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~isPartOf:"European journal of marketing : EJM"
~isPartOf:"European journal of marketing"
~isPartOf:"International journal of consumer studies"
~subject:"Markenimage"
~subject:"Umweltbewusstsein"
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Search: subject_exact:"Consumer Behaviour"
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Markenimage
Umweltbewusstsein
Consumer behaviour
1,234
Konsumentenverhalten
1,232
Brand management
155
Markenführung
155
Brand image
149
Beziehungsmarketing
108
Relationship marketing
108
Brand
90
Markenartikel
89
Emotion
84
Food
76
Lebensmittel
74
Customer satisfaction
70
Kundenzufriedenheit
70
Social Web
69
Social web
69
Advertising effects
68
Werbewirkung
68
Environmental consciousness
66
Online retailing
62
Online-Handel
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Internet marketing
60
Online-Marketing
59
Großbritannien
55
United Kingdom
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Advertising
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Einzelhandel
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Retail trade
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Werbung
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USA
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United States
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Bekleidung
49
Bibliometrics
49
Bibliometrie
49
Clothing
49
Nachhaltige Entwicklung
48
Personality psychology
48
Persönlichkeitspsychologie
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English
214
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Erasmus, Alet C.
3
Grohmann, Bianca
3
Herter, Márcia Maurer
3
Pinto, Diego Costa
3
Abosag, Ibrahim
2
Balabanis, George
2
Borges, Adilson
2
Borges, Ana Pinto
2
Brandão, Amélia Maria Pinto da Cunha
2
Brochado, Ana
2
Buil, Isabel
2
Culiberg, Barbara
2
Davis, Teresa
2
De Chernatony, Leslie
2
Delgado-Ballester, Elena
2
Fetscherin, Marc
2
Grimmer, Martin
2
Guèvremont, Amélie
2
Hoffmann, Stefan
2
Hustvedt, Gwendolyn
2
Ilicic, Jasmina
2
Kang, Jiyun
2
Kim, Soyoung
2
Lampert, Paul
2
Lee, Wai Jin
2
Melewar, T. C.
2
Menrad, Klaus
2
Miles, Morgan P.
2
Moisander, Johanna
2
Nique, Walter Meucci
2
O'Cass, Aron
2
Paul, Justin
2
Paulssen, Marcel
2
Paço, Arminda M. Finisterra do
2
Phau, Ian
2
Rodrigues, Paula Cristina Lopes
2
Roper, Stuart
2
Sok, Phyra
2
Sousa, Ana
2
Stocchi, Lara
2
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European journal of marketing : EJM
European journal of marketing
International journal of consumer studies
Journal of business research : JBR
391
Journal of retailing and consumer services
265
The journal of product & brand management
245
The journal of brand management : an international journal
211
Psychology & marketing
119
Asia Pacific journal of marketing and logistics
103
International journal of hospitality management
83
Journal of international consumer marketing
82
Journal of marketing communications
82
The journal of consumer marketing
68
Marketing intelligence & planning
67
Journal of global marketing
60
Cogent business & management
57
International marketing review
55
Journal of fashion marketing and management
54
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
53
Journal of business ethics : JOBE
52
Journal of travel and tourism marketing
52
Journal of marketing management : MM
49
Journal of strategic marketing
49
Marketing letters : a journal of research in marketing
49
Journal of Islamic marketing
47
Journal of marketing
47
Journal of promotion management : JPM
43
Journal of promotion management : innovations in planning and applied research
43
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
42
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
41
International journal of internet marketing and advertising : IJIMA
40
International journal of advertising : the review of marketing communications
39
Business strategy and the environment
38
Journal of consumer research : JCR ; an interdisciplinary bimonthly
38
Journal of marketing management : JMM ; journal of the Academy of Marketing
38
Journal of the Academy of Marketing Science
38
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
36
International journal of advertising : the quarterly review of marketing communications
36
International journal of contemporary hospitality management
35
Qualitative market research : an international journal
35
Tourism management : research, policies, practice
34
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ECONIS (ZBW)
214
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1
Hope for the environment : influence of goal and temporal focus of emotions on behavior
Lagomarsino, Maria
;
Lemarié, Linda
- In:
International journal of consumer studies
48
(
2024
)
2
,
pp. 1-18
Persistent link: https://www.econbiz.de/10014531584
Saved in:
2
The influence of self-brand connection on consumer reactions to symbolic incongruency and perceived betrayal
Sayin, Eda
;
Gürhan-Canli, Zeynep
- In:
International journal of consumer studies
48
(
2024
)
2
,
pp. 1-16
Persistent link: https://www.econbiz.de/10014531536
Saved in:
3
How do controversial foreign country images affect consumers?
Ortega Egea, José Manuel
;
García-de-Frutos, Nieves
- In:
International journal of consumer studies
47
(
2023
)
5
,
pp. 1927-1949
Persistent link: https://www.econbiz.de/10014335652
Saved in:
4
Social cynicism, greenwashing, and trust in green clothing brands
Policarpo, Manoela Costa
;
Apaolaza, Vanessa
;
Hartmann, …
- In:
International journal of consumer studies
47
(
2023
)
5
,
pp. 1950-1961
Persistent link: https://www.econbiz.de/10014335655
Saved in:
5
How to maintain sustainable consumer behaviours : a systematic review and future research agenda
Elhoushy, Sayed
;
Jang, Soocheong
- In:
International journal of consumer studies
47
(
2023
)
6
,
pp. 2181-2211
Persistent link: https://www.econbiz.de/10014427271
Saved in:
6
The role of intangible attributes of luxury brands for signalling status : a systematic literature review
Fuentes, Humberto
;
Vera, Jorge
;
Kolbe, Diana
- In:
International journal of consumer studies
47
(
2023
)
6
,
pp. 2747-2766
Persistent link: https://www.econbiz.de/10014427398
Saved in:
7
The visual naturalness effect : impact of natural logos on brand personality perception
Chen, Tingting
;
Wu, Zhanyong
;
Hu, Long
;
Jia, Qingcheng
- In:
International journal of consumer studies
47
(
2023
)
4
,
pp. 1351-1363
Persistent link: https://www.econbiz.de/10014325975
Saved in:
8
A time for heroes? : conceptualization, development and validation of the brand hero scale
Lin, Yu-Ting
;
Foscht, Thomas
;
Eisingerich, Andreas Benedikt
- In:
European journal of marketing
57
(
2023
)
13
,
pp. 1-26
Persistent link: https://www.econbiz.de/10014448616
Saved in:
9
Layers of love : exploring the interactive layers of brand love in the social media setting
Aro, Kaisa
;
Suomi, Kati
;
Jones, Richard
- In:
European journal of marketing
57
(
2023
)
13
,
pp. 87-110
Persistent link: https://www.econbiz.de/10014448620
Saved in:
10
Consumers' brand personality perceptions in a digital world : a systematic literature review and research agenda
Ghorbani, Mijka
;
Karampela, Maria
;
Tonner, Andrea
- In:
International journal of consumer studies
46
(
2022
)
5
,
pp. 1960-1991
Persistent link: https://www.econbiz.de/10013412019
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