//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"European journal of marketing"
~isPartOf:"Foreign trade review : quarterly journal of Indian Institute of Foreign Trade"
~isPartOf:"International journal of advertising : the review of marketing communications"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of marketing communications"
~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~subject:"Bewertung"
~subject:"Brand"
~subject:"Customer satisfaction"
~subject:"Fashion"
~subject:"Internet marketing"
~subject:"Sustainability"
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search:
Narrow search
Delete all filters
| 17 applied filters
Year of publication
From:
To:
Subject
All
Bewertung
Brand
Customer satisfaction
Fashion
Internet marketing
Sustainability
Consumer behaviour
24
Konsumentenverhalten
24
Relationship marketing
10
Beziehungsmarketing
9
Bibliometrics
9
Bibliometrie
9
Brand management
7
Markenführung
7
Digitalisierung
6
Digitization
6
Brand image
5
Markenimage
5
Kundenzufriedenheit
4
Social Web
4
Social web
4
Systematic literature review
4
Customer integration
3
Dienstleistungsqualität
3
E-commerce
3
Einzelhandel
3
Electronic Commerce
3
Entrepreneurship
3
Entrepreneurship approach
3
Innovation
3
Jugendliche
3
Kundenintegration
3
Personality psychology
3
Persönlichkeitspsychologie
3
Retail trade
3
Service quality
3
Systematic review
3
Viral marketing
3
Virales Marketing
3
Youth
3
B-to-B-Marketing
2
Beschwerdemanagement
2
Branding
2
more ...
less ...
Online availability
All
Undetermined
10
Type of publication
All
Article
12
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
12
Language
All
English
Spanish
Author
All
Beatty, Sharon E.
Paul, Justin
Roy, Sanjit
Ko, Eunju
23
Filieri, Raffaele
9
Kim, Juran
8
Krishen, Anjala S.
8
Bigné Alcañiz, J. Enrique
7
Chebat, Jean-Charles
7
Dwivedi, Yogesh Kumar
7
Kim, Kyung Hoon
7
Richard, Marie-Odile
7
Seo, Yuri
7
Balaji, M. S.
6
Bellman, Steven
6
Donthu, Naveen
6
Foroudi, Pantea
6
Hudders, Liselot
6
Laroche, Michel
6
Oghazi, Pejvak
6
Shukla, Paurav
6
Barnes, Donald C.
5
Cho, Chang-Hoan
5
Choi, Jeonghye
5
Choi, Yung Kyun
5
Diamantopoulos, Adamantios
5
Gupta, Suraksha
5
Gustafsson, Anders
5
Kim, Jooyoung
5
Kim, Sang Jin
5
Li, Guoxin
5
Martin, Drew
5
Megehee, Carol M.
5
Rana, Nripendra P.
5
Teng, Lefa
5
Tiago, Flávio Borges
5
Varan, Duane
5
Veloutsou, Cleopatra
5
Walsh, Gianfranco
5
Yoon, Sukki
5
Bartikowski, Boris
4
Chen, Qimei
4
more ...
less ...
Published in...
All
European journal of marketing
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
International journal of advertising : the review of marketing communications
Journal of business research : JBR
Journal of marketing communications
Journal of retailing and consumer services
7
Journal of strategic marketing
5
Journal of service research : JSR
3
Business strategy and the environment
2
International journal of consumer studies
2
International journal of hospitality management
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Technological forecasting & social change : an international journal
2
Asia Pacific journal of marketing and logistics
1
European journal of international management : EJIM
1
European journal of marketing : EJM
1
European management journal
1
European management review : EMR
1
International business review : the official journal of the European International Business Academy
1
International journal of services, economics and management
1
International marketing review
1
Journal of advertising research
1
Journal of consumer behaviour
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of retailing
1
Journal of service research
1
Journal of the Academy of Marketing Science
1
Marketing intelligence & planning
1
The international journal of bank marketing : IJBM
1
The journal of services marketing
1
The service industries journal
1
more ...
less ...
Source
All
ECONIS (ZBW)
12
Showing
1
-
10
of
12
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Consumers' digital self-extension and pro-brand social media engagement : the role of culture
Rabbanee, Fazlul K.
;
Roy, Rajat
;
Roy, Sanjit
;
Sobh, Rana
- In:
European journal of marketing
57
(
2023
)
9
,
pp. 2199-2236
Persistent link: https://www.econbiz.de/10014448339
Saved in:
2
Consumer-brand relationship : a brand hate perspective
Roy, Sanjit
;
Sharma, Apurv
;
Bose, Sunny
;
Gaganpreet Singh
- In:
Journal of business research : JBR
144
(
2022
),
pp. 1293-1304
Persistent link: https://www.econbiz.de/10013185103
Saved in:
3
It's not whether you win or lose, it's how you play : customer delight in unpredictable experiential encounters
Barnes, Donald C.
;
Pelletier, Mark J.
;
Collier, Joel E.
; …
- In:
European journal of marketing
56
(
2022
)
8
,
pp. 2216-2249
Persistent link: https://www.econbiz.de/10013457336
Saved in:
4
Mass prestige, brand happiness and brand evangelism among consumers
Mansoor, Mahnaz
;
Paul, Justin
- In:
Journal of business research : JBR
144
(
2022
),
pp. 484-496
Persistent link: https://www.econbiz.de/10013185002
Saved in:
5
Hyper-personalization, co-creation, digital clienteling and transformation
Jain, Geetika
;
Paul, Justin
;
Śrīvāstava, Arcanā
- In:
Journal of business research : JBR
124
(
2021
),
pp. 12-23
Persistent link: https://www.econbiz.de/10012493870
Saved in:
6
Marketing-to-Millennials : Marketing 4.0, customer satisfaction and purchase intention
Dash, Ganesh
;
Kiefer, Kip
;
Paul, Justin
- In:
Journal of business research : JBR
122
(
2021
),
pp. 608-620
Persistent link: https://www.econbiz.de/10012420451
Saved in:
7
Enhancing member-institution relationships through social media : The role of other-user engagement behavior and similarity perceptions
Fujita, Momoko
;
Harrigan, Paul
;
Soutar, Geoffrey N.
; …
- In:
Journal of business research : JBR
121
(
2020
),
pp. 642-654
Persistent link: https://www.econbiz.de/10012417384
Saved in:
8
"Masstige" marketing : a review, synthesis and research agenda
Kumar, Ajay
;
Paul, Justin
;
Unnithan, Anandakuttan B.
- In:
Journal of business research : JBR
113
(
2020
),
pp. 384-398
Persistent link: https://www.econbiz.de/10012230511
Saved in:
9
Transforming community well-being through patients' lived experiences
Gallan, Andrew S.
;
McColl-Kennedy, Janet R.
; …
- In:
Journal of business research : JBR
100
(
2019
),
pp. 376-391
Persistent link: https://www.econbiz.de/10012023814
Saved in:
10
Language divergence in service encounters : revisiting its influence on word-of-mouth
Balaji, M. S.
;
Roy, Sanjit
;
Lassar, Walfried M.
- In:
Journal of business research : JBR
72
(
2017
),
pp. 210-213
Persistent link: https://www.econbiz.de/10011645579
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->