Fan, Weiguo
3
Martinez, Luis F.
3
Nijssen, E. J.
3
Oh, Wonseok
3
Qiu, Liangfei
3
Steenkamp, Jan-Benedict E. M.
3
Sugumaran, Vijayan
3
Alden, Dana
2
Cheng, Hsing Kenneth
2
Cheng, Xusen
2
Coulter, Robin A.
2
Douglas, Susan P.
2
Duan, Wenjing
2
Galletta, Dennis F.
2
Ghoshal, Abhijeet
2
Goh, Kim Huat
2
Guo, Xiaoling
2
Kumar, V.
2
Liao, Qinyu
2
Liu, Qihua
2
Magnusson, Peter
2
Moody, Gregory D.
2
Mou, Jian
2
Palmatier, Robert W.
2
Papadopoulos, Nicolas G.
2
Papagiannidis, Savvas
2
Pavlou, Paul A.
2
Qiuzhen, Wang
2
Strizhakova, Yuliya
2
Teng, Ching-i
2
Westjohn, Stanford A.
2
Xu, Wei
2
Zhang, Liyi
2
Ahn, Jae-Hyeon
1
Al-Natour, Sameh
1
Alamanos, Eleftherios
1
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Electronic commerce research and applications
Electronic commerce research
Journal of international marketing
Journal of management information systems : JMIS
Journal of retailing and consumer services
357
Journal of business research : JBR
217
International journal of electronic marketing and retailing : IJEMR
91
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
88
Journal of internet commerce
86
Information systems research : ISR
66
Asia Pacific journal of marketing and logistics
58
International journal of internet marketing and advertising : IJIMA
58
International journal of retail & distribution management
55
The international review of retail, distribution and consumer research
55
Cogent business & management
54
Journal of electronic commerce research : JECR
54
International marketing review
51
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
51
Journal of retailing
51
Journal of international consumer marketing
50
International journal of hospitality management
49
International journal of retail and distribution management
49
International journal of consumer studies
48
Management science : journal of the Institute for Operations Research and the Management Sciences
48
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
46
International journal of electronic commerce : IJEC
45
International journal of e-business research : an official publication of the Information Resources Management Association
42
Journal of global marketing
41
Psychology & marketing
41
International journal of business information systems : IJBIS
40
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
38
Technological forecasting & social change : an international journal
36
Journal of fashion marketing and management
34
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
32
Journal of the Academy of Marketing Science
29
Tourism management : research, policies, practice
28
SpringerLink / Bücher
27
Journal of strategic marketing
26
International journal of contemporary hospitality management
25
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
25
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ECONIS (ZBW)
212
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1
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212
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1
Importance of the perceived quality of touchpoints for customer journey analysis : evidence from the B2B sector
Koch, Christian
;
Hartmann, Michael
- In:
Electronic commerce research
23
(
2023
)
3
,
pp. 1515-1538
Persistent link: https://www.econbiz.de/10014383044
Saved in:
2
The impact of COVID-19 pandemic restrictions on offline and online grocery shopping : new normal or old habits?
Brüggemann, Philipp
;
Olbrich, Rainer
- In:
Electronic commerce research
23
(
2023
)
4
,
pp. 2051-2072
Persistent link: https://www.econbiz.de/10014418063
Saved in:
3
Becoming TikTok famous : strategies for global brands to engage consumers in an emerging market
Wahid, Risqo
;
Karjaluoto, Heikki
;
Taiminen, Kimmo
; …
- In:
Journal of international marketing
31
(
2023
)
1
,
pp. 106-123
Persistent link: https://www.econbiz.de/10014233467
Saved in:
4
Let's play! : gamification as a marketing tool to deliver a digital luxury experience
Milanesi, Matilde
;
Guercini, Simone
;
Runfola, Andrea
- In:
Electronic commerce research
23
(
2023
)
4
,
pp. 2135-2152
Persistent link: https://www.econbiz.de/10014418069
Saved in:
5
Competition and cognition in the market for online news
Ray, Abhishek
;
Ghasemkhani, Hossein
;
Martinelli, Cesar
- In:
Journal of management information systems : JMIS
41
(
2024
)
2
,
pp. 367-393
Persistent link: https://www.econbiz.de/10014583043
Saved in:
6
Role of "Likes" and "Dislikes" in influencing user behaviors on social media
Turel, Ofir
;
Qahri-Saremi, Hamed
- In:
Journal of management information systems : JMIS
41
(
2024
)
2
,
pp. 515-545
Persistent link: https://www.econbiz.de/10014583070
Saved in:
7
Engaging business customers through online experiences in different cultures
Weiger, Welf Hermann
- In:
Journal of international marketing
31
(
2023
)
3
,
pp. 59-79
Persistent link: https://www.econbiz.de/10014368373
Saved in:
8
Online customer engagement in the post-pandemic scenario : a hybrid thematic analysis of the luxury fashion industry
Hoang, Duc
;
Kousi, Sofia
;
Martinez, Luis F.
- In:
Electronic commerce research
23
(
2023
)
3
,
pp. 1401-1428
Persistent link: https://www.econbiz.de/10014383026
Saved in:
9
Configuring managerial factors to enhance omnichannel experience and customer engagement behaviors for a solid loyalty loop
Suh, Taewon
;
Lee, Sang Bong
- In:
Electronic commerce research
23
(
2023
)
3
,
pp. 1591-1619
Persistent link: https://www.econbiz.de/10014383098
Saved in:
10
Experimental study of the effects of structural assurance, personal experiences, and product reviews on repurchase behavior in e-commerce platforms
Sanchez-Loor, Daniel A.
;
Chang, Wei-Shiun
- In:
Electronic commerce research
23
(
2023
)
3
,
pp. 1971-2010
Persistent link: https://www.econbiz.de/10014383140
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