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~isPartOf:"European journal of marketing"
~isPartOf:"MIS quarterly"
~isPartOf:"Tourism management perspectives : TMP"
~subject:"Social Web"
~subject:"Viral marketing"
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Personalisierung
15
Personalization
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Consumer behaviour
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8
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7
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European journal of marketing
MIS quarterly
Tourism management perspectives : TMP
Tourism management : research, policies, practice
17
International journal of hospitality management
15
Journal of business research : JBR
15
Electronic commerce research
14
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
14
Journal of retailing and consumer services
11
Journal of management information systems : JMIS
10
International journal of contemporary hospitality management
8
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
8
Information systems research : ISR
7
International journal of electronic commerce : IJEC
5
International journal of internet marketing and advertising : IJIMA
5
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
5
Electronic commerce research and applications
4
Electronic markets : EM ; the international journal of electronic commerce and business media
4
Journal of electronic commerce research : JECR
4
Journal of hospitality marketing & management
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
Journal of internet commerce
4
Journal of marketing communications
4
Journal of travel and tourism marketing
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
4
Cogent business & management
3
Faculty & research / Insead : working paper series
3
International journal of advertising : the review of marketing communications
3
International journal of business information systems : IJBIS
3
International journal of electronic marketing and retailing : IJEMR
3
International journal of production research
3
Journal of international consumer marketing
3
Journal of retailing
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Marketing letters : a journal of research in marketing
3
Psychology & marketing
3
The Cornell hospitality quarterly
3
Asia Pacific journal of marketing and logistics
2
Bayreuther Arbeitspapiere zur Wirtschaftsinformatik
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Die Produktivität von Musikkulturen
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Electronic markets : the international journal on networked business
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ECONIS (ZBW)
10
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1
Do salespeople's online profile pictures predict the number of online reviews? : effect of a babyface
Yim, Alexis
;
Price, Bradley
;
Agnihotri, Raj
;
Cui, Annie Peng
- In:
European journal of marketing
57
(
2023
)
7
,
pp. 1886-1911
Persistent link: https://www.econbiz.de/10014342177
Saved in:
2
Towards better interaction between salespeople and consumers : the role of virtual recommendation agent
Ben Saad, Sihem
;
Choura, Fatma
- In:
European journal of marketing
57
(
2023
)
3
,
pp. 858-903
Persistent link: https://www.econbiz.de/10014226022
Saved in:
3
Anger in consumer reviews : unhelpful but persuasive?
Yin, Dezhi
;
Bond, Samuel D.
;
Zhang, Han
- In:
MIS quarterly
45
(
2021
)
3
,
pp. 1059-1086
Persistent link: https://www.econbiz.de/10012631406
Saved in:
4
Superlatives and scope of improvement in online recommendations : breath of life or a kiss of death?
Aggarwal, Rohit
;
Midha, Vishal
;
Sullivan, Nicholas
- In:
MIS quarterly
45
(
2021
)
3
,
pp. 1411-1432
Persistent link: https://www.econbiz.de/10012631433
Saved in:
5
Peer-to-peer accommodation experience and guest actual recommendations : a novel mixed-method approach
Zhu, Jingjie
;
Cheng, Mingming
;
Li, Zhiyong
- In:
Tourism management perspectives : TMP
38
(
2021
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012591901
Saved in:
6
Insights into TripAdvisor's online reviews : the case of Tehran's hotels
Khorsand, Ramina
;
Rafiee, Majid
;
Kayvanfar, Vahid
- In:
Tourism management perspectives : TMP
34
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012238232
Saved in:
7
Understanding echo chambers and filter bubbles : the impact of social media on diversification and partisan shifts in news consumption
Kitchens, Brent
;
Johnson, Steven L.
;
Gray, Peter
- In:
MIS quarterly
44
(
2020
)
4
,
pp. 1619-1649
Persistent link: https://www.econbiz.de/10012403985
Saved in:
8
Online reviews and purchase intention : a cosmopolitanism perspective
Lobel Trong Thuy Tran
- In:
Tourism management perspectives : TMP
35
(
2020
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012296732
Saved in:
9
Are Yelp's tips helpful in building influential consumers?
Guerreiro, João Pedro Silva Martins
;
Moro, Sérgio
- In:
Tourism management perspectives : TMP
24
(
2017
),
pp. 151-154
Persistent link: https://www.econbiz.de/10011810760
Saved in:
10
Harnessing social media platforms to measure customer-based hotel brand equity
Callarisa, Luis
;
García, Javier Sánchez
;
Cardiff, John
; …
- In:
Tourism management perspectives : TMP
4
(
2012
),
pp. 73-79
Persistent link: https://www.econbiz.de/10009705184
Saved in:
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