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~isPartOf:"European journal of marketing"
~isPartOf:"Foreign trade review : quarterly journal of Indian Institute of Foreign Trade"
~isPartOf:"International journal of advertising : the review of marketing communications"
~isPartOf:"Journal of marketing communications"
~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Kim, Kyung Hoon"
~person:"Merchant, Altaf"
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~type_genre:"Article in journal"
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Consumer behaviour
4
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4
Social Web
2
Social web
2
1991-1999
1
Augmented reality
1
Beziehungsmarketing
1
CFA
1
Causality analysis
1
Corporate Social Responsibility
1
Corporate social responsibility
1
Corporate sustainability efforts
1
Customer delight
1
Customer satisfaction
1
Customer service
1
Dienstleistungsqualität
1
Digital platform
1
Digitale Plattform
1
Event marketing
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Export-led growth
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Beatty, Sharon E.
Kim, Kyung Hoon
Merchant, Altaf
Paul, Justin
Roy, Sanjit
Kitchen, Philip J.
22
Taylor, Charles Raymond
22
Debroy, Bibek
16
Yoon, Sukki
13
Kerr, Gayle
12
Schultz, Don E.
11
Choi, Yung Kyun
10
Pelsmacker, Patrick de
10
Yoon, Hye Jin
10
Eisend, Martin
9
Naderer, Brigitte
9
Septianto, Felix
9
Sharan, Vyuptakesh
9
Sung, Yongjun
9
Bhattacharyya, Bisweswar
8
Hudders, Liselot
8
Katti, Vijaya
8
Lou, Chen
8
Matthes, Jörg
8
Bergkvist, Lars
7
Ricupero, Rubens
7
Rosengren, Sara
7
Arora, D. S.
6
Bellman, Steven
6
Cheong, Yunjae
6
Dens, Nathalie
6
Huh, Jisu
6
Kim, Dong Hoo
6
Lee, Jong-Ho
6
Mehta, S. S.
6
Muehling, Darrel D.
6
Muralidharan, Sidharth
6
Nigam, R. S.
6
Sarkar, Amal
6
Song, Ji Hee
6
Um, Nam-Hyun
6
Varan, Duane
6
Varma, M. L.
6
Wu, Linwan
6
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European journal of marketing
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
International journal of advertising : the review of marketing communications
Journal of marketing communications
Journal of business research : JBR
76
Journal of retailing and consumer services
20
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
10
Journal of marketing theory and practice
10
Journal of strategic marketing
10
European management journal
8
International journal of consumer studies
7
Technological forecasting & social change : an international journal
7
International journal of hospitality management
6
Journal of service research : JSR
6
The journal of services marketing
6
Industrial marketing management : the international journal for industrial and high-tech firms
5
International business review : the official journal of the European International Business Academy
5
Journal of advertising research
5
Journal of marketing management : JMM ; journal of the Academy of Marketing
5
Psychology & marketing
5
Asia Pacific business review
4
Asia Pacific journal of marketing and logistics
4
Business strategy and the environment
4
International journal of market research
3
Journal of East-West business
3
Journal of marketing management : MM
3
Journal of marketing theory and practice : JMTP
3
Journal of service theory and practice
3
Small business economics : an international journal
3
The International trade journal
3
The international journal of bank marketing : IJBM
3
The service industries journal
3
British journal of management : BJM
2
Competitiveness review : an international business journal incorporating Journal of global competitiveness
2
International journal of Indian culture and business management
2
International journal of advertising : the quarterly review of marketing communications
2
International journal of nonprofit and voluntary sector marketing
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of consumer behaviour
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of the Academy of Marketing Science
2
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ECONIS (ZBW)
6
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1
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6
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6
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date (oldest first)
1
Consumers' digital self-extension and pro-brand social media engagement : the role of culture
Rabbanee, Fazlul K.
;
Roy, Rajat
;
Roy, Sanjit
;
Sobh, Rana
- In:
European journal of marketing
57
(
2023
)
9
,
pp. 2199-2236
Persistent link: https://www.econbiz.de/10014448339
Saved in:
2
It's not whether you win or lose, it's how you play : customer delight in unpredictable experiential encounters
Barnes, Donald C.
;
Pelletier, Mark J.
;
Collier, Joel E.
; …
- In:
European journal of marketing
56
(
2022
)
8
,
pp. 2216-2249
Persistent link: https://www.econbiz.de/10013457336
Saved in:
3
Determinants of mobile apps adoption among young adults : theoretical extension and analysis
Mehra, Aashish
;
Paul, Justin
;
Kaurav, Rahul Pratap Singh
- In:
Journal of marketing communications
27
(
2021
)
5
,
pp. 481-509
Persistent link: https://www.econbiz.de/10012624661
Saved in:
4
The influence of flow experience in the augmented reality context on psychological ownership
Yuan, Chunlin
;
Wang, Shuman
;
Yu, Xiaolei
;
Kim, Kyung Hoon
; …
- In:
International journal of advertising : the review of …
40
(
2021
)
6
,
pp. 922-944
Persistent link: https://www.econbiz.de/10012623907
Saved in:
5
Corporate sustainability efforts and e-WOM intentions in social platforms
Choi, Chang Suk
;
Cho, Yoon-Na
;
Ko, Eunju
;
Kim, Sang Jin
; …
- In:
International journal of advertising : the review of …
38
(
2019
)
8
,
pp. 1224-1239
Persistent link: https://www.econbiz.de/10012200375
Saved in:
6
Trade and industrialisation in India : an empirical study
Paul, Justin
;
Sebastian, V. J.
;
Ramanathan, A.
- In:
Foreign trade review : quarterly journal of Indian …
35
(
2000
)
2/3
,
pp. 15-21
Persistent link: https://www.econbiz.de/10001572860
Saved in:
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