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~isPartOf:"European journal of marketing : EJM"
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Consumer behaviour
348
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Marketing management
129
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125
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Lee, Nick
20
Grønhaug, Kjell
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13
Davies, Gary
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Kitchen, Philip J.
12
Brown, Stephen
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Moutinho, Luiz
11
O'Cass, Aron
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10
Kaynak, Erdener
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Perry, Chad
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Roper, Stuart
10
Chernatony, Leslie de
9
Dagger, Tracey S.
9
Gilmore, Audrey
9
Grace, Debra
9
Greenley, Gordon
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Hogg, Margaret K.
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O'Shaughnessy, John
9
O'Shaughnessy, Nicholas Jackson
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Foxall, Gordon R.
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Goulding, Christina
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Grönroos, Christian
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Hammervoll, Trond
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He, Hongwei
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European journal of marketing : EJM
The economist
81,930
Wirtschaftswoche : Pflichtblatt der Wertpapierbörse in Frankfurt und Düsseldorf
53,353
Werben & verkaufen : W & V
39,064
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Far Eastern economic review
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19,782
Economics letters
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19,569
Aviation week & space technology
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The current digest of the post-Soviet press
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Physica A: Statistical Mechanics and its Applications
18,446
Fortune
18,331
Chemical marketing reporter
17,906
The American economic review
17,699
Discussion paper series / IZA
17,092
Zeitschrift für das gesamte Kreditwesen : Pflichtblatt der Frankfurter Wertpapierbörse
16,686
European chemical news : ECN
16,538
New business : das Magazin für Kommunikation und Medien
16,378
Applied economics
15,956
Working paper / National Bureau of Economic Research, Inc
15,185
Marchés tropicaux et méditerranéens : stratégies & investissements en Afrique
14,769
L' usine nouvelle : hebdomadaire de l'industrie
14,708
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CESifo Working Paper
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1,186
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5
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81
Proactive entrepreneurial behaviour, market orientation, and innovation outcomes : a study of small- and medium-sized manufacturing firms in the UK
Liu, Gordon
;
Ko, Wai Wai
;
Ngugi, Isaac K.
;
Takeda, Sachiko
- In:
European journal of marketing : EJM
51
(
2017
)
11/12
,
pp. 1980-2001
Persistent link: https://www.econbiz.de/10011773814
Saved in:
82
Product market diversification and market emphasis : impacts on firm idiosyncratic risk in market turbulence
Wenbin, Sun
;
Govind, Rahul
- In:
European journal of marketing : EJM
51
(
2017
)
7/8
,
pp. 1308-1331
Persistent link: https://www.econbiz.de/10011725682
Saved in:
83
Product order affects consumer preferences for variety bundles
Mittelman, Mauricio
;
Andrade, Eduardo B.
- In:
European journal of marketing : EJM
51
(
2017
)
5/6
,
pp. 869-884
Persistent link: https://www.econbiz.de/10011708553
Saved in:
84
Purchase decision : does too much choice leave us unhappy?
Tang, Yun-Chia
;
Hsieh, Yi-Ching
;
Chiu, Hung-Chang
- In:
European journal of marketing : EJM
51
(
2017
)
7/8
,
pp. 1248-1265
Persistent link: https://www.econbiz.de/10011725674
Saved in:
85
Questioning the theory-praxis gap in marketing : types and drivers of research implementation
Möller, K. E. Kristian
- In:
European journal of marketing : EJM
51
(
2017
)
7/8
,
pp. 1163-1172
Persistent link: https://www.econbiz.de/10011725650
Saved in:
86
Questioning worth : selling out in the music industry
Bridson, Kerrie
;
Evans, Kerrie
;
Varman, Rohit
;
Volkov, …
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1650-1668
Persistent link: https://www.econbiz.de/10011755211
Saved in:
87
Reflections on a decade of EJM and marketing scholarship : the good, the bad, and the future
Lee, Nick
- In:
European journal of marketing : EJM
51
(
2017
)
11/12
,
pp. 1774-1798
Persistent link: https://www.econbiz.de/10011773701
Saved in:
88
Relationships between social Web, IMC and overall brand equity : an empirical examination from the cross-cultural perspective
Šerić, Maja
- In:
European journal of marketing : EJM
51
(
2017
)
3
,
pp. 646-667
Persistent link: https://www.econbiz.de/10011698257
Saved in:
89
The relative influence of advertising and word-of-mouth on viewing new season television programmes
Romaniuk, Jenni
;
Hartnett, Nicole
- In:
European journal of marketing : EJM
51
(
2017
)
1
,
pp. 65-81
Persistent link: https://www.econbiz.de/10011626384
Saved in:
90
Self-persuasion as marketing technique the role of consumers’ involvement
Bernritter, Stefan F.
;
Ooijen, Iris van
;
Müller, …
- In:
European journal of marketing : EJM
51
(
2017
)
5/6
,
pp. 1075-1090
Persistent link: https://www.econbiz.de/10011708858
Saved in:
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