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~isPartOf:"European journal of marketing : EJM"
~isPartOf:"Journal of service management"
~isPartOf:"Service business"
~isPartOf:"The journal of business & industrial marketing"
~subject:"Beziehungsmarketing"
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Search: subject:"Management"
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Subject
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Beziehungsmarketing
Relationship marketing
474
Lieferantenmanagement
380
Supplier relationship management
380
Consumer behaviour
328
Konsumentenverhalten
328
Marketing management
253
Marketingmanagement
253
Business-to-business marketing
226
B-to-B-Marketing
223
Innovation
215
Customer satisfaction
199
Kundenzufriedenheit
199
Brand management
195
Dienstleistungsqualität
195
Service quality
195
Markenführung
193
Innovation management
173
Innovationsmanagement
173
Lieferkette
138
Supply chain
138
Brand image
122
Markenimage
122
Firm performance
110
Unternehmenserfolg
109
Dienstleistungssektor
100
Service industry
100
Business network
96
Unternehmensnetzwerk
96
Customer integration
94
Kundenintegration
93
Betriebliche Wertschöpfung
88
Value creation
88
Salespeople
82
Verkaufspersonal
82
Brand
81
Markenartikel
80
USA
77
United States
77
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9
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Article
466
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472
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English
473
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Edvardsson, Bo
6
Le Nguyen Hau
5
McColl-Kennedy, Janet R.
5
Svensson, Göran
5
Aksoy, Lerzan
4
Anaza, Nwamaka A.
4
Dagger, Tracey S.
4
Grönroos, Christian
4
Jaakkola, Elina
4
Bloemer, Johanna M.
3
Gil Saura, Irene
3
Guenzi, Paolo
3
Hammerschmidt, Maik
3
Harris, Lloyd C.
3
He, Hongwei
3
Keiningham, Timothy
3
Kowalkowski, Christian
3
Lee, Donhee
3
Malthouse, Edward C.
3
Melero-Polo, Iguácel
3
Nijssen, E. J.
3
Pham Ngoc Thuy
3
Ponsignon, Frederic
3
Schwepker, Charles H. <Jr.>
3
Strandvik, Tore
3
Weiger, Welf Hermann
3
Witell, Lars
3
Balaji, M. S.
2
Ballantyne, David
2
Bettis-Outland, Harriette
2
Betts-Outland, Harriette
2
Bilstein, Nicola
2
Birgelen, Marcel van
2
Bruhn, Manfred
2
Buoye, Alexander
2
Burton, Jamie
2
Cabanelas, Pablo
2
Carbonell, Pilar
2
Chang, Hsin Hsin
2
Cobelli, Nicola
2
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International Conference on Relationship Marketing <9, 2009, Berlin>
2
Published in...
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European journal of marketing : EJM
Journal of service management
Service business
The journal of business & industrial marketing
Journal of business research : JBR
648
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
406
International journal of hospitality management
280
SpringerLink / Bücher
258
The journal of services marketing
225
The service industries journal
187
Journal of the Academy of Marketing Science
171
Journal of strategic marketing
169
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
118
Journal of service research : JSR
117
Journal of hospitality marketing & management
115
The journal of product & brand management
111
Tourism management : research, policies, practice
111
Asia Pacific journal of marketing and logistics
107
The journal of brand management : an international journal
107
Marketing intelligence & planning
105
Journal of retailing
103
Cogent business & management
102
Gabler Edition Wissenschaft
102
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
100
Psychology & marketing
100
Services marketing quarterly
94
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
76
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
74
The international review of retail, distribution and consumer research
74
Journal of financial services marketing : JFSM
70
Business horizons
69
Springer eBook Collection / Business and Economics
69
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ECONIS (ZBW)
473
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1
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473
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1
B2C multi- to single-channel : the effect of removing a consumer channel preference on consumer retailer and channel choice
Ngoh, Cheryl-lyn
;
Mellema, Hillary N.
- In:
The journal of business & industrial marketing
39
(
2024
)
1
,
pp. 53-65
Persistent link: https://www.econbiz.de/10014472710
Saved in:
2
The effect of environmental competitiveness, customer and competitor orientation on export performance
Arun, Korhan
;
Ozmutlu, Saniye Yildirim
- In:
The journal of business & industrial marketing
39
(
2024
)
2
,
pp. 142-160
Persistent link: https://www.econbiz.de/10014472724
Saved in:
3
Supporting value co-creation through interaction during the pre-purchase customer journey : empirical evidence from B2B HR services
Lassila, Elina
;
Heikka, Eija-Liisa
;
Nätti, Satu
- In:
The journal of business & industrial marketing
38
(
2023
)
13
,
pp. 63-73
Persistent link: https://www.econbiz.de/10014472654
Saved in:
4
Mastering customer lock-in by servitization innovation strategies of asset specificity
Chiu, Wen-Hong
;
Dai, Zong-Jie
;
Chi, Hui-Ru
- In:
The journal of business & industrial marketing
38
(
2023
)
13
,
pp. 239-263
Persistent link: https://www.econbiz.de/10014472689
Saved in:
5
Addressing how small suppliers cope with large customers : using the dual dimension of a product portfolio and customer buying center
Lacoste, Sylvie
;
Ben Abdelaziz, Fouad
;
Youssef, Meriem
- In:
The journal of business & industrial marketing
38
(
2023
)
1
,
pp. 188-207
Persistent link: https://www.econbiz.de/10013539057
Saved in:
6
The cultural factors in global account
management
: the case of Indian buyers and German suppliers
Kadam, Nayan
;
Niersbach, Barbara
;
Ivens, Björn Sven
- In:
The journal of business & industrial marketing
38
(
2023
)
2
,
pp. 353-366
Persistent link: https://www.econbiz.de/10013539270
Saved in:
7
Does service modularity enhance new service development performance in supply chains : an empirical study
Osman, Osman Mohamed Ali
;
Jian, Zhaoquan
- In:
The journal of business & industrial marketing
38
(
2023
)
12
,
pp. 2772-2792
Persistent link: https://www.econbiz.de/10014472618
Saved in:
8
The impact of the relationship commitment and customer integration on supply chain performance
Ruzo-Sanmartín, Emilio
;
Abousamra, Alaa Abdelaziz
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
4
,
pp. 943-957
Persistent link: https://www.econbiz.de/10014227519
Saved in:
9
Customer reference marketing in internationalizing SMEs : a service perspective
Tolstoy, Daniel
;
Melén Hånell, Sara
;
Özbek, Nurgül
- In:
The journal of business & industrial marketing
37
(
2022
)
13
,
pp. 94-105
Persistent link: https://www.econbiz.de/10013538916
Saved in:
10
Customer comfort during service robot interactions
Becker, Marc
;
Mahr, Dominik
;
Odekerken-Schröder, Gaby
- In:
Service business
17
(
2023
)
1
,
pp. 137-165
Persistent link: https://www.econbiz.de/10014282882
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